Åsa Lidén

We are on the mission to become the first circular tech brand. We achieve this mission by making timeless, modular electronics that are forever upgradable. We believe products should get better with time and that companies like us are responsible for removing electronic waste from earth.

We are on the mission to become the first circular tech brand. We achieve this mission by making timeless, modular electronics that are forever upgradable. We believe products should get better with time and that companies like us are responsible for removing electronic waste from earth.

Spira is Swedish and means to grow. This is what we want for you - the opportunity to grow your business, beyond your current stage and your current market, within or beyond the Swedish border. Spira is a consulting, advisory, networking and investment business specialized in globalization and growth. Founded in 2017, our three founders have vast experience in all phases of the expansion process. From defining MVP and taking the first trembling steps on the market, to large scale launches with dozens of countries in a day, and also in some cases to scaling back again when it didn’t go to plan. Between the three of us we have carried out more than 100 launches in over 70 markets. We know from experience that the most important type of advice is hard to come by - advice from people who have actually gone through it themselves, advice that is not a paper product. This is what Spira offers.