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Anita Donnelly

Storyteller, Brand Shaper, Marketer, Destination Manager, Placemaking Leader, CXM

📍 Greater Melbourne Area, Australia🔄 Updated November 2026💼 2 investments📅 17 years investing🗓 Last invested Jun 2010
VC🌍 Australia
2
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0
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0
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0
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17y
Years active

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Experience · 4 entries
All (4)
Investments (2)
Board (2)
2017
Marketing Manager, Chadstone - The Fashion Capital
Jan 2017
From Chadstone to Karratha, and Chatswood to Elizabeth, Vicinity’s 60+ destinations span the breadth of our great sunburnt country, enriching community experiences at every touchpoint. Our destinations serve as important hubs for our communities, whether it’s in housing essential grocery stores or pharmacies, offering Australia’s largest collection of luxury retail brands, or providing a spot to share a bite with family and friends with places to dine offering cuisine from every corner of the planet. We are at the forefront of our industry, challenging ourselves to create the future of Australian living. Our destinations are evolving, delivering on a mixed-use strategy to offer new experiences to maintain their market-leading positions. We’re on an exciting journey to build mini-cities, adding residential and hotel living, commercial office space and leisure activities to our leading retail and dining options. We manage over 2.5-million square metres of leasable space and with such a large footprint, we know our commitment to sustainability can have a real impact on the everyday lives of our communities. Our sustainability journey is never-ending but to date has seen us focus on social sustainability in the form of a Modern Slavery Statement and responsible procurement policies, and on environmental sustainability with our market-leading $75-million investment in solar energy systems at more than 20 destinations nationally, and waste reduction practices. With so much going on, change is the only constant at Vicinity, and we love it!
early stageReal Estate
2010
Marketing and Partnership Development Manager
Sep 2010
At the National Trust of Australia (Victoria) our goal is to inspire the community to appreciate, conserve and celebrate our natural, cultural, social and Indigenous heritage. We are a community – based, non-government organisation, founded in 1956 and have since grown to become Australia’s largest community based, heritage conservation organisation. Employees and volunteers at The National Trust have made a deliberate choice in working with us and are united by a desire to make a difference. The alignment to personal values & passion, interesting work & places and passion and quality of our people are all major reasons why people continue to enjoy a rewarding career with us.
Young Australian Tourism Export Council
Board Member
Jun 2010
2009
Australian Regional Tourism Network (ARTN)
Board Member
Aug 2009
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