Magnus B. Willumsen

CEO & Co-Founder of Scalign | Moving your buyers forward

📍 Trondheim, Sør-Trøndelag, Norway🔄 Updated September 2026💼 7 investments📅 8 years investing🗓 Last invested Oct 2023
VC🌍 Norway
7
Total investments
0
Early stage
2
Mid stage
0
Late stage
8y
Years active

Portfolio

4 investments · sorted by recency
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Board Member
Sep 2023
Liquid Barcodes is a global marketing technology company focused on the convenience and foodservice industry. What we do: We create and manage compelling digital promotions in real-time for retailers, brands and partners. By powering digital marketing that allows flexible distribution and secure redemption of personalized offers and rewards, we enable retailers and brands to drive traffic to store and connect more closely with their consumers. We believe in making a difference and truly delighting both customers and brands – an approach we describe as ‘live loyalty’. How we do it We have developed the world´s most advanced dynamic couponing platform. Retailers use our closed-loop digital marketing to increase purchases by their existing customers, as well as effectively target and acquire new customers through other paid or earned media channels. Why we do it Our technology transforms digital marketing in the convenience sector by closing the loop between the customer and the store. Retailers and brand partners reduce their marketing costs, and connect with their customers using innovative mechanics that truly engage customers and increases their spend and frequency of purchase. That’s live loyalty.
Board Member
Jun 2020
FotoWare has built one of the most efficient and productive solutions found on the market today for finding, processing and sharing videos, photos, graphics, audio, presentations, and documents. The solution is praised among users for the user experience and functionality, and the modular system is very cost-efficient for both small and large companies and is available as-a-Service, for private-cloud, hybrid or on-premise deployments. FotoWare is a software company based in Oslo, Norway and is part of the FotoWare Group. Established in 1994 as a result of the growing demand to handle large volumes of digital photos and videos, the company has since provided 2000+ companies with enterprise-class Digital Asset Management solutions. FotoWare consists of employees from 23 nationalities and has a global partner network.
Board Member
Oct 2019
Skooler is a software company founded in Moss, Norway. We also have an office in Seattle. Our goal is to make school life easier for teachers, students and parents. Schools often use many applications that are not integrated well enough with one another. Skooler makes school life easier by providing one fully integrated service where we connect our own learning tools with Office 365 from Microsoft, as well as third party tools that schools have decided to use.
Board Member
May 2019
User friendly and integrated cloud solutions for manufacturing companies. Easy to transition, easy to implement and easy to customise to your needs.
Experience · 9 entries
All (9)
Investments (7)
Founder (1)
Board (7)
2025
CEO & Co-Founder
May 2025
The tool that helps software companies scale efficiently by aligning their teams around the best go-to-market strategy ✨
2023
Board Member
Oct 2023
Many companies struggle with complex and time consuming IT-systems drawing attention from business development and most importantly the customers/end consumers. At WorkPoint A/S we have an experienced team of developers and consultants specialized in IT solutions that facilitates knowledge sharing throughout the organization and support streamlining and optimization of work processes.We build standard solutions atop SharePoint Online, easy to configure and adapt to specific needs for managing the soft data of a company. Our solutions integrates with Office 365 as well as Dynamics NAV and AX and we operate in the Cloud with WorkPoint365. Our solutions: ✓ Case Management Overview of all cases within the company with WorkPoint365 efficient case management and intuitive e-mail and document management ✓ Project Management Get the status and the progress of each project. Systematic gate and phase control helps you through the entire process of the project from task assignment, through process control and evaluation. ✓ Contact Management Keep track of contacts, correspondence and information flows. Overview of business partners, meetings and appointments with efficient contact management, intuitive e-mail and document management. ✓ WorkPoint Express Save hours of hours on storage and retrieval of information. Archive critical information quickly and efficiently with intuitive e-mail and document management. Use MS Outlook as your primary tool. How and where to reach us: WorkPoint A/S +45 76 110 110 Esbjerg Brygge 28, 1. sal 6700 Esbjerg Ørestads Blvd. 73 2300 København S
Board Member
Sep 2023
Liquid Barcodes is a global marketing technology company focused on the convenience and foodservice industry. What we do: We create and manage compelling digital promotions in real-time for retailers, brands and partners. By powering digital marketing that allows flexible distribution and secure redemption of personalized offers and rewards, we enable retailers and brands to drive traffic to store and connect more closely with their consumers. We believe in making a difference and truly delighting both customers and brands – an approach we describe as ‘live loyalty’. How we do it We have developed the world´s most advanced dynamic couponing platform. Retailers use our closed-loop digital marketing to increase purchases by their existing customers, as well as effectively target and acquire new customers through other paid or earned media channels. Why we do it Our technology transforms digital marketing in the convenience sector by closing the loop between the customer and the store. Retailers and brand partners reduce their marketing costs, and connect with their customers using innovative mechanics that truly engage customers and increases their spend and frequency of purchase. That’s live loyalty.
Board Observer
Mar 2023
Encodify, a global SaaS technology company, stands at the forefront of the Marketing Work Management (MWM) field. Since our establishment in 2001, we have been pioneers in the MarTech industry, introducing the concept of MWM. Our MWM solutions, based on a no-code platform, foster efficient and streamlined collaboration among all stakeholders within the marketing value chain, and are designed to cater to the unique needs of three key client segments: Retail, Agency, and Brand Owners/Marketers. Among our esteemed clientele are renowned European brands such as El Corte Inglés, Jysk, Netto, and agencies including Tag Group and Hogarth. In 2020, Encodify received an investment from Viking Venture, a Norwegian firm, to expand and enhance our business operations across Europe. With our headquarters situated in Odense, Denmark, we are a team of over 50 employees with offices spanning Madrid, London, and Copenhagen.
2022
Investment Director
Oct 2022
Viking Venture invest in fast-growing scale-up companies in the Nordics. Our investment focus is business to business software companies with international potential. Viking Venture has over 2.5 billion under management and is headquartered in Trondheim, Norway. Further information is available at www.vikingventure.com.
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Investment activity
2018–2023 · 7 investments
20181201922020120233
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