Lucien Butler

Co-Founder @ Fitbakes | Low Sugar, Low Carbs, Big Taste.

๐Ÿ“ United Kingdom๐Ÿ”„ Updated September 2026๐Ÿ’ผ 1 investments๐Ÿ“… 14 years investing๐Ÿ—“ Last invested Jun 2012
Operator-angel๐ŸŒ United Kingdom
1
Total investments
1
Early stage
0
Mid stage
0
Late stage
14y
Years active

Portfolio

1 investments ยท sorted by recency
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Late stage
Seed Investor
Jun 2012
69% of salespeople are failing to hit quota. Its not sustainable. Today, Ebsta gives you the insight into whats driving your success. These insights are delivered to reps, managers and leaders when and where they need it to guide more effective sales processes, pipeline reviews and forecasting calls. As a result, your sales operation is better aligned, more efficient and more consistent in performance. With greater confidence in forecasts and control of factors influencing pipeline, leadership can better direct the business. Moving forward, they can raise more capital at higher valuations with a higher probability of success. โœ“ Guide reps based on their won and lost deals โœ“ Enable managers to spot risk in their pipeline โœ“ Understand factors influence revenue โœ“ Understand why deals are forecast โœ“ Evidence-backed forecast calls โœ“ Objective view of forecast submissions โœ“ Sellers spend time on selling, not on admin โœ“ Improved decision-making from data you can trust โœ“ Bespoke reporting in Salesforce and HubSpot
Experience ยท 2 entries
All (2)
Investments (1)
Founder (1)
2017
Co-Founder
Nov 2017
Low sugar bakes. Available at Tesco, Waitrose, Amazon, Coop, Spar and Selfridges.
2012
Seed Investor
Jun 2012
69% of salespeople are failing to hit quota. Its not sustainable. Today, Ebsta gives you the insight into whats driving your success. These insights are delivered to reps, managers and leaders when and where they need it to guide more effective sales processes, pipeline reviews and forecasting calls. As a result, your sales operation is better aligned, more efficient and more consistent in performance. With greater confidence in forecasts and control of factors influencing pipeline, leadership can better direct the business. Moving forward, they can raise more capital at higher valuations with a higher probability of success. โœ“ Guide reps based on their won and lost deals โœ“ Enable managers to spot risk in their pipeline โœ“ Understand factors influence revenue โœ“ Understand why deals are forecast โœ“ Evidence-backed forecast calls โœ“ Objective view of forecast submissions โœ“ Sellers spend time on selling, not on admin โœ“ Improved decision-making from data you can trust โœ“ Bespoke reporting in Salesforce and HubSpot