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Experience · 5 entries
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2023
Co-Founder, Co-CEO, Board Director - Currently Hiring!
Jun 2023
Firsthand has built the first AI-powered Brand Agent platform, transforming the way marketers and publishers engage consumers through their own AI agents, anywhere online.
Operating across both owned properties and paid media, Brand Agents make a company’s expertise accessible in real time, dynamically adapting to consumers’ interests and guiding them toward the information they need to take action. Core to the Firsthand Brand Agent Platform™ is Lakebed™, Firsthand’s AI-first data and knowledge rights management system that ensures companies retain full ownership and control of their expertise.
Firsthand is led by Jon Heller, Michael Rubenstein, and Wei Wei, whose previous ventures helped build the foundations of modern digital advertising. Backed by Radical Ventures, FirstMark Capital, Aperiam Ventures, and Crossbeam Venture Partners, Firsthand is now pioneering the next evolution of AI-driven consumer engagement.
Firsthand is headquartered in NYC, with team members working together in-office three days a week.
Board Member
Jun 2023
Vistar Media is the home of out-of-home (OOH). Out there, in the streets, ad space intersects time and place. It’s a part of life.
OOH campaigns inform, entertain, attract - and they can change the course of someone’s afternoon. At Vistar Media, we facilitate that serendipity hundreds of thousands of times a day
Our goal is simple: to help marketers leverage OOH’s unique ability to motivate and delight. Persuade and captivate. Stand out and blend in. Through our truly intelligent platform that hosts the world’s most extensive OOH inventory, we provide the scale, data and expertise that allow brands to capture a better kind of attention. We believe that OOH is both timeless and future-proof. Why? Because it speaks to the human need to look up and around, but it’s always evolving and improving, infusing novelty into everyday life and opening up new opportunities.
With Vistar, OOH is not only the most enduring channel in media, it’s also getting better every day. We’ll see you out there.
2021
Co-Founder & President
Feb 2021
OpenStore is on a mission to inspire entrepreneurs and shoppers to find something new. We give entrepreneurs the simplest way to sell their e-commerce businesses and receive liquidity. We’ve paid millions of dollars to entrepreneurs all over the country, freeing them up to start new companies, spend time with family, or take a well-deserved break.
We manage the largest number of Shopify brands with over 100,000 products across apparel, beauty, home goods, and electronics. Our team of e-commerce experts and engineers uses our proprietary technology and tooling, and advantages from our size, to grow our brands and reach more customers.
Two million people have purchased OpenStore products, and soon, we’ll launch a consumer shopping app, helping people discover products in an all-new way.
2019
Board Member
Dec 2019
Estrella MediaCo is a leading Spanish-language media company and one of the largest U.S. producers of Spanish-language video and audio content for multiplatform distribution worldwide. Its library includes over 20,000 hours of original video content.
Estrella Media’s EstrellaTV national broadcast network is seen in over 40 million U.S. households on 15 owned or operated television stations and over 30 affiliated stations and through cable and satellite providers and digital streaming platforms. Estrella Media also operates Estrella News, the first 24/7 Spanish-language multiplatform digital news network in the U.S., and Estrella Games, the first 24/7 curated Spanish-language game show channel in the U.S.
Estrella Media owns and operates 14 radio stations and the Don Cheto Radio Network, airing on affiliated stations throughout the U.S., featuring one of the nations most popular radio talents, Don Cheto. Estrella Media also produces large-scale music festivals, concerts, and special events throughout the U.S.
To learn more about Estrella Media and see company updates, please visit Estrella Media at estrellamedia.com, and follow us on Twitter @Estrellamedia_, Facebook @Estrellamediainc, and LinkedIn @Estrella Media, Inc.
2006
Founder & General Manager, DoubleClick Ad Exchange (AdX)
Jan 2006
A problem isnt truly solved until its solved for all. Googlers build products that help create opportunities for everyone, whether down the street or across the globe. Bring your insight, imagination and a healthy disregard for the impossible. Bring everything that makes you unique. Together, we can build for everyone.
Check out our career opportunities at goo.gle/3DLEokh
