Barney Worfolk Smith

MPOWDER is the world first female hormone health co-creation platform. Launched in 2019, our ambition is to make midlife a superpower by providing an inclusive space where individuals can evaluate interventions, expert insight, personal stories and emerging research; where the wisdom we carry in our bones about our biology is recognised, where science and traditional medicine are both respected- and where we have agency to select our own path to part 2. To date, the community has launched 4 x multi-award winning wholefood led botanical supplements that are listed with leading retailers Selfridges, Boots, Cult Beauty, John Lewis and more - as well a best-in-class monthly Masterclass programme exploring the latest science and interventions with leading experts in their respective fields. Our in person Hormone House Parties offer Corporate Partners, Brands and Event Organisers a unique opportunity to celebrate the brilliance of female biochemistry as well as deliver invaluable educational support. And our MPOWDER Masterclasses deliver online programmes in partnership with our carefully curated expert panel, tailored to a companys specific goals. To date, we have collaborated with businesses as diverse as UnMind, John Lewis, Selfridges, RWK Goodman and KPMG - as well as featuring at Fearne Cottons Happy Place Festival.

Say It Now is an advertising technology business that enables marketers and brands to take advantage of the power of voice by enabling meaningful conversations at scale. We are on a mission to make it possible to engage with every advertising message using your voice. Say It Now’s platform enables the creation of actionable ad campaigns that are proven to deliver deep connection and engagement and their data tracking suite delivers immediate insight. These components drive audience engagement through frictionless conversational experiences and real-time understanding allowing optimisation that results in better-performing campaigns for brands across all audio channels. Say It Now has worked with the likes of Pizza Hut, Berocca, Specsavers, and Disney, are ‘Alexa Cup’, ‘Campaign’ and ‘AOP’ award winners and in 2021 was selected as the voice partner of choice for Group M, the world’s leading media investment company.

Entale is the brand new podcasting app that combines the best audio podcasts with enhanced, rich additional content that pulls you deeper into the story. Our unique technology enhances your favourite podcasts with contextual links, pictures, social quotes and more, meaning you have everything you need to enhance your understanding of the story, synced to the audio interactively. In short - Entale is how podcasting should be. --Social Sharing-- Our unique player sharing functionality allows you to share your favourite moments with your friends on social media and allow them to see the same pictures, links and engaging extra content that you can. --Navigate easily with Chapters-- Longer podcasts are split into Chapters, so you can easily navigate between topics and share the most interesting segments. --Subscribe for new eps-- We don't have them all (yet!) but you can subscribe to your favourite shows to get updates as soon as they come out, to make sure you never miss an episode. Whether you're into Adam Buxton and Marc Maron, or This American Life and The Guilty Feminist, we've got something new for you. --Revisit the classics-- Go back and listening to the classic podcasts that we all know and love, made interactive and with added visuals powered by the Entale technology. Serial, Dirty John, The Butterfly Effect, Slow Burn - all the greats become new experiences for you to re-live in the Entale app.

GoHenry is the money app giving 6-18-year olds a head start in life as they learn to earn, save, spend and invest - all with parental oversight. Having pioneered a new category in financial education when it launched in 2012, over 2.2 million kids have now learnt money skills with GoHenry. With the ultimate goal to make every kid smart with money, GoHenry believes the best way to learn is to get hands-on experience with money. Its parent and child apps help kids to Learn (via in-app, bite-sized money lessons, Money Missions); Earn (via regular chores, one-off tasks and giftlinks); Spend (responsibly via its prepaid debit card and real-time notifications); Save (via savings goals and interest on savings); Give (via regular micro-donations to the NSPCC); and Invest (via GoHenry’s Junior ISA). As a mission-led business, GoHenry is leading the push for financial education to be made compulsory in all schools across the UK from primary age. Follow GoHenry’s journey on LinkedIn, Instagram, and TikTok (@gohenry).

We make your advertising creative more effective It’s as simple as that. There are a lot of ways to find out WHAT happened in an advertising campaign but that’s almost always looking back. Let us help you with the WHY and take control of your advertising success for the future. DAIVID has 3 products: Brand Strategy: Informs brand strategy by analysing competitor performance, category content, emotional white space and brand consistency. Evaluate: A world-class video testing tool which unpacks attention captured, emotions evoked and video metrics generated by creative. Audience: Informs media strategy by understanding which videos to support and identifying the ideal target audience.

MPOWDER is the world first female hormone health co-creation platform. Launched in 2019, our ambition is to make midlife a superpower by providing an inclusive space where individuals can evaluate interventions, expert insight, personal stories and emerging research; where the wisdom we carry in our bones about our biology is recognised, where science and traditional medicine are both respected- and where we have agency to select our own path to part 2. To date, the community has launched 4 x multi-award winning wholefood led botanical supplements that are listed with leading retailers Selfridges, Boots, Cult Beauty, John Lewis and more - as well a best-in-class monthly Masterclass programme exploring the latest science and interventions with leading experts in their respective fields. Our in person Hormone House Parties offer Corporate Partners, Brands and Event Organisers a unique opportunity to celebrate the brilliance of female biochemistry as well as deliver invaluable educational support. And our MPOWDER Masterclasses deliver online programmes in partnership with our carefully curated expert panel, tailored to a companys specific goals. To date, we have collaborated with businesses as diverse as UnMind, John Lewis, Selfridges, RWK Goodman and KPMG - as well as featuring at Fearne Cottons Happy Place Festival.

Say It Now is an advertising technology business that enables marketers and brands to take advantage of the power of voice by enabling meaningful conversations at scale. We are on a mission to make it possible to engage with every advertising message using your voice. Say It Now’s platform enables the creation of actionable ad campaigns that are proven to deliver deep connection and engagement and their data tracking suite delivers immediate insight. These components drive audience engagement through frictionless conversational experiences and real-time understanding allowing optimisation that results in better-performing campaigns for brands across all audio channels. Say It Now has worked with the likes of Pizza Hut, Berocca, Specsavers, and Disney, are ‘Alexa Cup’, ‘Campaign’ and ‘AOP’ award winners and in 2021 was selected as the voice partner of choice for Group M, the world’s leading media investment company.

Ascension is an early-stage venture capital firm built and managed by exited operators and entrepreneurs to back the next generation of tech and impact founders. Since 2015, Ascension has invested in 150+ start-ups across its (S)EIS & Institutional Funds – our specialist approach and extensive sector reach allow us to identify and scale pioneering tech enterprises. With over £83m under management and twelve exits, Ascension is the most active VC in London over the past decade (Beauhurst) and is UKBAAs Seed VC of the Year in 2022. Ascension is particularly focused on backing impact businesses leveraging the power of technology to solve some of the world’s biggest problems.

The City Launch Lab is a brand new incubation space for students and graduates of City, University of London and Cass Business School who want to get their business ideas off the ground.