BetterPoints Ltd

📍 Virginia Water, United Kingdom🗓 Founded 2010👥 19 employees💰 Last funded Sep 2020
IT Services and IT Consulting🌐 linktr.ee
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BetterPoints has been changing behaviours in transport and health since 2010. We combine behaviour change science with our unique technology and targeted communications. Whether you want people to walk to the park, cycle to work, wheel to the shops, use public transport in town, attend an event, engage with a consultation, recycle more… BetterPoints campaigns motivate them to do it and make it engaging and rewarding. BetterPoints programmes cycle repeatedly through four key steps – Gamification, Tracking, Rewards, and Messaging – to motivate new activities until they become new behaviours. We combine rewards, technology and expertise with more than 40 behaviour change techniques. BetterPoints programmes produce masses of anonymised data to build graphs, charts and heatmaps for analysis, reporting and modelling, for example: – CO2 emissions avoided – Transport habits – Healthy activity – Calories burned – Behaviour change We combine user-generated data (waypoints, transport modes, speed, time, duration, eligibility, rewards), with demographic data (age, gender, postcode etc) and survey responses. BetterPoints works with clients across all sectors in the UK, Europe and beyond.
3
Total investors
0
Early stage
0
Mid stage
3
Late stage
2010
Founded

Investors

3 investors
All
Early stage
Mid stage
Late stage
Investor geography2 countries
United Kingdom
2
Australia
1
Investor activity2018–2020 · investors recorded per year
2018220201
Recent (last 2y)Earlier
Frequently asked questions
Who invested in BetterPoints Ltd?
BetterPoints Ltd has 3 investors on record on gritt.io and 3 late-stage investors.
When did BetterPoints Ltd last raise funding?
The most recent investment in BetterPoints Ltd recorded on gritt.io was in September 2020.
When was BetterPoints Ltd founded?
BetterPoints Ltd was founded in 2010.
What industry is BetterPoints Ltd in?
BetterPoints Ltd operates in IT Services and IT Consulting. Find similar IT Services and IT Consulting investors on gritt.io.
Where is BetterPoints Ltd based?
BetterPoints Ltd is headquartered in Virginia Water, United Kingdom.