Mikael Wintzell

Founding Partner at Wellstreet

🔄 Updated September 2026💼 6 investments📅 10 years investing🗓 Last invested Apr 2018𝕏 @upgrade_to_unlock
Operator-angel
6
Total investments
1
Early stage
1
Mid stage
0
Late stage
10y
Years active

Portfolio

3 investments · sorted by recency
All investments
Early stage
Mid stage
Late stage
Board Member
Apr 2017
It all started with a post-it note. ICANIWILL was born from Gustaf Ollas’ determination to make ends meet during his university studies. He blogged about his passion for the gym, and in 2009, he put a post-it note on his bathroom mirror with the words ”I CAN I WILL” to remind himself to work hard and focus on his goals. After finishing his studies, he pursued his dream of starting a company in the workout industry and created ICANIWILL. Today, we are one of the fastest growing sportswear brands in Scandinavia and a well-established company in the area. Just as the words ”I CAN I WILL” motivated Gustaf to push himself and dream big, ICANIWILL now continues to motivate and encourage others around the world to work hard and embrace their potential. We also work with well established retailers like Stadium, Zalando, Intersport, SATS and other big players. Make sure to follow us on social media: Instagram: https://www.instagram.com/icaniwill/ TikTok: https://www.tiktok.com/@icaniwill Facebook: https://www.facebook.com/icaniwill.se/
Board Member & Partner
Jun 2016
Frontmen is prominently a menswear website that sells various brands of clothing and accessories for the modern man. Based out of Stockholm, Sweden. Frontmen is prominently a menswear website that sells various brands of clothing and accessories for the modern man. Based out of Stockholm, Sweden.
Board Member & Partner
May 2016
Reve is the largest lifestyle marketplace in the Nordics, offering a unified and simpler shopping experience across millions of products from a unique portfolio of leading fashion brands (H&M, Nelly, Asos, Gina Tricot, NA-KD, Vero Moda, Whyred, etc.). Reve purchase automation technology enables shoppers to check out from multiple retailers in a single, unified checkout. Reve is a direct-to-consumer marketplace in where brands get on-boarded and sell directly to consumers with no integration, totally frictionless. Reve is a paradigm shift for consumers ease and convenience, and its redefining the commerce value chain by putting brands directly with consumers effortlessly. Since, its launch in the summer of 2014, Reve has quickly grabbed the attention from top bloggers and influencers and has become the commerce destination of choice for your females. The company has raised $2+ million to date, and is backed by range of all-star investors including Almi Invest (Fishbrain, Behaviosec), Optimizer Invest (Catena Media, Readly) and Wellstreet (Danads, Simpliday) amongst other top angel investors. If you are a brand or a retailer and want to sell more, please sign up here: https://www.reveapp.com/se/business/signup or reach out to business@reveapp.com If you'd like to join us, please have a look at our careers page here: https://emp.jobylon.com/jobs/companies/143-reve/
Experience · 14 entries
All (14)
Investments (6)
Founder (1)
Board (6)
2018
Co-Founder
Oct 2018
Welcome to The Factory – 14,200 square meters of glasshouse bursting with innovation! A local ecosystem with global reach and the ambition to give the new generation of entrepreneurs the opportunity, space and inspiration to build profitable and sustainable companies for a better future for all. The concept was launched in 2018 by investment firm Wellstreet and the building is currently owned by CapMan since 2021. The Factory houses lots of cool spaces, restaurant, gym, Makerzone and above all a lovely atmosphere.
early stageReal Estate
Resurs Holding AB & Resurs Bank AB
Member of the Board
Apr 2018
2017
Board Member
Apr 2017
It all started with a post-it note. ICANIWILL was born from Gustaf Ollas’ determination to make ends meet during his university studies. He blogged about his passion for the gym, and in 2009, he put a post-it note on his bathroom mirror with the words ”I CAN I WILL” to remind himself to work hard and focus on his goals. After finishing his studies, he pursued his dream of starting a company in the workout industry and created ICANIWILL. Today, we are one of the fastest growing sportswear brands in Scandinavia and a well-established company in the area. Just as the words ”I CAN I WILL” motivated Gustaf to push himself and dream big, ICANIWILL now continues to motivate and encourage others around the world to work hard and embrace their potential. We also work with well established retailers like Stadium, Zalando, Intersport, SATS and other big players. Make sure to follow us on social media: Instagram: https://www.instagram.com/icaniwill/ TikTok: https://www.tiktok.com/@icaniwill Facebook: https://www.facebook.com/icaniwill.se/
2016
Chairman of the Board & Partner
Sep 2016
Suavoo simplifies women's everyday life by making innovative beauty services accessible and exciting. Download the app and book a Suavoo Stylist to arrive in the comfort and convenience of your location of choice. Our team of stylists are carefully selected to guarantee high quality results. We take the work out of looking and feeling good. We are the trusted go-to concierge. Clients rely on Suavoo's consistent, professional service for convenience, personalization needs with just the touch of a button.
WACAY Weekend Adventure Company
Board Member
Jul 2016
Show all 14 entries ↓
Investment activity
2016–2018 · 6 investments
201642017120181
Recent (last 2 years)Earlier