Niles Lichtenstein

Locala’s omnichannel advertising platform leverages granular insights and cutting-edge AI to help marketers efficiently plan, activate, and measure campaigns personalized to the local consumer. Our platform specializes in transforming complex mobility and consumer data into actionable audience insights, fueling advanced media strategies that consistently deliver smarter business outcomes. Since our inception in 2012, Locala has proudly worked with leading brands across 40 countries. With over 180 employees around the globe, Locala has offices in the United States, France, Belgium, the UK, Singapore, Malaysia, Italy, Canada and Dubai. For more information, visit asklocala.com.

A homebase to preserve product knowledge and brand heritage for every season. Storytelling A visual vault for product stories and digital assets, self organized based on time, location, teams, etc. Assets and stories are automatically preserved into brand memory as a source of new inspiration and Single Source of Truth for everyone, season over season. Collaborate Work across creative departments and file types (3D, 2D, Videos, PPTX, etc.) in one application instead of scattered across different channels. Connect assets and context so other teams can deliver the best products with reduced friction. Track Demonstrate provenance and track creative work across seasons. Integrate rich metadata seamlessly during the product creation timeline and go-to-market for the next generation of utility and proof of IP. “Enwoven is a key workflow technology to inspire creative teams and protect creative concepts so they remain intact throughout the entire product lifecycle.” - Selena Lounds, Director of Design Technology at Coach

Institutional memory meets digital storytelling Your organization holds a wealth of knowledge that is untapped and being depleted every day. Personnel churn, content fragmentation and fading memory result in countless hours spent trying to access and communicate past insight. You need a better way to capture and express stories that make your organization smart and effective. Stories reflect culture and identity which spark authentic engagement, drive revenue, and improve performance. The History Project allows a team to quickly place content (pictures, videos, audio, documents) on visual frameworks and layer them with personalized context. This creates interactive stories that can be accessed internally or published to a wider audience all while engagement analytics are captured.

Locala’s omnichannel advertising platform leverages granular insights and cutting-edge AI to help marketers efficiently plan, activate, and measure campaigns personalized to the local consumer. Our platform specializes in transforming complex mobility and consumer data into actionable audience insights, fueling advanced media strategies that consistently deliver smarter business outcomes. Since our inception in 2012, Locala has proudly worked with leading brands across 40 countries. With over 180 employees around the globe, Locala has offices in the United States, France, Belgium, the UK, Singapore, Malaysia, Italy, Canada and Dubai. For more information, visit asklocala.com.