Mark Pidgeon

Experienced Customer Success & Technology leader & coach. Advisor and investor in Digital Native start-up companies.

๐Ÿ“ Reading, England, United Kingdom๐Ÿ”„ Updated September 2026๐Ÿ’ผ 4 investments๐Ÿ“… 9 years investing๐Ÿ—“ Last invested Dec 2022
VC๐ŸŒ United Kingdom
4
Total investments
2
Early stage
2
Mid stage
0
Late stage
9y
Years active

Portfolio

4 investments ยท sorted by recency
All investments
Early stage
Mid stage
Late stage
Seed Investor & Advisor
Dec 2022
Replace batch ETL with streaming for lower latency and cost.
Investor
May 2021
Imagine if you could have all your favorite data tools as a single platform thats incredibly easy to use? Data is one of the most fragmented industries, with over 500 vendors in 15+ categories. The analogy we use is that data vendors are selling car parts. Imagine walking into a Honda dealership, and instead of selling you a Civic, they sold you an engine, and you had to build your own car. It turns out that SMBs dont care about buying and integrating multiple vendors. They want a complete platform (car) that works out of the box. Thats exactly what we have created at 5X. Companies use 5X for 3 reasons: 1) Build a data platform from scratch, or fill in missing pieces on your existing platform. 2) Decrease the total cost of ownership by up to 50%. 3) Use our full stack data consultancy for support on data strategy, analytics, data engineering, cost optimization or AI/ML. 5X was founded in 2020 with presence in the USA, Singapore, UK and India. Our global team is 70+ people strong and rapidly growing. Weโ€™ve recently raised our seed round from Flybridge Capital and backed by top founders from companies like Datadog, Preset, Astronomer, Mode, Rudderstack and other prominent angel investors. For more information, visit 5X.co
External Advisor & Investor
Sep 2017
Bullhorn SourceBreaker is an AI-driven Search & Match platform for recruiters. Launched in 2015, today, our cutting-edge technology helps to grow over 500 businesses around the world. With a footprint in over 20 countries, our mission is to be the global leader in AI-driven recruitment software, whilst building a high-performance culture that people are proud to be a part of. We are always on the lookout for ambitious, talented individuals to join us on the journey. Sunday Times - 100 Best Companies to Work For 2020 & 2021 Financial Times - 1000 Europes Fastest Growing Companies 2020 & 2021 TALiNT International Awards - Best Overall Technology Solution - 2019
External Advisor & Investor
Apr 2017
We help everyone work smarter. By removing unnecessary boundaries and giving everyone access to insights, we help people accelerate decision making and drive positive change, every day. Avora provides a complete augmented analytics solution powered by AI that makes in-depth data analysis as easy as a web search. Our unique technology hides complexity, empowering non-technical users to easily run and share their own reports. By eliminating the limitations of existing analytics, reducing data preparation and discovery time by 50-80%, and accelerating time to insight to just a matter of minutes rather than days, Avora uses Machine Learning to improve business insight, accuracy and performance. Headquartered in London with offices in New York and Romania, Avora helps accelerate decision making and productivity for customers across a range of industries and markets, including Retail, Financial Services, Advertising, Supply Chain and Media and Entertainment.
Experience ยท 5 entries
All (5)
Investments (4)
2022
Seed Investor & Advisor
Dec 2022
Replace batch ETL with streaming for lower latency and cost.
2021
Investor
May 2021
Imagine if you could have all your favorite data tools as a single platform thats incredibly easy to use? Data is one of the most fragmented industries, with over 500 vendors in 15+ categories. The analogy we use is that data vendors are selling car parts. Imagine walking into a Honda dealership, and instead of selling you a Civic, they sold you an engine, and you had to build your own car. It turns out that SMBs dont care about buying and integrating multiple vendors. They want a complete platform (car) that works out of the box. Thats exactly what we have created at 5X. Companies use 5X for 3 reasons: 1) Build a data platform from scratch, or fill in missing pieces on your existing platform. 2) Decrease the total cost of ownership by up to 50%. 3) Use our full stack data consultancy for support on data strategy, analytics, data engineering, cost optimization or AI/ML. 5X was founded in 2020 with presence in the USA, Singapore, UK and India. Our global team is 70+ people strong and rapidly growing. Weโ€™ve recently raised our seed round from Flybridge Capital and backed by top founders from companies like Datadog, Preset, Astronomer, Mode, Rudderstack and other prominent angel investors. For more information, visit 5X.co
2017
External Advisor & Investor
Sep 2017
Bullhorn SourceBreaker is an AI-driven Search & Match platform for recruiters. Launched in 2015, today, our cutting-edge technology helps to grow over 500 businesses around the world. With a footprint in over 20 countries, our mission is to be the global leader in AI-driven recruitment software, whilst building a high-performance culture that people are proud to be a part of. We are always on the lookout for ambitious, talented individuals to join us on the journey. Sunday Times - 100 Best Companies to Work For 2020 & 2021 Financial Times - 1000 Europes Fastest Growing Companies 2020 & 2021 TALiNT International Awards - Best Overall Technology Solution - 2019
External Advisor & Investor
Apr 2017
We help everyone work smarter. By removing unnecessary boundaries and giving everyone access to insights, we help people accelerate decision making and drive positive change, every day. Avora provides a complete augmented analytics solution powered by AI that makes in-depth data analysis as easy as a web search. Our unique technology hides complexity, empowering non-technical users to easily run and share their own reports. By eliminating the limitations of existing analytics, reducing data preparation and discovery time by 50-80%, and accelerating time to insight to just a matter of minutes rather than days, Avora uses Machine Learning to improve business insight, accuracy and performance. Headquartered in London with offices in New York and Romania, Avora helps accelerate decision making and productivity for customers across a range of industries and markets, including Retail, Financial Services, Advertising, Supply Chain and Media and Entertainment.
2006
Technical Services Director
Oct 2006
Investment activity
2017โ€“2022 ยท 4 investments
201722021120221
Recent (last 2 years)Earlier