Simon Paterson

Building APAC’s Leading Omnichannel Shopper Analytics Platform | 2X Founder | 8-Figure Exit

📍 Australia🔄 Updated September 2026💼 3 investments📅 7 years investing🗓 Last invested Jun 2023
Operator-angel🌍 Australia
3
Total investments
1
Early stage
0
Mid stage
0
Late stage
7y
Years active

Portfolio

3 investments · sorted by recency
All investments
Early stage
Mid stage
Late stage
Investor & Board Advisor
Jun 2023
A network for entrepreneurs building in stealth. Submit your information here so investors can find you: harmonic.ai/get-discovered
Investor
Jun 2023
Launched in 2022 at King Sedgwick Developments we are focused on working with local councils and communities to develop affording homes in Regional Victoria.
early stageReal Estate
Experience · 5 entries
All (5)
Investments (3)
Founder (2)
2023
Investor & Board Advisor
Jun 2023
A network for entrepreneurs building in stealth. Submit your information here so investors can find you: harmonic.ai/get-discovered
CEO & Founder
Jun 2023
We specialize in harnessing the power of data to revolutionize decision-making for FMCG brands and retailers. Our comprehensive suite of solutions focuses on digital and physical shelf analytics, pricing strategies, and promotion effectiveness. By integrating data from both online and offline retailers into our AI-backed platform, we empower our clients to make informed decisions that drive greater impact, efficiency, and growth. Discover how we can help you stay ahead in a competitive market with actionable insights and cutting-edge analytics.
Investor
Jun 2023
Launched in 2022 at King Sedgwick Developments we are focused on working with local councils and communities to develop affording homes in Regional Victoria.
early stageReal Estate
2019
Founder and CEO - Awake Asia (Acquired May 2021)
Jan 2019
ADA provides services that enable enterprises and brands to drive topline growth through digital marketing and sales transformation across Asia. It operates three data-driven service segments: 1. Marketing Solutions: • Performance marketing, which enables clients to reach consumers efficiently on social media, native ads, display ads and search marketing; • Creative solutions to drive user engagement and conversation rates; and • Marketing technology transformation, which involves consultation on the implementation of managed services that enable brands to achieve superior customer experiences with technology platforms. 2. Ecommerce Solutions: Provide brands with end-to-end store management to fulfil enablement on marketplaces, social channels, third party messaging channels and owned websites. 3. Customer Engagement Solutions: Used by enterprises to enhance customer support and communicate with consumers in real-time through SMS, WhatsApp and other messaging applications. Formed in 2018, ADA operates 10 offices across Asia with approximately 1,100 employees and is headquartered in Singapore and Malaysia.
Investment activity
2019–2023 · 3 investments
2019120232
Recent (last 2 years)Earlier