Pieter Lammens

PSG Labs Manager at Paris Saint Germain | Corporate Innovation Expert | Previously VC and CVC Investment Director, Startup Studio Partner, Managing Director of Startup accelerators | Insead MBA

📍 Paris, Île-de-France, France🔄 Updated September 2026💼 14 investments📅 8 years investing🗓 Last invested Jul 2022𝕏 @upgrade_to_unlock
VC🌍 France
14
Total investments
11
Early stage
3
Mid stage
0
Late stage
8y
Years active

Portfolio

14 investments · sorted by recency
All investments
Early stage
Mid stage
Late stage
Investor
Jul 2022
Figures helps companies build fair, transparent, and data-driven compensation practices. Born from the frustration of an HR professional who lacked the right tools, Figures brings together real-time market data, dynamic salary bands, collaborative compensation reviews, and automated pay equity analysis — so HR, Finance, and managers can make every pay decision with confidence and compliance. As pay transparency becomes law, Figures gives companies the visibility and structure to stay compliant with the EU Pay Transparency Directive, close pay gaps, and strengthen trust with their people. With over 3,5M verified data points, integrations with 30+ HRIS tools, and clients in 20+ countries, Figures powers fair pay for organisations like Kingfisher, Duolingo, Smartbox, Shopware, Leroy Merlin, and SNCF. Because compensation is more than numbers; it’s how you build equity, credibility, and culture. Let’s make compensation right today, and compliant tomorrow.
Seed Investor
May 2022
Corporatings mission is to change the way we access the financial information published by companies by harnessing the power of AI (Artificial Intelligence). Through our proprietary database and intuitive interfaces, we facilitate the daily life of our users by delivering the promise of transparent and reliable fundamental data.
Seed Investor
Mar 2022
GETJUST reshapes the entire customer journey and make shopping simple, smart & social. Our plug-and-play checkout experience combines a high-performing fast checkout with marketing triggers, enabling merchants to increase revenues & margins by 10-15% on average. With over 500 merchants onboarded in France and +1 million users, GETJUST is on mission to serve a new generation of consumers for the next decades. Join us in shaping the new standard for simple, smart, and social shopping ✨
Investor
2020
Smoon est une marque française de lingerie menstruelle Oeko Tex et sans couture. Notre objectif : proposer une alternative zéro déchet 🌱et zéro produit chimique aux protections hygiéniques jetables sans compromis sur le confort et la performance 💪 Pour découvrir nos produits, c’est juste ici : https://smoon-lingerie.com/ Créé en 2019 par @Mathilde Houset, Smoon est née de l’envie furieuse d’équiper les femmes quand elles en ont le plus besoin tout en respectant leur corps et la planète. Notre première innovation : la culotte menstruelle ! Retrouvez-nous sur Instagram, Facebook et Youtube pour suivre nos aventures : https://www.instagram.com/smoon_lingerie/ https://www.facebook.com/smoon.paris https://www.youtube.com/channel/UCLQRqB7SIjkVS85do5xDkQw
Investor
2020
PricingHUBs mission is to help retailers and e-commerce leaders protect their margins by putting customers’ price sensitivity (not competition) at the center of the price optimisation decision. We leverage internal data and AI to deliver actionable price recommendations to optimize trading objectives while providing a clear ROI information. Our goal is twofold: 1. Help our clients understand price elasticity and its components at a granular level 2. Bring in automation so they can run pricing optimization at scale At PricingHUB we do also believe that there is a big opportunity to leverage on line data to make better pricing decisions in store. We focus on working on specific use cases (such as but not limited to) ... - Clustering your product portfolio to implement differentiated product strategies - Price dynamically the most cross-sold products, - Optimizing your promotion strategy - Manage your longtail ... And develop the methods, tools and algorithms that will serve those use case. If you are curious to understand how it works, please contact us: info@pricinghub.net If you are a Data Scientist or a Dev looking for a very data centric and solid start-up project check our offers https://www.pricinghub.net/jobs-2/
early stageRetail
Investor
2020
La première gamme nootropique française, 100% naturelle. Notre mission ? Prendre soin de votre mental. De façon assumée et décomplexée.
Investor
2019
BY CHARLOT, Maison de plantes La maison BY CHARLOT rend aux plantes d’intérieur leurs lettres de noblesse, grâce à une collection pointue et sélectionnée avec soin pour leur design et leur robustesse. Devenues de véritables objets de décoration, elles trouvent leur place dans tous les univers et intérieurs. La fraîcheur et la qualité exceptionnelles des plantes BY CHARLOT est rendue possible grâce à une collaboration étroite avec les meilleurs producteurs français. Les produits BY CHARLOT sont également caractérisés par leurs pots uniques et fabriqués à la main dans des matières haut de gamme, telles que le laiton ou la céramique. Chaque pot est accompagné d’une étiquette personnalisable selon vos souhaits : pour que les créations BY CHARLOT deviennent aussi les vôtres.
early stageDesign Services
Investor
2019
An all-in-one platform to help developers deploy, host, and manage web applications on enterprise-grade cloud infrastructure. 👨‍💻 Get started on http://www.artifakt.com
Investor
2019
We believe shopping should be simple and empowering. At Joko, we help millions of people shop smarter by saving time, saving money, and finding exactly what they need. Founded in Paris, Joko has grown into an international team across Paris, Barcelona, New York, and beyond. Today, more than 5 million users rely on Joko to shop smarter at over 10,000 merchants—and were just getting started. As a certified B Corporation, were committed to making a real difference in the communities we serve and in the lives of millions of people saving money every day. We’re building the future of shopping, and we’d love you to be part of it. Explore our open roles: https://www.welcometothejungle.com/fr/companies/joko
Investor
2019
Notre mission : encourager la transition écologique en offrant une réelle alternative aux cosmétiques traditionnels mais aussi solides. Tous nos produits sont formulés à partir d’ingrédients d’origine naturelle et biologiques, conditionnés en France dans des contenants en verre, sans suremballage, et donc vraiment zéro-déchet. Mais surtout ils sont très sensoriels. Leurs textures et leurs odeurs sont un vrai bonheur ! Tous nos contenants sont en verre consignés. Cela signifie qu’une fois vides, nous les récupérons, les lavons en ESAT dans des conditions d’hygiène stricte avant de les remettre en circulation. Dès la création de Cozie, notre objectif était d’aller le plus loin possible dans notre démarche zéro déchet. C’est ainsi que nous avons eu idée alors révolutionnaire : développer des machines de vrac spécialisées dans le refill des produits cosmétiques pour les commerces de proximité. Voici comment sont nées la Dozeuse et la Dozette. - Instagram : https://instagram.com/coziebio?igshid=YmMyMTA2M2Y=
mid stageCosmetics
Investor
2018
OWNEST : Responsabilisez les acteurs de votre supply chain Ownest est une solution supplychain clé en main, basée sur les technologies #NFTs et #blockchain, pour tracer les responsabilités et visualiser en temps réel les responsables de vos biens, sur tous vos réseaux logistiques. Avec Ownest, vous arrêtez de perdre vos actifs physiques et tracez en temps réel votre supply chain. Nos clients & utilisateurs sont des grands distributeurs, industriels et acteurs logistiques qui répondent désormais à leurs problématiques de perte, vol et dégradation. La solution Ownest a remporté de nombreux prix, tels que le Start-up Contest au SITL ou le Trophée ECR de linstitut du commerce.
Investor
2018
Stockly is building the global network of shared ecommerce inventory, enabling an effortless access to inventory to any online shop.
Investor
2018
Qopius is working on the future of brick and mortar Retail. We're constructing the world’s biggest AI-powered image recognition engine for digitizing supermarket shelves, that means detecting and recognizing every consumer goods product from images and video, to finally achieve the fully connected store. The Qopius Retail Pulse platform helps the biggest names in FMCG, retailers and manufacturers, to track the behavior of their products on the shelves and take corrective action in real-time to insure the shopping experience is at its best. Our mission is to transform the way we shop. A seamless shopping experience in an automatically functioning store, with no waiting in line, and the right product at the right place. Our dedicated team and our ever-growing artificial intelligence engine will help get us there.
Investor
2018
Miuros leverages the goldmine of data generated by customer service organizations enabling companies to deliver a stellar customer and agent experience. Our customer service performance platform, powered by a new generation of AI-analytics, automation and quality assurance solutions, drives businesses to streamline their operations, and turn customer service data into actionable insights that create added value for customers and service representatives. With Miuros, customer service teams are smarter and faster, elevating customer experience excellence. Companies like Wise, Deezer, Freenow, GetYourGuide or Trade Republic have already trusted Miuros to successfully support them in their path to delivering a first-class customer and agent experience.
Experience · 23 entries
All (23)
Investments (14)
Founder (5)
2024
Partner
2024
321founded is an European corporate venture-building studio. We build new ventures. With major corporations. From idea to awesome execution.
2022
Investor
Jul 2022
Figures helps companies build fair, transparent, and data-driven compensation practices. Born from the frustration of an HR professional who lacked the right tools, Figures brings together real-time market data, dynamic salary bands, collaborative compensation reviews, and automated pay equity analysis — so HR, Finance, and managers can make every pay decision with confidence and compliance. As pay transparency becomes law, Figures gives companies the visibility and structure to stay compliant with the EU Pay Transparency Directive, close pay gaps, and strengthen trust with their people. With over 3,5M verified data points, integrations with 30+ HRIS tools, and clients in 20+ countries, Figures powers fair pay for organisations like Kingfisher, Duolingo, Smartbox, Shopware, Leroy Merlin, and SNCF. Because compensation is more than numbers; it’s how you build equity, credibility, and culture. Let’s make compensation right today, and compliant tomorrow.
Seed Investor
May 2022
Corporatings mission is to change the way we access the financial information published by companies by harnessing the power of AI (Artificial Intelligence). Through our proprietary database and intuitive interfaces, we facilitate the daily life of our users by delivering the promise of transparent and reliable fundamental data.
Seed Investor
Mar 2022
GETJUST reshapes the entire customer journey and make shopping simple, smart & social. Our plug-and-play checkout experience combines a high-performing fast checkout with marketing triggers, enabling merchants to increase revenues & margins by 10-15% on average. With over 500 merchants onboarded in France and +1 million users, GETJUST is on mission to serve a new generation of consumers for the next decades. Join us in shaping the new standard for simple, smart, and social shopping ✨
Partner - Chief Investment Officer
2022
VAeX Capital is a European Early Stage club deal investing in Tech Startups.
Show all 23 entries ↓
Investment activity
2018–2022 · 14 investments
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