2
Total investments
2
Early stage
0
Mid stage
0
Late stage
28y
Years active
Portfolio
2 investments · sorted by recency
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Investor & Advisory Board
2019
The evolution within the TV broadcast ecosystem. Helping broadcasters to embrace targeted advertising for TV like experience. What we do ... Real Time Holistic Decisioning Engine and Automated On-The-Fly Ad Insertion and Content Monetization for Addressable TV, OTT, Mobile and any other device that can manage Video. Our Automated Real Time Decisioning Engine allows Broadcaster a seamless switch to addressable user and individual advertisement at scale. We decide holistically for Ads, which are best in time for the User watching TV on any device for TV like experience. Ability to deliver different commercials to different households during the same broadcast based on advertisers KPI’s leading to greater revenue & higher CPM’s for broadcaster"
CEO / Board Member
May 1998
ADTECH is an international supplier of digital marketing solutions and is part of AOL Networks. For more than 15 years, ADTECH has delivered digital marketing solutions around the globe. Its core product is the ad serving solution ADTECH IQ for display, video, mobile and rich media ads. It allows marketing specialists, agencies and advertisers to manage and evaluate these forms of advertising in one and the same booking environment. The adserver seamlessly integrates other applications, including sales management and business analytics. According to OVK Adserver Benchmark, ADTECH adservers lead the way in speed and availability. ADTECH also provides high-quality customer service and local know-how. Its global customer base includes major players such as InteractiveMedia, BSkyB, Hi-media Deutschland and Gannett.
Experience · 2 entries
All (2)
Investments (2)
Board (1)
2019
Investor & Advisory Board
2019
The evolution within the TV broadcast ecosystem. Helping broadcasters to embrace targeted advertising for TV like experience. What we do ... Real Time Holistic Decisioning Engine and Automated On-The-Fly Ad Insertion and Content Monetization for Addressable TV, OTT, Mobile and any other device that can manage Video. Our Automated Real Time Decisioning Engine allows Broadcaster a seamless switch to addressable user and individual advertisement at scale. We decide holistically for Ads, which are best in time for the User watching TV on any device for TV like experience. Ability to deliver different commercials to different households during the same broadcast based on advertisers KPI’s leading to greater revenue & higher CPM’s for broadcaster"
1998
CEO / Board Member
May 1998
ADTECH is an international supplier of digital marketing solutions and is part of AOL Networks. For more than 15 years, ADTECH has delivered digital marketing solutions around the globe. Its core product is the ad serving solution ADTECH IQ for display, video, mobile and rich media ads. It allows marketing specialists, agencies and advertisers to manage and evaluate these forms of advertising in one and the same booking environment. The adserver seamlessly integrates other applications, including sales management and business analytics. According to OVK Adserver Benchmark, ADTECH adservers lead the way in speed and availability. ADTECH also provides high-quality customer service and local know-how. Its global customer base includes major players such as InteractiveMedia, BSkyB, Hi-media Deutschland and Gannett.