Trove

📍 Oakland, United States🗓 Founded 2012👥 171 employees💰 Last funded 2019
Trove is at the forefront of the branded resale and trade-in industry, providing brands with a robust platform to efficiently launch, manage, and scale their resale programs. Commanding over 75% of the U.S. branded resale market, Trove is trusted by industry leaders such as Canada Goose, Carhartt, Michael Kors, Patagonia, On, and Steve Madden. Trove’s platform features advanced tools, including in-store and digital trade-ins, returns processing, non-new inventory management, resale site building and management, Shopify integration, and peer-to-peer capabilities. These features empower brands to connect with new customers across all demographics, optimize resale strategies with comprehensive analytics, and maintain seamless operations across multiple channels. As a Certified B Corporation, Trove is more than just a technology provider; it is a catalyst for sustainability in retail, driving the industry toward a future where commerce and environmental responsibility go hand in hand.
10
Total investors
6
Early stage
2
Mid stage
2
Late stage
2012
Founded
Investor geography2 countries
United States
9
Netherlands
1
Investor activity2012–2019 · investors recorded per year
20121201342014120161201712018120191
Recent (last 2y)Earlier
Frequently asked questions
Who invested in Trove?
Trove has 10 investors on record on gritt.io, including 6 early-stage backers, 2 mid-stage and 2 late-stage investors.
When did Trove last raise funding?
The most recent investment in Trove recorded on gritt.io was in 2019.
When was Trove founded?
Trove was founded in 2012.
What industry is Trove in?
Trove operates in Software Development. Find similar Software Development investors on gritt.io.
Where is Trove based?
Trove is headquartered in Oakland, United States.