5
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1
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0
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2
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4 investments ยท sorted by recency
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Investor
Aug 2023
LightBox TV is the first independent management solution for marketers and media buyers running addressable TV advertising campaigns in connected TV environments.
With our advanced LightBox TV platform, we provide marketers, planners and media buyers with the tools needed to effectively manage connected TV campaigns across an expanding and fragmented TV ecosystem.
Investor
Jul 2023
Enrich and activate customer data across the open web and programmatic platforms in just a few clicks. Find out more: https://digitalaudience.io/
Investor
Jul 2023
Lumen Research is an eye-tracking technology company expanding our understanding of human attention and helping brands turn attention into action.
Since 2013, Lumen Research has collected eye-tracking data from over 750,000 individuals, measuring millions of ads and billions of eye movements.
This dataset trains a predictive attention algorithm that enables brands to plan, buy, measure, and optimise their media investments based on attention across all media types, reducing waste and increasing ROI.
Pre-Seed Investor and Strategic Adviser
Jun 2023
Were on a mission to democratize data by creating a common source accessible to everyone. Work With Data is the one place to analyse, visualise and extract all data.
> Grounder in open data and enhanced with AI, we enable sales and marketing professionals to access data for CRM enrichment, market sizing and lead generation.
> We enable students and university staff to access reliable sources for their research and datasets for their projects.
> We enable everyday data enthusiasts to confidently access and analyse data, keep on top of world news and experiment with all types of data.
Experience ยท 7 entries
All (7)
Investments (5)
Board (1)
2023
Investor
Aug 2023
LightBox TV is the first independent management solution for marketers and media buyers running addressable TV advertising campaigns in connected TV environments.
With our advanced LightBox TV platform, we provide marketers, planners and media buyers with the tools needed to effectively manage connected TV campaigns across an expanding and fragmented TV ecosystem.
Investor
Jul 2023
Enrich and activate customer data across the open web and programmatic platforms in just a few clicks. Find out more: https://digitalaudience.io/
Investor
Jul 2023
Lumen Research is an eye-tracking technology company expanding our understanding of human attention and helping brands turn attention into action.
Since 2013, Lumen Research has collected eye-tracking data from over 750,000 individuals, measuring millions of ads and billions of eye movements.
This dataset trains a predictive attention algorithm that enables brands to plan, buy, measure, and optimise their media investments based on attention across all media types, reducing waste and increasing ROI.
Pre-Seed Investor and Strategic Adviser
Jun 2023
Were on a mission to democratize data by creating a common source accessible to everyone. Work With Data is the one place to analyse, visualise and extract all data.
> Grounder in open data and enhanced with AI, we enable sales and marketing professionals to access data for CRM enrichment, market sizing and lead generation.
> We enable students and university staff to access reliable sources for their research and datasets for their projects.
> We enable everyday data enthusiasts to confidently access and analyse data, keep on top of world news and experiment with all types of data.
2022
Limited Partner
Jun 2022
FirstPartyCapital is the only angel-backed venture fund investing in ad tech, martech and digital media companies globally.
Founders benefit from access to capital, and a network of hundreds of senior industry execs.
Investors get access to the only global portfolio of adtech, martech, digital media and data startups.
Subscribe to our newsletter here: https://newsletter.firstpartycapital.com/
Listen to our podcast here: https://shows.acast.com/the-fpc-podcast
*The content of this page is directed at those who can be categorised as either certified sophisticated investors or high net worth individuals as defined by the Financial Conduct Authority. Capital is at risk*
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Investment activity
2013โ2023 ยท 5 investments
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