Reef.ai

📍 Honolulu, United States🗓 Founded 2021👥 27 employees💰 Last funded Aug 2025
Software Development🌐 reef.ai
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Reef.ai is an AI-powered customer data, scoring, and recommendation platform. We transform customer data into NRR with AI-led customer scores optimized for specific revenue outcomes. Reef leverages machine learning to deliver Outcome-Based Scoring, AI-led customer scores optimized for specific revenue outcomes. Customer scoring isn’t about health, it’s about driving revenue outcomes. General health scores are a black box: inaccurate, hard to action, and lacking the data history to be effective. Outcome-based scores optimized for revenue outcomes like churn, downgrade, cross-sell, or upsell with renewal are clearly actionable and their impact on revenue can be measured. - Data Connectivity: Reef seamlessly connects your customer data and builds history to optimize your data for scoring - Advanced ML Scoring: Reef applies proven ML scoring models optimized for the revenue outcome you want to improve - Notifications & Playbooks: Reef delivers precise recommendations to your teams to engage the right customer at the right time - Track Follow Through: Reef tracks the actions your team takes (or not) as a result of the notifications - ROI Reporting: Reef calculates playbook ROI so you know the impact of actions on your outcome metrics
3
Total investors
0
Early stage
3
Mid stage
0
Late stage
2021
Founded

Investors

3 investors
All
Early stage
Mid stage
Late stage
Investor geography2 countries
United Kingdom
2
United States
1
Frequently asked questions
Who invested in Reef.ai?
Reef.ai has 3 investors on record on gritt.io, 3 mid-stage.
When did Reef.ai last raise funding?
The most recent investment in Reef.ai recorded on gritt.io was in August 2025.
When was Reef.ai founded?
Reef.ai was founded in 2021.
What industry is Reef.ai in?
Reef.ai operates in Software Development. Find similar Software Development investors on gritt.io.
Where is Reef.ai based?
Reef.ai is headquartered in Honolulu, United States.