Maryl Widdows

Exited founder with deep experience in media & content analytics, SaaS, advertising, and social impact.

📍 United States🔄 Updated September 2026💼 1 investments📅 4 years investing🗓 Last invested Jan 2022
Operator-angel🌍 United States
1
Total investments
0
Early stage
0
Mid stage
1
Late stage
4y
Years active

Portfolio

1 investments · sorted by recency
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Investor
Jan 2022
Portfolia is the most powerful community of women and men investing in the companies we want in the world. Our collective investments are changing health, active aging & longevity, sustainability, education, and the overall venture capital landscape while also backing diversity. Our currently open funds are Femtech III, focused on enhancing the wellness of all women, and advancing innovation in womens health; and Active Aging & Longevity II, focused on significant opportunities and challenges in aging well, as well as those focused on new strides and technologies in the field of longevity. We drive change while creating wealth. If youd like to join us, email investorrelations@portfolia.com, and our Investor Relations Team will contact you.
Experience · 3 entries
All (3)
Investments (1)
Founder (2)
2023
Cofounder
Apr 2023
Companies hire Produce to accelerate their ability to build digital products and services that address real consumer and market needs. From customer discovery, to design, validation and roadmap, the Produce Method will help your team launch winning products faster.
2022
Investor
Jan 2022
Portfolia is the most powerful community of women and men investing in the companies we want in the world. Our collective investments are changing health, active aging & longevity, sustainability, education, and the overall venture capital landscape while also backing diversity. Our currently open funds are Femtech III, focused on enhancing the wellness of all women, and advancing innovation in womens health; and Active Aging & Longevity II, focused on significant opportunities and challenges in aging well, as well as those focused on new strides and technologies in the field of longevity. We drive change while creating wealth. If youd like to join us, email investorrelations@portfolia.com, and our Investor Relations Team will contact you.
2008
Co-Founder & CFO
Apr 2008
As of Feb 23, 2017, Rhiza has been acquired by Nielsen. Rhiza’s web-based advertising research and sales tools make Big Data actionable for the media industry, increasing revenue for both media companies and advertisers. Media publishers use Rhiza to arm their salespeople with better tools for selling premium advertising. Marketers use Rhiza to optimize hyper-targeted media buys and track campaign effectiveness. Rhizas flagship product, Rhiza for Media, is being used by a rapidly growing list of major media customers, including Comcast, Univision, Cox Media and Experian. Rhiza for Media’s product suite helps ad salespeople and researchers in cable, broadcast, digital and mobile advertising by allowing them to quickly and easily create advertiser-specific data- driven sales presentations that can be presented in a browser or in Powerpoint. Rhiza supports marketers at national brands by bringing all of their research assets into a single analytics platform, enabling them to focus their research on finding new customers and optimizing campaigns. Strong opportunities exist for expansion of existing tools to help with audience engagement, customer analytics, salesforce effectiveness and predictive analytics. Rhiza’s target customers are major media companies and national brands, who together fuel the $157b of annual advertising spending in the U.S. The product is sold on an enterprise scale with a SaaS delivery model, based on annual subscriptions.