Toby Blue

The Tasting Alliance

📍 United States🔄 Updated September 2026💼 5 investments📅 10 years investing🗓 Last invested Oct 2021
VC🌍 United States
5
Total investments
1
Early stage
0
Mid stage
0
Late stage
10y
Years active

Portfolio

4 investments · sorted by recency
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Late stage
Board Member
Oct 2021
Fast Company Executive Board is an invitation-only professional organization of leaders who are defining the future of business.
Investor
Nov 2019
Bruvi is a breakthrough single-serve coffee brewer that delivers remarkably tastier brewed coffee - hotter, stronger, smoother and with noticeably less bitterness. We’re a Los Angeles brand born from the simple idea that both supreme quality and enhanced convenience is possible in single-serve coffee. We set out to reimagine the entire experience–from brewing and pod technology, to the quality of coffees we offer, to creating the first Guilt Free Toss™ capsule. Bruvi will delight all your senses and will totally transform the way you enjoy coffee at home. Facebook: @ilovebruvi Instagram: @ilovebruvi
Investor
Nov 2019
We’re rethinking everything. Starting with food. Using safe, proven fermentation methods we make animal-free whey protein from microflora – not cows – to make dairy that’s identical to traditional milk. The production of our whey protein emits up to 97% less greenhouse gas emissions, uses up to 99% less blue water, and uses up to 60% less nonrenewable energy, compared to the production of protein found in traditional milk. Our protein comes in a variety of applications including cream cheese, barista milk, ice cream, protein powder, egg replacer, bakery mix, confectionery, and gelato. Some of our partners in-market include Mars, Nestlé, Natreve, Brave Robot, Myprotein, Strive Nutrition, Nicks, Tomorrow Farms, Villa Dolce, Betterland, and more. It’s dairy that’s better for everything.
Investor
Aug 2016
Halla is The Taste Intelligence Company, redefining what personalization means for grocery as the world’s only human preference engine designed specifically and exclusively for grocery. Founded in 2016 by Gabriel Nipote, Henry Michaelson and Spencer Price, Halla has developed the only technology on the market that can accurately predict shopper intent and recommend the grocery item a person will want to buy next, providing grocers with the ability to offer personalization on a truly 1:1 level never before experienced across the entire digital store. Coupled with real-time capabilities, plug & play API integration and AI that leverages over 100 billion grocery-specific shopper and product data points, Halla’s created the most powerful and flexible personalization engine now available for grocers through its proprietary suite of services, Halla Recommend, Halla Substitute, and Halla Search
Experience · 10 entries
All (10)
Investments (5)
Founder (2)
Board (2)
2025
Associate
Sep 2025
CASA of Los Angeles (CASA/LA) organizes the community to take action and advocate for children and families in LA County’s overburdened child welfare and juvenile justice systems. Through an intentional, restorative and culturally relevant lens, we train committed, consistent and caring adults who provide equitable access to resources and life-affirming connections.
2023
Partnerships/Business Development
Jan 2023
Gametime sells last-minute tickets to the most popular events in sports, music, and theater in more than 50 cities across the U.S. and Canada. We’re passionate about enabling incredible shared experiences, so we build technology that gets people out into the real world together. With a bias for spontaneity, we’re focused on making the process simple and smooth while you’re on the move. We eliminated the need for printing tickets and built a better way to access the best live experiences right from your phone – so you can skip the hassle and enjoy the moment.
2021
Board Member
Oct 2021
Fast Company Executive Board is an invitation-only professional organization of leaders who are defining the future of business.
2020
Co-Founder and Advisor
Mar 2020
WERE ENTREPRENEURS and seasoned executives whove built businesses, answered to shareholders and consistently delivered results. WE’RE A NETWORK with access to specialized teams armed with the experience and skills needed to solve your problem, make your idea market-ready and drive your business forward. And, unlike the typical fee-for-service consulting firm, we prefer to put skin in the game either as a direct investment or through performance-based remuneration. That way, were fully vested in your success.
2019
Investor
Nov 2019
Bruvi is a breakthrough single-serve coffee brewer that delivers remarkably tastier brewed coffee - hotter, stronger, smoother and with noticeably less bitterness. We’re a Los Angeles brand born from the simple idea that both supreme quality and enhanced convenience is possible in single-serve coffee. We set out to reimagine the entire experience–from brewing and pod technology, to the quality of coffees we offer, to creating the first Guilt Free Toss™ capsule. Bruvi will delight all your senses and will totally transform the way you enjoy coffee at home. Facebook: @ilovebruvi Instagram: @ilovebruvi
Show all 10 entries ↓
Investment activity
2016–2021 · 5 investments
20161201812019220211
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