Tom Soto

Institution Builder and Fund Manager | Private Equity, Fixed Income & Infrastructure

📍 Los Angeles Metropolitan Area, United States🔄 Updated September 2026💼 6 investments📅 21 years investing🗓 Last invested Apr 2020
VC🌍 United States
6
Total investments
3
Early stage
0
Mid stage
1
Late stage
21y
Years active

Portfolio

4 investments · sorted by recency
All investments
Early stage
Mid stage
Late stage
Board Member
Apr 2020
Clean Energy for America (CE4A) is a network of clean economy business leaders and advocates organized to elect clean energy champions and advance policies, technologies and investment to address the climate challenge. Our industry is one of the nation’s fastest-growing and combines both financial strength and ‘boots on the ground’ that can have a significant electoral impact. Now is the critical time for the clean energy industry to organize and elect a forward-thinking leader.
Executive Board Member
Jan 2020
ROC is the measurement and operating system for creator marketing — built to help brands move beyond vanity metrics and into real outcomes. In a world obsessed with acronyms (ROI, CAC, LTV, ROAS, CPM), we created the one that actually matters: ROC: Return On Creators. We give brands the stage, the system, and the scoreboard to win with creators. Louder, faster, and bigger than anything before. With ROC, every partnership is a setlist, every campaign is a show, and every outcome is an encore. Creators aren’t extras, they’re the headliners. Our platform hardwires discovery, targeting, intelligent briefing, and 1:1 activation into one connected workflow. That means brands can find the right creators, activate them at scale, and finally prove results with GMV, not hype. The days of “spray and pray” outreach and meaningless impressions are over. ROC ties every creator back to real sales. We live by a few rules — our ROC Bible: Proof Over Hype: Sales, not smoke. The scoreboard doesn’t lie. Earned Swagger: Confidence backed by receipts. Creators Are Partners: Not talent to manage. Equal seats at the table. No Suits, No Bloat: Lean, raw, built to perform. Always On Tour: Momentum is oxygen — launch > perfect. One Life, One Stage: This isn’t a job. It’s your shot to make noise. Behind ROC is the team that built Trndsttrs, the #1 Gen Z agency partnered with TikTok since 2017. We’ve run the campaigns, scaled the shops, and proven the playbook. Now, we’ve turned those lessons into a platform and a movement. We’re not here to look like another SaaS dashboard. We’re here to run marketing like an arena show — bold, undeniable, alive. ROC is the roar of the crowd, the lightning bolt in the dark, the proof that creators are the new main stage of commerce. For brands ready to stop experimenting and start scaling, ROC is the operating system and the metric that finally makes creator marketing predictable.
Board Member
2011
Los Angeles Cleantech Incubator (LACI) is creating an inclusive green economy for the people of Los Angeles by unlocking innovation by working with startups to accelerate the commercialization of clean technologies, transforming markets through partnerships with policymakers, innovators, and market leaders in transportation, energy and sustainable cities, and enhancing communities through workforce development, pilots, and other programs. Founded as an economic development initiative by the City of Los Angeles and Los Angeles Department of Water & Power (LADWP), LACI is recognized as one of the most innovative business incubators in the world by UBI. In the past ten years, LACI has helped 340 portfolio companies raise over $1 billion in funding, $323 million in revenue, and create over 2,565 jobs, and a long term economic impact of $573 million throughout the Los Angeles region. LACI has been recognized as a top 10 global incubator by UBI and one of the Top 100 Best Workplaces for Innovators 2022 by Fast Company. Learn more at laci.org
Board Member
2005
Founded in 1999, the New America Alliance is comprised of a 501(c)6 and a 501(c)3 national organization committed to building on American Latino success to forge a stronger America. NAA leadership and members leverage their influence to increase capital access for women and minority-owned firms, and to accelerate diverse leadership in entrepreneurship, corporate America, and public service.
Experience · 13 entries
All (13)
Investments (6)
Founder (3)
Board (6)
2020
Board Member
Apr 2020
Clean Energy for America (CE4A) is a network of clean economy business leaders and advocates organized to elect clean energy champions and advance policies, technologies and investment to address the climate challenge. Our industry is one of the nation’s fastest-growing and combines both financial strength and ‘boots on the ground’ that can have a significant electoral impact. Now is the critical time for the clean energy industry to organize and elect a forward-thinking leader.
Executive Board Member
Jan 2020
ROC is the measurement and operating system for creator marketing — built to help brands move beyond vanity metrics and into real outcomes. In a world obsessed with acronyms (ROI, CAC, LTV, ROAS, CPM), we created the one that actually matters: ROC: Return On Creators. We give brands the stage, the system, and the scoreboard to win with creators. Louder, faster, and bigger than anything before. With ROC, every partnership is a setlist, every campaign is a show, and every outcome is an encore. Creators aren’t extras, they’re the headliners. Our platform hardwires discovery, targeting, intelligent briefing, and 1:1 activation into one connected workflow. That means brands can find the right creators, activate them at scale, and finally prove results with GMV, not hype. The days of “spray and pray” outreach and meaningless impressions are over. ROC ties every creator back to real sales. We live by a few rules — our ROC Bible: Proof Over Hype: Sales, not smoke. The scoreboard doesn’t lie. Earned Swagger: Confidence backed by receipts. Creators Are Partners: Not talent to manage. Equal seats at the table. No Suits, No Bloat: Lean, raw, built to perform. Always On Tour: Momentum is oxygen — launch > perfect. One Life, One Stage: This isn’t a job. It’s your shot to make noise. Behind ROC is the team that built Trndsttrs, the #1 Gen Z agency partnered with TikTok since 2017. We’ve run the campaigns, scaled the shops, and proven the playbook. Now, we’ve turned those lessons into a platform and a movement. We’re not here to look like another SaaS dashboard. We’re here to run marketing like an arena show — bold, undeniable, alive. ROC is the roar of the crowd, the lightning bolt in the dark, the proof that creators are the new main stage of commerce. For brands ready to stop experimenting and start scaling, ROC is the operating system and the metric that finally makes creator marketing predictable.
2019
Board Member
2019
The Los Angeles Dodgers Foundation (LADF) is bigger than baseball with ambitions to be the city’s premier charity. We want to impact Los Angeles’ most pressing problems: improving access to education, health care, affordable housing, youth programs, and social justice. Since 1995, we have invested more than $30 million in programs and grants to nonprofits, and fundraising has increased by 1,000% since 2012. That growth has enabled us to do more. 
2018
Board Member
Aug 2018
New Energy Nexus (NEX) is the world's leading ecosystem of funds and accelerators supporting diverse clean energy entrepreneurs to thrive, from emerging tech through to clean energy distribution and adoption. New Energy Nexus builds ecosystems and runs programs that are locally tailored to support the specific needs of entrepreneurs in that region: providing accelerator services, capital, mentoring, skills, and networks to help clean energy entrepreneurs thrive. We know that getting the right resources to entrepreneurs at the right time will unlock the clean energy solutions the world needs to tackle climate change. NEX started in Silicon Valley and now has programs and partners across 10 countries that we’ve identified as most strategic for clean energy development. Since 2004, NEX has accelerated 650 startups, leveraged over US$1.5 billion in investment, and supported more than 3,000 entrepreneurs. And that’s just the start. We have an ambitious goal to reach 100,000 entrepreneurs by 2030 - a solutions movement that benefits 100% of the population in the shortest time possible.
Founder/Managing Partner
Jul 2018
DCIF invests in growth equity lower middle-market impact companies that improve quality of life by leveraging technology innovation and legislative measures to increase access to healthcare, education, banking, financial services and credit, and improved environmental conditions while generating alpha. If it is not generating alpha, it is not generating impact. OUR MISSION & PASSION: As a Latinx-owned impact investor, we focus on generating returns and impact by investing in companies that improve quality of life. BUILDING VALUE: As a strategic operational investor, we leverage technology innovation and regulatory measures to drive enterprise value. RETURNS & IMPACT: We invest in companies led by underrepresented and experienced founders and teams, serving underserved communities, providing critical products and services, employment and workforce development, with a strong social responsibility ethos. We are guided by the believe that LEADERSHIP + CAPITAL = IMPACT. We are impact sector pioneers with access to high-quality and velocity-driven deal flow. Our deal pipeline includes some of the fastest growing companies in FinTech, HealthTech and CommTech. We are aggregating a group of like-minded institutional investors seeking alpha and impact to raise $250 Million and invest $3 to $25 Million per deal, with ability to invest up to $100 million with co-investors. CONNECT WITH OUR FOUNDERS: Tom Soto, DCIF Founder & Managing Partner Former: Managing Director, TCW Boards: New America Alliance, Los Angeles Cleantech Incubator, California Science Center, Los Angeles Dodgers Foundation Advisor to: Sempra Energy, Virgin Orbit, Reverence Capital Partners, Aspiration Dion DeLoof, DCIF Founder & General Partner Former: Managing Partner, AI8 Ventures; President of Business Services, Validant; Co-Founder Kredible.com; CEO, Anteo Group Boards: Paymint.today, RoverMed Biosciences
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Investment activity
2005–2020 · 6 investments
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