Sean Seton-Rogers

Venture capital investor in tech companies

📍 London, England Metropolitan Area, United Kingdom🔄 Updated September 2026💼 28 investments📅 17 years investing🗓 Last invested Feb 2025
VC🌍 United Kingdom20+ investments
28
Total investments
22
Early stage
3
Mid stage
0
Late stage
17y
Years active

Portfolio

28 investments · sorted by recency
All investments
Early stage
Mid stage
Late stage
Seed Investor
Feb 2025
One turn-key service to trade, optimize, and operate your battery. We operate from prequalification to BESS lifetime value maximization. With Capalo Zeus VPP™, you will get route-to-market (prequalifications), AI-optimized automated trading across all markets, Balance Responsible Party (BRP) for the battery assets, access to ancillary and wholesale markets, and more. All part of the same package.
Investor & Board Member
Mar 2024
Frontnow is redefining e-commerce with AI, providing businesses with powerful pre-sales tools to maximize core KPIs and provide an in-store like shopping experience. Our vision is to transform online shopping into a dynamic, hyper-personalized, and inspirational experience through an adaptive interface. By revolutionizing the ecosystem, we empower businesses to thrive in the digital age and significantly impact the way customers shop online, leading to a more profitable and customer-centric retail world.
Seed Investor
Jan 2024
Inceptron revolutionizes AI computer vision applications with reconfigurable hardware (FPGAs) in the cloud, offering up to 100x performance, 50% cost reduction, and 60% less power consumption versus other generic hardware platforms such as GPUs. Discover our game-changing, tailored computing solutions for businesses today. #Inceptron #AI #CloudComputing
Seed Investor
Jun 2023
Were a group of casual games makers who have had the privilege of working at some of the biggest names in the industry. We believe that social gaming hasnt yet fulfilled its promise of creating meaningful connections and shared experiences among players; it has the potential to offer so much more! Thats why Dash Games exists.
Investor & Board Member
Nov 2021
LegalPlace est la LegalTech française de référence pour créer et gérer son entreprise en ligne, simplement. Depuis 2016, nous accompagnons les entrepreneurs à chaque étape de leur aventure : - création d’entreprise (rédaction et dépôt de statuts, immatriculation, obtention du Kbis) - domiciliation et dépôt de capital - formalités juridiques au fil de la vie de l’entreprise -comptabilité digitalisée et gestion administrative au quotidien Notre force ? Une technologie propriétaire qui automatise les démarches, combinée à l’expertise de nos équipes internes de juristes, d’experts-comptables et d’ingénieurs. Résultat : un service en ligne fiable, rapide et sécurisé, pensé pour faire gagner du temps et enlever la complexité aux entrepreneurs. Certifiée Qualiopi et Activateur France Num, LegalPlace s’engage à simplifier durablement la création et la gestion d’entreprise pour permettre à chacun d’entreprendre avec sérénité. 👉 Notre mission : rendre l’entrepreneuriat accessible à tous, en transformant les formalités en une expérience claire, digitale et humaine.
Seed Investor
Oct 2021
Smiler is the photography marketplace that connects people, places and photographers, through easy to use technology, making professional photography accesible to everyone. Via Smiler.co you can browse and book photoshoots at hundreds of iconic landmarks and other special locations, so you can remember your visit forever, in high quality.
early stagePhotography
Seed Investor
Oct 2021
A venture backed UK games studio focused on creating incredible experiences for the metaverse.
early stageComputer Games
Lead Seed Investor & Board Member
Sep 2021
Community. Discovery. Promotion SideQuest has become an important part of the VR developer ecosystem enabling the distribution of early access content to users. We will continue to build more tools and services to help developers grow a community around their app and get feedback during the early stages of development.
early stageComputer Games
Lead Seed Investor & Board Member
Sep 2021
Video classes for your mind. Rooted in neuroscience. Led by experts 🧠
Lead Seed Investor & Board Member
May 2021
Our vision is to end the metabolic health crisis. At Veri, we help people improve their metabolic health by helping users understand what to eat. With the Veri mobile app, users scan a wearable glucose sensor to get actionable insights and recommendations on nutrition and their lifestyle habits. We’re a hybrid team of +45 people based around the world but mainly in Helsinki and New York.
Seed Investor & Board Member
Jun 2020
Abacum is the leading AI-native FP&A platform to drive business performance. Get instant access to all your critical operational and financial KPIs in one place. With a single click, automate management reporting, forecast revenue, plan headcount, budget OPEX, and run multiple scenarios. As the most scalable FP&A solution for mid-market companies, Abacum perfectly balances flexibility with ease of use. Our powerful, intuitive multi-dimensional modeling engine and collaborative workflows make business partnering seamless. Abacum serves fast-growing companies and industry leaders, including Strava, Dish Networks, JG Wentworth, BetterUp, Factorial, Kajabi, Abridge, Aiven, and more.
Board Member
Mar 2020
Bloobirds is the #1 Salesforce app to increase sales productivity. Bloobirds transforms your Salesforce into an amazing software for your sales team in less than three minutes. By seamlessly integrating a dialer, email, and LinkedIn, Bloobirds offers a comprehensive set of productivity tools, including cadences and templates, designed to turn Salesforce into the favored tool of sales representatives. Bloobirds promotes a more efficient utilization of Salesforce, facilitating seamless tracking and recording of all activities, leading to better data management and effortless reporting.
Lead Seed Investor & Board Member
Feb 2020
Breakroom is a business with a mission: to help people get a good job, that’s right for them. By collecting, anonymising and publishing information about the quality of work we aim raise the standard of all jobs. We believe that everyone deserves a good job. We believe all jobs have the potential to be good jobs. We believe creating good jobs is good for employers too. We are backed by investors and advisors who have grown businesses like Spotify, Trustpilot, Made.com and Skyscanner, alongside social impact charity, the Resolution Trust, who help set the Real Living Wage.
Seed Investor & Advisor
Nov 2019
ENLYZE offers a combined hard- and software solution to enable industrial companies in optimizing the quality and profitability of their manufacturing. Through extraction of machine- and production data and their processing and visualization in our web-based tool we help our clients minimize scrap, reach optimal machine utilization as well as implement predictive maintenance.
Board Member
May 2019
The real-time robotics and gaming platform.
early stageComputer Games
Show all 28 investments ↓
Experience · 32 entries
All (32)
Investments (28)
Board (12)
2025
Seed Investor
Feb 2025
One turn-key service to trade, optimize, and operate your battery. We operate from prequalification to BESS lifetime value maximization. With Capalo Zeus VPP™, you will get route-to-market (prequalifications), AI-optimized automated trading across all markets, Balance Responsible Party (BRP) for the battery assets, access to ancillary and wholesale markets, and more. All part of the same package.
2024
Investor & Board Member
Mar 2024
Frontnow is redefining e-commerce with AI, providing businesses with powerful pre-sales tools to maximize core KPIs and provide an in-store like shopping experience. Our vision is to transform online shopping into a dynamic, hyper-personalized, and inspirational experience through an adaptive interface. By revolutionizing the ecosystem, we empower businesses to thrive in the digital age and significantly impact the way customers shop online, leading to a more profitable and customer-centric retail world.
Seed Investor
Jan 2024
Inceptron revolutionizes AI computer vision applications with reconfigurable hardware (FPGAs) in the cloud, offering up to 100x performance, 50% cost reduction, and 60% less power consumption versus other generic hardware platforms such as GPUs. Discover our game-changing, tailored computing solutions for businesses today. #Inceptron #AI #CloudComputing
2023
Seed Investor
Jun 2023
Were a group of casual games makers who have had the privilege of working at some of the biggest names in the industry. We believe that social gaming hasnt yet fulfilled its promise of creating meaningful connections and shared experiences among players; it has the potential to offer so much more! Thats why Dash Games exists.
2021
Investor & Board Member
Nov 2021
LegalPlace est la LegalTech française de référence pour créer et gérer son entreprise en ligne, simplement. Depuis 2016, nous accompagnons les entrepreneurs à chaque étape de leur aventure : - création d’entreprise (rédaction et dépôt de statuts, immatriculation, obtention du Kbis) - domiciliation et dépôt de capital - formalités juridiques au fil de la vie de l’entreprise -comptabilité digitalisée et gestion administrative au quotidien Notre force ? Une technologie propriétaire qui automatise les démarches, combinée à l’expertise de nos équipes internes de juristes, d’experts-comptables et d’ingénieurs. Résultat : un service en ligne fiable, rapide et sécurisé, pensé pour faire gagner du temps et enlever la complexité aux entrepreneurs. Certifiée Qualiopi et Activateur France Num, LegalPlace s’engage à simplifier durablement la création et la gestion d’entreprise pour permettre à chacun d’entreprendre avec sérénité. 👉 Notre mission : rendre l’entrepreneuriat accessible à tous, en transformant les formalités en une expérience claire, digitale et humaine.
Show all 32 entries ↓
Investment activity
2009–2025 · 28 investments
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