Marcus Childs

The Heart Cut collaborates with whisky distilleries across the world to release one- off single cask bottlings. From small innovative producers in unexpected locations to internationally renowned brands, each carefully selected cask has been picked in collaboration with the partner distillery, telling their tale of people, provenance and the pursuit of crafting distinctive flavours through the art of production. With 15 releases out to date, The Heart Cut was awarded Independent Bottler of the Year at the Global Icons of Whisky Awards 2024 and 2025. The Heart Cut was founded by husband and wife duo Fabrizio Leoni and Georgie Bell, who both have a deep history in the spirits industry having worked behind bars and for spirit brands for over a decade each. Having travelled around the world discovering exciting distilleries, The Heart Cut was born from a collective desire to inspire a more explorative drinking experience, and share this sense of adventure and exploration of whisky from across the world with others.

Ace+Freak is a hard juice. Hard Juice is pressed juices, craft spirits and soda water. Ace+Freak was founded by a group of creative friends with a passion for great tasting drinks who believe that nobody should have to compromise quality and taste when wrestling with convenience.

Wonder is a creative business experience agency. Our campaigns and experiences reflect the rapid evolution of how business is done, by truly understanding people, their behaviours and their relationship with work and each other. We believe more human experiences are more effective experiences, with people-first insights and ideas both guiding and grounding us. This comes to life not only in the work we do, but in how we engage with the world around us, thanks to an approach that’s Powered by Possibility. Our work covers every business experience touchpoint, from product launches to exhibitions, employee engagement to conferences, sponsorship activations and logo-to-live brand worlds across virtual, hybrid and IRL platforms. We’ve been entrusted to create campaigns and experiences for some of the world’s most progressive businesses, including Asana, Canva, Expedia, Genesis, Google, Santander, Stripe, Visa and Vodafone. We are Wonder. Reimagining business experiences. See examples of our work here: https://www.wearewonder.com/work See how we think here: https://wearewonder.com/thinking If you like our way of thinking, then please get in touch: Max Gethin max@wearewonder.com

The Heart Cut collaborates with whisky distilleries across the world to release one- off single cask bottlings. From small innovative producers in unexpected locations to internationally renowned brands, each carefully selected cask has been picked in collaboration with the partner distillery, telling their tale of people, provenance and the pursuit of crafting distinctive flavours through the art of production. With 15 releases out to date, The Heart Cut was awarded Independent Bottler of the Year at the Global Icons of Whisky Awards 2024 and 2025. The Heart Cut was founded by husband and wife duo Fabrizio Leoni and Georgie Bell, who both have a deep history in the spirits industry having worked behind bars and for spirit brands for over a decade each. Having travelled around the world discovering exciting distilleries, The Heart Cut was born from a collective desire to inspire a more explorative drinking experience, and share this sense of adventure and exploration of whisky from across the world with others.

Common Interest is the world’s first communications and entertainment group focused on building brands in popular culture. Our culture-first collective operates at the intersection of brand, entertainment, technology and modern media, collaborating with the most influential brands of the 21st century. Common Interest combines the smarts and capabilities of creative agency specialists, tech-enabled marketing services and progressive entertainment companies to deliver impactful work that is data inspired, creatively driven and culturally connected. Our companies include: the definitive brand-building consultancy for the GenAI age, 21stCenturyBrand; Otherway, a design and communications studio for brands redefining categories and culture; Amplify, a global creative company specialising in experience, entertainment and culture; CultureLab, a cultural intelligence platform built to help brands harness the power of culture; Baby Teeth, a creative company partnering with brands, talent and organisations to create entertainment that builds cultural and commercial value; creators of next-generation experiences for B2B brands, Wonder; Seed, a brand experience agency turning creativity into conversion; and Knock Three Times, the UK’s first earned-led PR agency built from the ground up to ensure brands remain credible and discoverable in the generative AI era.

Ace+Freak is a hard juice. Hard Juice is pressed juices, craft spirits and soda water. Ace+Freak was founded by a group of creative friends with a passion for great tasting drinks who believe that nobody should have to compromise quality and taste when wrestling with convenience.

Amplify is a global creative agency, specialising in culture and experiences. Named both ‘Brand Experience Agency of the Decade’ and Global Experience Agency of the Year, Amplify works with some of the world’s most forward-thinking and progressive brands including; adidas, Airbnb, Google, Netflix, Pinterest, PlayStation, Porsche and Spotify, creating campaigns and experiences that join the dots between people, brands and culture. The agency is also the creative mind behind Young Blood, a research platform focused on modern youth culture and worldbuilding, a brand and culture platform that explores how brand building is evolving. Headquartered in London but operating all over the globe, Amplify also has hubs in LA, New York, Paris and Sydney. Our Philosophy We join the dots between people, brands + culture. Amplify create big ideas, campaigns, experiences and platforms designed to be amplified at every touchpoint and across the entire marketing mix. We are a home for creative people and clients on a shared mission to join the dots between people, brands and culture. We know we have two clients, both the brands that give us the killer briefs and the often hard-to-reach audiences theyre trying to engage. Through our campaigns, we find cultural spaces where a brand and audience can come together to create conversation, community and culture - building loyalty and long-term relationships. See examples of our client work here: www.weareamplify.com/work/global Watch our worldbuilding film here: /www.weareamplify.com/worldbuilding/all Find out more about our Young Blood research here: www.weareamplify.com/young-blood/all If you like our way of thinking then please get in touch: hello@weareamplify.com