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Board Advisor, Investor
Jan 2024
Surveys predict purchase intent at 20–30% accuracy. Heatseeker closes that gap.
Were an insight-to-action GTM engine built on ground truth — replacing slow, opinion-based market research with live behavioural experiments and AI-powered predictive models. 85–95% correlation to real buying behaviour, delivered in days instead of months.
The core mechanic: Investigate your market, Generate data-driven strategies and creative with AI, then Validate with real customer behaviour before you spend. The go/no-go decision layer for every major marketing bet.
Trusted by marketing leaders at DoorDash, LOréal, Uber, Cisco, KPMG, and Boost Mobile.
Disrupting a $90B legacy market research industry. Backed by Hearst, Capital F, and Even Capital. Founded 2023, Sydney + US.
Experience · 1 entries
All (1)
Investments (1)
2024
Board Advisor, Investor
Jan 2024
Surveys predict purchase intent at 20–30% accuracy. Heatseeker closes that gap.
Were an insight-to-action GTM engine built on ground truth — replacing slow, opinion-based market research with live behavioural experiments and AI-powered predictive models. 85–95% correlation to real buying behaviour, delivered in days instead of months.
The core mechanic: Investigate your market, Generate data-driven strategies and creative with AI, then Validate with real customer behaviour before you spend. The go/no-go decision layer for every major marketing bet.
Trusted by marketing leaders at DoorDash, LOréal, Uber, Cisco, KPMG, and Boost Mobile.
Disrupting a $90B legacy market research industry. Backed by Hearst, Capital F, and Even Capital. Founded 2023, Sydney + US.