Sam Bernards

Founder, Board Member at Reviate

📍 Provo, Utah, United States🔄 Updated September 2026💼 3 investments📅 12 years investing🗓 Last invested Jul 2018
VC🌍 United States
3
Total investments
3
Early stage
0
Mid stage
0
Late stage
12y
Years active

Portfolio

3 investments · sorted by recency
All investments
Early stage
Mid stage
Late stage
Founder & Board Member
Jul 2018
Our team members at Reviate specialize in 3 Tiers of Service: Tier 1: Actionable Insights Digital marketing tactics and e-commerce algorithms change fluidly. Our analytics engines continually monitor the best-in-class performers and generate action-oriented insights that enable you to keep up with the leaders. This tier of service is most appropriate for companies with established brands and products. These companies have an internal team of marketing experts who are able to take daily action on the reports we generate. If you do not match this description, consider our Tier 2 service Tier 2: Channel Management Managing every aspect of marketing, distribution, and supply chains across all three major retail channels can be incredibly difficult, even for the best companies. Our team of hand-picked retail veterans has world-class experience building processes and relationships necessary to dominate each retail channel. This tier of service is most appropriate for companies with brands and products in at least one retail channel but without the internal capability of effectively expanding into other channels of retailing. If you don’t fit this Tier, please consider our Tier 3 service. Tier 3: Company Management Bringing a product to market is seemingly impossible. The challenges of product and brand development, team and company creation, and capital funding can be an insurmountable task for many inventors and companies with world-changing products. However, this is our specialty. We will work with you to create a company, brand, and team necessary to bring your product to the world. This tier of service is most appropriate for those products that need holistic support. Contact us today to learn how you can become part of the Reviate Family
early stageManufacturing
CEO & Board Member
Sep 2016
Welcome to Purple — home of the one, the only, the Purple Grid™. Ranked #1 in Customer Satisfaction with bed in a box mattresses by J.D. Power, including best in both support and comfort! We’re a one-of-a-kind innovation brand that is on a mission to meaningfully improve lives by helping Every Body get the comfort they deserve and the support they need. Our premium comfort innovation products start in the bedroom and extend beyond to provide optimal comfort everywhere you go. With a variety of mattresses, bedding, bases, seat cushions, dog beds, and more, Purple is quickly becoming the iconic color of true comfort, true innovation, and truly feeling great. While most new mattress companies only focus on just a simpler mattress buying experience with the same foam mattresses, Purple is committed to simply making a better mattress (with the better buying experience, to boot!). The only mattress with the Purple Grid™, Purple is instantly soft where you want it and firm where you need it – all at once. It's the comfort you crave, the support your back needs. Plus, 1,500+ open airways help dissipate body heat rather than trapping it, so you don't sleep hot. It all started in 1989 when two engineer brothers, Tony and Terry Pearce, set out with a mission to invent technology and create local jobs that meaningfully improve the lives of everyone involved. Over the last 30+ years, the Brothers Pearce have revolutionized the comfort industry by innovating various No Pressure® cushioning materials used in everything from wheelchairs and critical care hospital beds to sporting goods and high-end mattresses. Then, in September of 2015, they successfully launched The No-Compromise Purple® Mattress on Kickstarter, and it's been uphill from there — continually inventing, improving, and creating ways to make the world a more comfortable place.
early stageRetail
Principal, Founding Team Member, Board Member & Observer for Portfolio Companies
Apr 2014
The family office for the founders of Peak Capital. Actively investing in early-stage venture, private equity, and alternative investments. Headquartered in Provo, Utah.
Experience · 5 entries
All (5)
Investments (2)
Founder (2)
Board (2)
2018
Founder & Board Member
Jul 2018
Our team members at Reviate specialize in 3 Tiers of Service: Tier 1: Actionable Insights Digital marketing tactics and e-commerce algorithms change fluidly. Our analytics engines continually monitor the best-in-class performers and generate action-oriented insights that enable you to keep up with the leaders. This tier of service is most appropriate for companies with established brands and products. These companies have an internal team of marketing experts who are able to take daily action on the reports we generate. If you do not match this description, consider our Tier 2 service Tier 2: Channel Management Managing every aspect of marketing, distribution, and supply chains across all three major retail channels can be incredibly difficult, even for the best companies. Our team of hand-picked retail veterans has world-class experience building processes and relationships necessary to dominate each retail channel. This tier of service is most appropriate for companies with brands and products in at least one retail channel but without the internal capability of effectively expanding into other channels of retailing. If you don’t fit this Tier, please consider our Tier 3 service. Tier 3: Company Management Bringing a product to market is seemingly impossible. The challenges of product and brand development, team and company creation, and capital funding can be an insurmountable task for many inventors and companies with world-changing products. However, this is our specialty. We will work with you to create a company, brand, and team necessary to bring your product to the world. This tier of service is most appropriate for those products that need holistic support. Contact us today to learn how you can become part of the Reviate Family
early stageManufacturing
2016
CEO & Board Member
Sep 2016
Welcome to Purple — home of the one, the only, the Purple Grid™. Ranked #1 in Customer Satisfaction with bed in a box mattresses by J.D. Power, including best in both support and comfort! We’re a one-of-a-kind innovation brand that is on a mission to meaningfully improve lives by helping Every Body get the comfort they deserve and the support they need. Our premium comfort innovation products start in the bedroom and extend beyond to provide optimal comfort everywhere you go. With a variety of mattresses, bedding, bases, seat cushions, dog beds, and more, Purple is quickly becoming the iconic color of true comfort, true innovation, and truly feeling great. While most new mattress companies only focus on just a simpler mattress buying experience with the same foam mattresses, Purple is committed to simply making a better mattress (with the better buying experience, to boot!). The only mattress with the Purple Grid™, Purple is instantly soft where you want it and firm where you need it – all at once. It's the comfort you crave, the support your back needs. Plus, 1,500+ open airways help dissipate body heat rather than trapping it, so you don't sleep hot. It all started in 1989 when two engineer brothers, Tony and Terry Pearce, set out with a mission to invent technology and create local jobs that meaningfully improve the lives of everyone involved. Over the last 30+ years, the Brothers Pearce have revolutionized the comfort industry by innovating various No Pressure® cushioning materials used in everything from wheelchairs and critical care hospital beds to sporting goods and high-end mattresses. Then, in September of 2015, they successfully launched The No-Compromise Purple® Mattress on Kickstarter, and it's been uphill from there — continually inventing, improving, and creating ways to make the world a more comfortable place.
early stageRetail
2014
Principal, Founding Team Member, Board Member & Observer for Portfolio Companies
Apr 2014
The family office for the founders of Peak Capital. Actively investing in early-stage venture, private equity, and alternative investments. Headquartered in Provo, Utah.
2001
Various Companies
Strategic & Information Systems Consultant
Jan 2001
2000
Automatic Web
Technical Co-Founder
Aug 2000
Investment activity
2014–2018 · 3 investments
201412016120181
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