Oliver Stäcker

smama is the leading association for mobile business in Switzerland. At smama we discuss, present and reflect all relevant and new trends, topics and developments around mobile business. From experts to experts. We bring the mobile business forward in Switzerland. In order to ensure that the commercial relevance of mobile is meeting the dynamic market development and usage of mobile devices as communication, entertainment and interaction channel.

Mobile Monday is a community of mobile industry professionals, developers and influencers fostering international cooperation and networking by organizing networking events to share ideas, best practices and trends from global markets. Mobile Monday is a non-profit organization managed by volunteers from around the world. Originating in Finland in 2000, today Mobile Monday has over 50 chapters. Mobile Monday’s main activities are the community’s face-to-face gatherings on every first Monday of the month and virtual networking on Mobile Monday websites. Mobile Monday Switzerland has the following objectives : * Organize meetings, the first Monday of the month, in alternating cities, * Present visions, trends, studies and forecasts from the mobile marketplace, * Increase the international visibility of Swiss mobile industry companies, * Introduce international companies to potential partners in Switzerland, * Encourage mobile start-ups and investments in areas of excellence for Switzerland, * Facilitate Swiss participation in international initiatives through the import and export of visions, concepts, technologies, know-how and best practices, * Contribute to programmes which educate the public on mobile technology and its value to the Swiss economy, * Grow the number of participants and volunteers, facilitate the establishment of city chapters of Mobile Monday if, when and where the demand exists.

smama is the leading association for mobile business in Switzerland. At smama we discuss, present and reflect all relevant and new trends, topics and developments around mobile business. From experts to experts. We bring the mobile business forward in Switzerland. In order to ensure that the commercial relevance of mobile is meeting the dynamic market development and usage of mobile devices as communication, entertainment and interaction channel.

Die Hauptthemenfelder von Gotomo umfassen Mobile Experience, Mobile Marketing und Service Design. Als unabhängige Beratungs- und Umsetzungsagentur verfolgt Gotomo die Vorgehensweise des «Rapid Prototyping» und entwickelt für ihre Kunden so Schritt für Schritt nutzerzentrierte Digital-Services, Mobile Apps oder Benutzeroberflächen. Dienstleistungen: - Benutzerbeobachtungen und Interviews - Akzeptanz- und Usability-Testings mit Testpersonen - User Experience Design - Mobile Experience Design - App Entwicklung - Mobile Marketing Strategie & Konzept Technologien: - Mobile Apps (PWA, Native) - WiFi-Marketing - NFC - Location based

Mobile Monday is a community of mobile industry professionals, developers and influencers fostering international cooperation and networking by organizing networking events to share ideas, best practices and trends from global markets. Mobile Monday is a non-profit organization managed by volunteers from around the world. Originating in Finland in 2000, today Mobile Monday has over 50 chapters. Mobile Monday’s main activities are the community’s face-to-face gatherings on every first Monday of the month and virtual networking on Mobile Monday websites. Mobile Monday Switzerland has the following objectives : * Organize meetings, the first Monday of the month, in alternating cities, * Present visions, trends, studies and forecasts from the mobile marketplace, * Increase the international visibility of Swiss mobile industry companies, * Introduce international companies to potential partners in Switzerland, * Encourage mobile start-ups and investments in areas of excellence for Switzerland, * Facilitate Swiss participation in international initiatives through the import and export of visions, concepts, technologies, know-how and best practices, * Contribute to programmes which educate the public on mobile technology and its value to the Swiss economy, * Grow the number of participants and volunteers, facilitate the establishment of city chapters of Mobile Monday if, when and where the demand exists.

Nach 28 erfolgreichen Jahren unternimmt By Heart einen weiteren Schritt in der Unternehmensentwicklung, gibt sich einen neuen Namen, einen neuen Auftritt, positioniert und organisiert sich neu. Ein Start ins 2023 unter neuen Vorzeichen! Was einmal als Full-Service-Werbeagentur begann, hat sich in den vergangenen Jahren zu einem Beratungsunternehmen mit einem engeren Fokus entwickelt: Wir befähigen Organisationen und ihre Menschen zu Wandlungs- und Entwicklungsprozessen. Und wir arbeiten dabei mit den Mitteln von Purpose und Story. Jetzt will ich dieser Entwicklung mit einem neuen Namen noch deutlicher Ausdruck verleihen: Prufrock, so heisst eine literarische Figur, die mich seit Jahrzehnten intensiv begleitet und mir geholfen hat, meine eigene, ganz persönliche Geschichte zu schärfen. Prufrock steht damit für meine eigene Leidenschaft und Story, aber ich nehme mit grosser Dankbarkeit auch die erfahrungsreiche Geschichte von By Heart ins nächste Kapitel dieses Unternehmens mit. Markus Bircher