Tim Godfrey

Hexagon Cup is a tribute to Padel as a sport with a groundbreaking format that unites the best players in teams from all over the world. Bringing in the stars of tomorrow to compete with the stars of today to win the biggest prize pot in padel. Giving chances to the next generation of players, tributing the legends and having an equal treatment for everyone. We have fused the best of Padel and global sports: top players, legends, newcomers, and world-class international hospitality. A BIG and loud show to celebrate this sport together.

We are a specialist consultancy pioneering the future of sport. We are operators, investors and builders. Not textbook advisors. Our mission is to support the growth and sustainability of emerging sports properties and future-proofing existing sports assets by bridging strategy, innovation, and investment. We offer end-to-end services across strategic planning, media and content, capital structuring, finance, operations, and technology. From purpose-driven business model design to cutting-edge media rights strategies and sustainable revenue models, we tailor our expertise to the unique needs of each client. Our clients include new sports formats scaling for global audiences, traditional rights holders entering new markets, and investors or tech companies seeking opportunities in the sporting ecosystem

Hexagon Cup is a tribute to Padel as a sport with a groundbreaking format that unites the best players in teams from all over the world. Bringing in the stars of tomorrow to compete with the stars of today to win the biggest prize pot in padel. Giving chances to the next generation of players, tributing the legends and having an equal treatment for everyone. We have fused the best of Padel and global sports: top players, legends, newcomers, and world-class international hospitality. A BIG and loud show to celebrate this sport together.

Sports Business Awards 2022: Agency Of The Year. We create value with our unrivalled digital expertise and industry-leading data, technology and creative solutions. We are partners to some of the most progressive and successful sports, gaming and entertainment brands globally, including Real Madrid, The ICC and FIFA. With offices in London, Melbourne and Bangalore, and over 160 staff worldwide, we are able to provide timezone-proof services and a global perspective to our partners - delivering real value at scale.

Strategic growth for sports innovators

Factual production company. We bring the truth to life.