Vivian G.

EIR @ FJ Labs

📍 New York, New York, United States🔄 Updated September 2026💼 2 investments📅 8 years investing🗓 Last invested Jun 2018
VC🌍 United States
2
Total investments
0
Early stage
0
Mid stage
0
Late stage
8y
Years active

Portfolio

2 investments · sorted by recency
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EIR & Investor
Jun 2018
FJ Labs is a stage-agnostic venture fund headquartered in New York City. FJ Labs invests in ambitious founders solving big problems.
EIR & Investor
Jun 2018
FJ Labs is a stage-agnostic venture fund headquartered in New York City. FJ Labs invests in ambitious founders solving big problems.
Experience · 4 entries
All (4)
Investments (2)
Founder (1)
2022
Founder & CEO
2022
Building a health system that works for pets and vets. Read more below: Currently, there are 1M doctors for the 330M people in the U.S., but only 120k veterinarians for the 200M cats and dogs in the country. The Covid-19 pandemic amplified the problems caused by the labor shortage, as pet ownership increased dramatically. As a result, it can take weeks to book in-person vet appointments in some cities, urgent care centers are overwhelmed by demand and cost of care has risen for pet owners - it’s clear something has to change. At Otis, were working with vets and vet techs to create a new model of care delivery that both 1) alleviates the burden on the entire pet health ecosystem and 2) is financially sustainable.
2018
EIR & Investor
Jun 2018
FJ Labs is a stage-agnostic venture fund headquartered in New York City. FJ Labs invests in ambitious founders solving big problems.
EIR & Investor
Jun 2018
FJ Labs is a stage-agnostic venture fund headquartered in New York City. FJ Labs invests in ambitious founders solving big problems.
2017
Marketing
2017
At Care/of, we take the guesswork out of feeling better by helping people build custom vitamin routines based on their unique needs. Whether it’s our personalized daily vitamin packs and powders through our direct-to-consumer business, or our multivitamins and blends with our retail partner Target, our products are backed by science and include a combination of highly-researched nutrients and traditionally used herbs. By providing honest guidance and better ingredients, we aim to help people feel empowered to make the right choices for their health. Since our launch in 2016, we have raised capital from top investors including Goldman Sachs Investment Partners, Goodwater Capital, Tusk Ventures, RRE Capital, Juxtapose, and Bayer. In late 2020, Bayer secured additional investment in Care/of giving it majority ownership. By joining forces with Bayer, we are able to expand our ability to connect directly with new and existing customers and elevate our unwavering commitment to science-backed guidance, quality ingredients, and sustainable practices. OUR CORE VALUES Be Humble: Engage in debate with an open mind. Embrace feedback and being wrong when presented with data that shows there is a better option.  Be Honest: Deliver the truth with humor and love. Recognize and stand up against discrimination on the basis of race, sex, gender, sexual orientation, religious background, or mental and physical abilities - in our work and beyond.  Be Thoughtful: Attack hard problems with thoughtful tenacity. Don’t shy away from complex problems with complex solutions.   Be Different: Kill your darlings. Don’t be afraid to re-write something once effective, loved, or widely accepted in the past. Evolution is wonderful. Push against banality and the status quo.