Petteri Koponen

Founding Partner at Lifeline Ventures

📍 Helsinki Metropolitan Area, Finland🔄 Updated September 2026💼 24 investments📅 29 years investing🗓 Last invested Dec 2022𝕏 @upgrade_to_unlock
VC🌍 Finland20+ investments
24
Total investments
12
Early stage
2
Mid stage
1
Late stage
29y
Years active

Portfolio

17 investments · sorted by recency
All investments
Early stage
Mid stage
Late stage
Board Member
Nov 2022
Private market sourcing is still stuck in the past — manual research, incomplete data, and missed opportunities. Inven changes that. Our deal sourcing platform helps M&A teams quickly find, analyze, and connect with the right targets worldwide. Using proprietary data on 21 million companies and advanced algorithms, Inven enables teams to source deals 10x faster. Trusted by 850+ private equity firms, investment banks, M&A teams, consultants, and VCs, Inven ensures no opportunity goes unnoticed.
Board Member
Aug 2022
Mobal helps local businesses grow online by bringing every part of their digital presence together in one simple platform. From Google and Apple Maps to social media, websites, reviews, and local ads – Mobal makes it effortless for businesses to manage how they appear, get discovered, and attract more customers. Built for the realities of local business, Mobal combines smart automation with an intuitive dashboard, helping owners save time, strengthen their brand, and grow sustainably. Today, over 1,500 businesses across the Nordics trust Mobal to power their digital marketing — from cafés and restaurants to salons, gyms, and retail stores. Our vision is simple: To make digital marketing as effortless for local businesses as opening their doors each morning.
Board Member
Sep 2021
Building the best way to collaborate on creative work. Focal was founded on one key observation - in a world where creatives and marketers have a long list of tools to choose from, a bulk of both internal and external collaboration still takes place in docs, slides and spreadsheets. We believe teams deserve something better. Something purpose-built for creative work, making it easier to manage both projects and creative assets in one place.
Board Member
Jul 2021
Risk Ledger is a pioneering third-party risk management platform that revolutionises supply chain security through a powerful, unified solution. By onboarding and connecting your entire supply chain into an active network, Risk Ledger provides real-time insights to identify concentration risks and emerging threats. Our dynamic network-based model offers a clear view of your entire supply chain, enhancing your ability to visualise and manage risks effectively. With immediate access to a vast, trusted supplier network and continuously updated risk assessments, Risk Ledger streamlines risk management processes, reduces manual workload, and empowers you with unparalleled clarity and control across all supply chain tiers. Risk Ledger provides all the tools you need to run a comprehensive, security-led, third-party risk management programme against your supply chain. The platform moves away from point-in-time assessments by providing you with real-time, actionable data collected directly from suppliers - allowing you to continuously identify, measure and manage a comprehensive set of third-party risks at speed and at scale for a low, per-supplier cost. Our unique network model gives you visibility of supply chain risks beyond third parties to fourth and fifth parties too. Contact us to find out how we can help you to manage risks in your supply chain and follow us on LinkedIn for relevant news and announcements.
Board Member
Mar 2020
Smartly is the AI-powered advertising technology company transforming ad experiences for brands and their consumers. Our comprehensive advertising platform seamlessly integrates the capabilities of media, creative, and intelligence to power more than 800 billion impressions and generate more than 300 billion creatives annually, delivering tangible business outcomes for brands and advertisers. We are the only company managing creative and media for 700+ brands worldwide and $5B in ad spend across the largest media platforms, including Facebook, Google, Instagram, Pinterest, Snap, and TikTok. Our end-to-end technology, unmatched access to media platforms and exceptional customer service help Fortune 500 brands to reach and engage consumers and learn what performs best. Join our global team to transform ad experiences for brands and their consumers.
Board Member
Dec 2019
Swarmia is a software engineering intelligence platform for modern organizations. It gives engineering leaders, managers, and teams visibility across three key areas: business outcomes, developer productivity, and developer experience. Swarmia connects with the platforms your engineering teams are already using: codebase, issue tracker, and chat. With Swarmia, you can measure key engineering metrics (including DORA and SPACE), run developer experience surveys, and drive continuous improvement.
Board Member
Nov 2016
Mojiworks is a best-places-to-work-award winning games startup. We use cutting-edge web technology to create native-quality games that connect friends in the online platforms they hang out most: places like Snapchat, where our first game Ready Chef Go has over 90 million players since launch. We call them hypersocial games - playable instantly and shared together for years, to strengthen relationships and grow new ones. We’re a distributed company, with Mojiworkers from across the globe, and a HQ space in the historic games industry hub of Guildford, UK that we use for team onsites. We take pride in our core value of sustainably high performance of a highly creative, diverse, & inclusive team, which has led to us winning 5 awards in GameIndustry.biz's Best Places To Work awards including the special Diversity award in both 2018 and 2021 for driving D&I in the industry.
early stageComputer Games
Board Member
Jul 2016
TypeGenie by True AI enables great conversations. We make customer service faster and better. Our technology is built upon cutting edge deep learning breakthroughs.
Board Member
May 2015
callstats.io is an 8x8 CPaaS product. It measures and manage the performance of real-time media communication systems. The product helps developers and product managers set up, build, and scale communication applications quickly. It also helps support, contact center supervisors and operators to work more efficiently, surfacing issues before they impact productivity. The callstats.io product integrates with various third party SDKs and PaaS solutions which make it easier to build and deploy WebRTC applications. Founded in 2014, callstats.io is recognized as a leader by Gartner and Forrester. It was named a Cool Vendor in Unified Communications in 2016 and is named industry leader in analytics.
Board Member
Dec 2014
Smartly is the AI-powered advertising technology company transforming ad experiences for brands and their consumers. Our comprehensive advertising platform seamlessly integrates the capabilities of media, creative, and intelligence to power more than 800 billion impressions and generate more than 300 billion creatives annually, delivering tangible business outcomes for brands and advertisers. We are the only company managing creative and media for 700+ brands worldwide and $5B in ad spend across the largest media platforms, including Facebook, Google, Instagram, Pinterest, Snap, and TikTok. Our end-to-end technology, unmatched access to media platforms and exceptional customer service help Fortune 500 brands to reach and engage consumers and learn what performs best. Join our global team to transform ad experiences for brands and their consumers.
Board Observer
Apr 2014
Unity [NYSE: U] offers a suite of tools to create, market, and grow games and interactive experiences across all major platforms from mobile, PC, and console, to extended reality. For more information, visit Unity.com. Download Unity: http://unity3d.com/get-unity Were hiring! Visit our careers site: https://careers.unity.com For support, please email: support@unity3d.com Check us out on our other social channels: Twitter: https://twitter.com/unity Facebook: https://www.facebook.com/unity3d/ Instagram: https://www.instagram.com/unitytechnologies/
Board Member
Jun 2013
We want to help women to buy the right outfits online. Our iPad App brings together online fashion retailers and allows women to try on clothes online, helping them to buy outfits that suit their style and body type. Download on the App Store: https://itunes.apple.com/app/id691168946
Board Member
Oct 2012
The Startup Sauna co-working space is a focal meeting point in Northern Europe for entrepreneurs and investors alike. It’s a regular event space for anything startup-related: founder talks, pitching competitions, hackathons, and many different programs. The space is open for everyone and no membership is needed so come and say hi! From the space you can find working Aalto Entrepreneurship Society, Kiuas, Junction and Startuplifers. More info at http://startupsauna.com/ https://www.aaltoes.com/ https://hackjunction.com/ https://www.kiuas.com/ https://startuplifers.org/
Board Member
Sep 2010
Grey Area was a Finnish mobile gaming company. It's first and most famous game was Shadow Cities, a location-based MMORPG for iOS. In 2012 Grey Area ranked on Wired’s Europe Top 100 Hottest Startups list and well as among top 20 European tech startups on GigaOM Euro 20 list. Grey Area released Shadow Cities for iPhone in 2011 at http://www.shadowcities.com/. The game has since become a category defining game http://www.nytimes.com/2011/07/16/arts/video-games/shadow-cities-a-new-iphone-video-game-review.html Timeline: 2012 • Shadow Cities wins UN-based World Summit Award Mobile 2012 • Grey Area ranked among top 20 European tech startups on GigaOM Euro 20 list • Shadow Cities nominated for Best Mobile Content Award in The World Summit Awards 2012 • Grey Area ranked on Wired’s Europe Top 100 Hottest Startups list • Shadow Cities receives the Audience Award for Best iOS MMO of the Year 2012 • Grey Area ranked as on one of top 20 app companies in the world by Flurry • Shadow Cities nominated for Best Real World Game at International Mobile Gaming Awards 2012 2011 • Developers Choice Online Awards 2011: Shadow Cities wins Best Online Innovation Award
early stageComputer Games
Board Member
May 2010
ThingLink is the leading provider of visual media interaction tools. ThingLink enables adding interactive tags to any image, video or 360/VR image on the web and share the tagged media on websites, social networks, or blogs. Power viewer engagement, increase time spent on page, drive sales conversion, and more with ThingLink. Simple, Versatile and Limitless. Excite, engage and captivate your audience by making images and videos accessible and interactive with ThingLink. Take any image, video, 360 or 3D object and add hotspots / tags that pop open with further accessible text, images. The original tour creator, expeditions and virtual trips are easy with ThingLink essential for exploring the inaccessible. Once created share your ThingLinks by embedding them on your websites or simply share by URL. ThingLink works across devices and browsers and is optimised for touch. 360 media works with VR Headsets so you have a complete design package to use for all purposes. ThingLink provides a variety of ways to provide in context training, essential for flexible and blended learning. The leading tool for interactive media creation in education, elearning, design, marketing and communications ThingLink makes any of your media come to life and ultimately more accessible and engaging for your audience.
Show all 17 investments ↓
Experience · 26 entries
All (26)
Investments (24)
Founder (1)
Board (24)
2022
Board Member
Dec 2022
The most founder-focused event on Earth. Coming again on Nov 19–20, 2025 in Helsinki, Finland. Pre-register now: slush.org/pre-register Slush is a not-for-profit on a mission to help and create founders to change the world. Founded in 2008, Slush annually hosts the worlds leading startup event in Helsinki, Finland. Slush is run by students and recent graduates.
Board Member
Nov 2022
Private market sourcing is still stuck in the past — manual research, incomplete data, and missed opportunities. Inven changes that. Our deal sourcing platform helps M&A teams quickly find, analyze, and connect with the right targets worldwide. Using proprietary data on 21 million companies and advanced algorithms, Inven enables teams to source deals 10x faster. Trusted by 850+ private equity firms, investment banks, M&A teams, consultants, and VCs, Inven ensures no opportunity goes unnoticed.
Board Member
Aug 2022
Mobal helps local businesses grow online by bringing every part of their digital presence together in one simple platform. From Google and Apple Maps to social media, websites, reviews, and local ads – Mobal makes it effortless for businesses to manage how they appear, get discovered, and attract more customers. Built for the realities of local business, Mobal combines smart automation with an intuitive dashboard, helping owners save time, strengthen their brand, and grow sustainably. Today, over 1,500 businesses across the Nordics trust Mobal to power their digital marketing — from cafés and restaurants to salons, gyms, and retail stores. Our vision is simple: To make digital marketing as effortless for local businesses as opening their doors each morning.
2021
Board Member
Sep 2021
Building the best way to collaborate on creative work. Focal was founded on one key observation - in a world where creatives and marketers have a long list of tools to choose from, a bulk of both internal and external collaboration still takes place in docs, slides and spreadsheets. We believe teams deserve something better. Something purpose-built for creative work, making it easier to manage both projects and creative assets in one place.
Board Member
Jul 2021
Risk Ledger is a pioneering third-party risk management platform that revolutionises supply chain security through a powerful, unified solution. By onboarding and connecting your entire supply chain into an active network, Risk Ledger provides real-time insights to identify concentration risks and emerging threats. Our dynamic network-based model offers a clear view of your entire supply chain, enhancing your ability to visualise and manage risks effectively. With immediate access to a vast, trusted supplier network and continuously updated risk assessments, Risk Ledger streamlines risk management processes, reduces manual workload, and empowers you with unparalleled clarity and control across all supply chain tiers. Risk Ledger provides all the tools you need to run a comprehensive, security-led, third-party risk management programme against your supply chain. The platform moves away from point-in-time assessments by providing you with real-time, actionable data collected directly from suppliers - allowing you to continuously identify, measure and manage a comprehensive set of third-party risks at speed and at scale for a low, per-supplier cost. Our unique network model gives you visibility of supply chain risks beyond third parties to fourth and fifth parties too. Contact us to find out how we can help you to manage risks in your supply chain and follow us on LinkedIn for relevant news and announcements.
Show all 26 entries ↓
Investment activity
1997–2022 · 24 investments
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