Shu Sheng

Like any other good idea, Cutters was founded with the purpose of solving a problem and fulfilling a need. We wanted to make haircuts smarter. In december 2015 Cutters started its journey with a purpose to offer haircuts of high quality at a reasonable price. As of today Cutters is the most innovative and fastest growing hairdressing chain in the Nordics, which is established in Norway, Sweden and Finland. Today we have 123 salons in Norway, Sweden and Finland and are still growing. Our salons are the most visited in the whole country, and we get a lot of attention in both the media and with our customers. The Cutters concept is a new and unique drop-in concept which builds upon three factors: Effectivity, quality and price. The thought about efficiency is based on being easily accessible with a drop-in haircut that only takes 15 minutes, and quality is ensured by having some of the best hairdressers in the country who go through our own Cutters academy program. We offer a standard haircut price regardless of gender and haircut style. We only perform haircuts and good product knowledge that enriches our guests to choose the right hair products. Som alle gode idéer startet Cutters med utgangspunktet i et behov. Vi ville gjøre hårklippen enklere! I desember 2015 begynte Cutters sin reise med mål om å kunne tilby alle hårklipper av høy kvalitet til en fornuftig pris. I dag er Cutters Nordens raskest voksende frisørkjede og har etablert seg i Norge, Sverige og Danmark. Cutters er et nytt og unikt drop-in konsept som bygger på tre faktorer: effektivitet, kvalitet og pris. Effektivitet ved at hårklippen bare tar 15 minutter, kvalitet ved at vi har noen av landets beste frisører og en fast pris på hårklipp uavhengig av kjønn og type klipp. Vi tilbyr ikke tjenester som hårvask, hodemassasje, farging eller striping av hår, men fokuserer på det vi er best på; hårklipp og enkel styling. Hos oss vet du alltid hva du får og hva du betaler for.

Pierce Group is a leading and fast-growing e-commerce company selling gear, spare parts, accessories and streetwear to over 1.1 Million active customers across Europe through the online stores 24MX, XLMOTO and Sledstore via some forty websites adapted to the local markets. Pierce has two major segments targeting two different customer groups, Offroad – sales to motocross and enduro riders, and Onroad – sales to riders on paved roads and tracks. With a large and unique product assortment, including a number of its own brands, an excellent customer experience and attractive prices, Pierce is changing the motorcycle enthusiast market in Europe. The headquarter is located in Stockholm, Sweden, the central warehouse is located in Szczecin, Poland, and the customer support is located in Barcelona, Spain. During 2020 Pierce had around 400 employees and net revenues exceeding SEK 1.5bn (€150MM). Pierce also hosts a very active social media community with over 1.3 million followers. During 2016-2020 Pierce was awarded a DI Gasell, given to Sweden's fastest growing companies. During 2020 we were nominated as one of the top 3 e-commerce companies in Sweden ('D-Award'). In 2020 Pierce also received the Sweden's Best Managed Companies recognition, sponsored by Deloitte in partnership with Nasdaq. During the first quarter of 2021, Pierce concluded an IPO and listed its shares on Nasdaq Stockholm's main market. We aspire to become the most admired retailer within the motorcycle industry and shape the way motor enthusiasts shop by offering a state-of-the-art online shopping experience built on passion, professionalism, and a good dose of rebellious spirit. As we grow we always look for new talent to join our company. Riders and non-riders are welcome in one of our offices in Stockholm, Åre, Szceczin, and Barcelona.

WHAT WE DO Temporary premises is our expertise. We have 30 years of Nordic-wide experience of establishing top-class modules for preschools, schools, offices, accommodation and health care facilities. OUR CULTURE The Nordics is our home. It directs our mindset and remains our eternal source of inspiration. Our local origin in combination with our passion for aesthetics and quality creates an edge to push forward; a heritage that sets us apart from the competition. However, we wouldn’t exist without our people. Our knowledgable employees, our clients and everyday users are all a part of who we are. With personal service at our core, we can offer intuitive tools and sharp expertise that makes the complex easy, and allows the everyday to continue on as usual. Every day. Because whether at the start, in the middle or towards the end of a project, we’re always close.

Like any other good idea, Cutters was founded with the purpose of solving a problem and fulfilling a need. We wanted to make haircuts smarter. In december 2015 Cutters started its journey with a purpose to offer haircuts of high quality at a reasonable price. As of today Cutters is the most innovative and fastest growing hairdressing chain in the Nordics, which is established in Norway, Sweden and Finland. Today we have 123 salons in Norway, Sweden and Finland and are still growing. Our salons are the most visited in the whole country, and we get a lot of attention in both the media and with our customers. The Cutters concept is a new and unique drop-in concept which builds upon three factors: Effectivity, quality and price. The thought about efficiency is based on being easily accessible with a drop-in haircut that only takes 15 minutes, and quality is ensured by having some of the best hairdressers in the country who go through our own Cutters academy program. We offer a standard haircut price regardless of gender and haircut style. We only perform haircuts and good product knowledge that enriches our guests to choose the right hair products. Som alle gode idéer startet Cutters med utgangspunktet i et behov. Vi ville gjøre hårklippen enklere! I desember 2015 begynte Cutters sin reise med mål om å kunne tilby alle hårklipper av høy kvalitet til en fornuftig pris. I dag er Cutters Nordens raskest voksende frisørkjede og har etablert seg i Norge, Sverige og Danmark. Cutters er et nytt og unikt drop-in konsept som bygger på tre faktorer: effektivitet, kvalitet og pris. Effektivitet ved at hårklippen bare tar 15 minutter, kvalitet ved at vi har noen av landets beste frisører og en fast pris på hårklipp uavhengig av kjønn og type klipp. Vi tilbyr ikke tjenester som hårvask, hodemassasje, farging eller striping av hår, men fokuserer på det vi er best på; hårklipp og enkel styling. Hos oss vet du alltid hva du får og hva du betaler for.

Pierce Group is a leading and fast-growing e-commerce company selling gear, spare parts, accessories and streetwear to over 1.1 Million active customers across Europe through the online stores 24MX, XLMOTO and Sledstore via some forty websites adapted to the local markets. Pierce has two major segments targeting two different customer groups, Offroad – sales to motocross and enduro riders, and Onroad – sales to riders on paved roads and tracks. With a large and unique product assortment, including a number of its own brands, an excellent customer experience and attractive prices, Pierce is changing the motorcycle enthusiast market in Europe. The headquarter is located in Stockholm, Sweden, the central warehouse is located in Szczecin, Poland, and the customer support is located in Barcelona, Spain. During 2020 Pierce had around 400 employees and net revenues exceeding SEK 1.5bn (€150MM). Pierce also hosts a very active social media community with over 1.3 million followers. During 2016-2020 Pierce was awarded a DI Gasell, given to Sweden's fastest growing companies. During 2020 we were nominated as one of the top 3 e-commerce companies in Sweden ('D-Award'). In 2020 Pierce also received the Sweden's Best Managed Companies recognition, sponsored by Deloitte in partnership with Nasdaq. During the first quarter of 2021, Pierce concluded an IPO and listed its shares on Nasdaq Stockholm's main market. We aspire to become the most admired retailer within the motorcycle industry and shape the way motor enthusiasts shop by offering a state-of-the-art online shopping experience built on passion, professionalism, and a good dose of rebellious spirit. As we grow we always look for new talent to join our company. Riders and non-riders are welcome in one of our offices in Stockholm, Åre, Szceczin, and Barcelona.

WHAT WE DO Temporary premises is our expertise. We have 30 years of Nordic-wide experience of establishing top-class modules for preschools, schools, offices, accommodation and health care facilities. OUR CULTURE The Nordics is our home. It directs our mindset and remains our eternal source of inspiration. Our local origin in combination with our passion for aesthetics and quality creates an edge to push forward; a heritage that sets us apart from the competition. However, we wouldn’t exist without our people. Our knowledgable employees, our clients and everyday users are all a part of who we are. With personal service at our core, we can offer intuitive tools and sharp expertise that makes the complex easy, and allows the everyday to continue on as usual. Every day. Because whether at the start, in the middle or towards the end of a project, we’re always close.

Procuritas is a Swedish Private Equity fund, focusing on Nordic companies in the mid-market segment. For almost 40 years we have been building close partnerships with entrepreneurs and founders, helping them grow their companies at a pace that often far surpasses their expectations.

McKinsey & Company is a global management consulting firm. We are the trusted advisor to the worlds leading businesses, governments, and institutions. We work with leading organizations across the private, public and social sectors. Our scale, scope, and knowledge allow us to address problems that no one else can. We have deep functional and industry expertise as well as breadth of geographical reach. We are passionate about taking on immense challenges that matter to our clients and, often, to the world. We work with our clients as we do with our colleagues. We build their capabilities and leadership skills at every level and every opportunity. We do this to help build internal support, get to real issues, and reach practical recommendations. We bring out the capabilities of clients to fully participate in the process and lead the ongoing work.