Vicent Guasch Torres

Firefish Capital is a project created and operated by ESADE Executive MBA graduates willing to support promising startups. We believe that there are many people with great ideas that can make this world a better place to live and we want to make them successful. The way we do it is by supporting them with our time, knowledge, skills, network and capital. For us success means both creating significant value for society and, at the same time, capturing that value to ensure we can grow and make our impact bigger in the future.

Firefish Capital is a project created and operated by ESADE Executive MBA graduates willing to support promising startups. We believe that there are many people with great ideas that can make this world a better place to live and we want to make them successful. The way we do it is by supporting them with our time, knowledge, skills, network and capital. For us success means both creating significant value for society and, at the same time, capturing that value to ensure we can grow and make our impact bigger in the future.

Premiumguest is a B2B software that allows you to manage events under your own brand and promote yourself on new sales channels. Our mission is to digitize event organizers such as discotheques, beach clubs, hotels, restaurants, festivals... With this, companies like Pacha Barcelona, Sutton Barcelona, Grupo Larrumba, Grupo Moondance, work with us to improve their events. To date, there are already more than 300 customers using the software in Spain, Argentina, Uruguay and now starting the expansion in the USA. Unlike traditional ticketing companies, Premiumguest makes the attendee database 100% owned by the organizer. In addition, we connect them with more than 150 sales channels such as Ticketmaster, Eventbrite, Resident Advisor, public relations... to increase the promotion of events and increase sales. Thanks to the great power of the software, we help to optimize management and promotion, for example, the organizer can see the stock of tickets in real time in all sales channels, the sales they have generated and even incorporate interactive maps so that the attendee can select the seat or table of the space he/she likes the most, allowing to offer a better shopping experience and automate many internal processes. In addition, to optimize event access and management times, the system allows for quick and easy ticket scanning, capacity control and scanning of tickets with a single device regardless of the sales channel they have been sold through. All this is possible thanks to a great team and at the same time, thanks to the support of major investors such as the founders of Glovo, El Tenedor, Exoticca, HolaLuz and many more who trust in the success of the project and its team. And for that, we are looking for the best people to help us scale Premiumguest to the next level.