Scott Case

The By Kids For Kids Company (BKFK) (http://bkfk.com and http://bkfkeducation.com) is an educational and family marketing company that connects its clients to teachers, students, and households with innovative marketing, corporate social responsibility (CSR) programs, and national youth competitions. The company was founded on the acknowledgement that kids are natural inventors/innovators and with the right stimulation and tools their ideas can be developed and nurtured to generate new products businesses and services. BKFK has developed an integrated marketing platform that creates and distributes educational-based programs for clients who wish to reach young consumers and their families through the classroom, at home or in out-of-school youth settings. BKFK provides clients with a unique method to obtain brand awareness, brand loyalty and human interest public relations stories. The company creates programs that are highly visual, vastly interactive and utilize BKFK’s partnerships and distribution channels to reach the target audience. BKFK’s platform begins with education, using our team’s expertise to develop curriculum-based activities and games for use in and out of the classroom while introducing the client’s messaging to this targeted audience. In many programs, the newly learned skills are put to task by inviting students to enter their ideas to solving real world problems via online competitions. The company has a proprietary online competition entry portal that is COPPA compliant, offers a user-friendly entry format, allows for parents and teachers to monitor and mentor the process and includes an easy access judging process. Competitions offer unprecedented PR opportunities highlighting a client’s support of youth and education.

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