Lyne Castonguay

Vusion is the global leader in AI-powered digitalization solutions for physical commerce, serving over 350 major retail groups in the world. The company develops technologies that combine IoT, data, cloud and artificial intelligence to enable AI-native storesTM and power connected commerce. Vusion helps retailers transform physical stores into intelligent, efficient and adaptive environments, improving operational excellence, enabling local e-Commerce, delivering data-driven commerce, and activating in-store retail media and shopper experiences. With an integrated ecosystem built on three complementary layers (Vusion Intelligence, Vusion Connect and Vusion IoT), Vusion delivers the Artificial Intelligence of Things (AIoT) for retail, turning real-time store signals into actionable insights and measurable performance at scale. A pioneer of Positive Commerce, Vusion is committed to building a more sustainable, transparent, and human-centered retail future. The company supports the United Nations Global Compact initiative and has received a Platinum Sustainability Rating from EcoVadis, the world’s reference for business sustainability ratings.

Canadian Tire Corporation, Limited (“CTC”) is one of Canada’s most admired and trusted companies. With world-class owned brands and exciting market-leading merchandising strategies, we are continually innovating with purpose: to be there for Canadians from coast-to-coast. We are a group of companies that includes a retail segment, a financial services division and CT REIT. Our retail business is led by Canadian Tire, which was founded in 1922 and provides Canadians with products for life in Canada across its Living, Playing, Fixing, Automotive and Seasonal & Gardening categories. Party City, PartSource and Gas+ are key parts of the Canadian Tire network. Our retail segment also includes Marks, a leading source for casual and industrial wear, Pro Hockey Life, a hockey speciality store catering to elite athletes, and SportChek, Hockey Experts, Sports Experts, and Atmosphere, which offer the best active wear brands. Our 1,700 retail and gasoline outlets are supported and strengthened by our Financial Services division and the tens of thousands of people employed across the country by our Company, local Dealers, franchisees and petroleum retailers. In addition, CTC owns and operates Helly Hansen, a leading technical outdoor brand based in Oslo, Norway. CTC is an integral part of the communities in which we operate and our legacy of community support, through national and local programs, is initiated and executed by our Corporation, Dealers, franchisees, store operators and employees. Since 2005, our Canadian Tire Jumpstart Charities has been helping kids overcome financial and accessibility barriers to sport and recreation in an effort to provide inclusive play for all kids of all abilities. For more information, visit corp.canadiantire.ca.

Meet Cozey. It all started with the idea to simplify Canadians’ lives. And then we created the perfect furniture for modern living. Cozey is built on the idea that buying furniture could be simpler and could become an enjoyable experience for all. To do that, we have to innovate with our product and the entire shopping process. We begin where it all matters: our customers.

Heyday is a conversational AI platform on a mission to make buying from a brand as easy as messaging a friend. Using our AI-powered virtual assistant, live chat and video shopping features, shoppers can get the same interactive, conversational experience online as they do in-store — whether they’re looking to browse, buy, or get support. Taking advantage of our AI-powered chatbots sophisticated natural language processing (NLP), smart conversation routing, and unlimited scalability, retailers like Lacoste, Decathlon, Dynamite, Rudsak and Jack & Jones use Heyday to accelerate online sales, shorten customer support queues while lowering costs, and deliver a truly omnichannel shopping experience.

A family owned and operated business founded in 2015, Beacon Sports is an indoor multi-sports facility primarily serving baseball and softball needs. Employees at Beacon strive to serve our community and customers to the best of our ability by providing a welcoming environment where athletes can grow and learn.

Vusion is the global leader in AI-powered digitalization solutions for physical commerce, serving over 350 major retail groups in the world. The company develops technologies that combine IoT, data, cloud and artificial intelligence to enable AI-native storesTM and power connected commerce. Vusion helps retailers transform physical stores into intelligent, efficient and adaptive environments, improving operational excellence, enabling local e-Commerce, delivering data-driven commerce, and activating in-store retail media and shopper experiences. With an integrated ecosystem built on three complementary layers (Vusion Intelligence, Vusion Connect and Vusion IoT), Vusion delivers the Artificial Intelligence of Things (AIoT) for retail, turning real-time store signals into actionable insights and measurable performance at scale. A pioneer of Positive Commerce, Vusion is committed to building a more sustainable, transparent, and human-centered retail future. The company supports the United Nations Global Compact initiative and has received a Platinum Sustainability Rating from EcoVadis, the world’s reference for business sustainability ratings.

Canadian Tire Corporation, Limited (“CTC”) is one of Canada’s most admired and trusted companies. With world-class owned brands and exciting market-leading merchandising strategies, we are continually innovating with purpose: to be there for Canadians from coast-to-coast. We are a group of companies that includes a retail segment, a financial services division and CT REIT. Our retail business is led by Canadian Tire, which was founded in 1922 and provides Canadians with products for life in Canada across its Living, Playing, Fixing, Automotive and Seasonal & Gardening categories. Party City, PartSource and Gas+ are key parts of the Canadian Tire network. Our retail segment also includes Marks, a leading source for casual and industrial wear, Pro Hockey Life, a hockey speciality store catering to elite athletes, and SportChek, Hockey Experts, Sports Experts, and Atmosphere, which offer the best active wear brands. Our 1,700 retail and gasoline outlets are supported and strengthened by our Financial Services division and the tens of thousands of people employed across the country by our Company, local Dealers, franchisees and petroleum retailers. In addition, CTC owns and operates Helly Hansen, a leading technical outdoor brand based in Oslo, Norway. CTC is an integral part of the communities in which we operate and our legacy of community support, through national and local programs, is initiated and executed by our Corporation, Dealers, franchisees, store operators and employees. Since 2005, our Canadian Tire Jumpstart Charities has been helping kids overcome financial and accessibility barriers to sport and recreation in an effort to provide inclusive play for all kids of all abilities. For more information, visit corp.canadiantire.ca.

Meet Cozey. It all started with the idea to simplify Canadians’ lives. And then we created the perfect furniture for modern living. Cozey is built on the idea that buying furniture could be simpler and could become an enjoyable experience for all. To do that, we have to innovate with our product and the entire shopping process. We begin where it all matters: our customers.

Heyday is a conversational AI platform on a mission to make buying from a brand as easy as messaging a friend. Using our AI-powered virtual assistant, live chat and video shopping features, shoppers can get the same interactive, conversational experience online as they do in-store — whether they’re looking to browse, buy, or get support. Taking advantage of our AI-powered chatbots sophisticated natural language processing (NLP), smart conversation routing, and unlimited scalability, retailers like Lacoste, Decathlon, Dynamite, Rudsak and Jack & Jones use Heyday to accelerate online sales, shorten customer support queues while lowering costs, and deliver a truly omnichannel shopping experience.

Victrice is a consulting, advisory and investment firm across multiple industries and segments. Our team has years of diverse and international cross functional experience resulting in revenue growth, brand strength, and business transformation through focused company purpose and culture. We love to partner with leaders who think out of the box, have an innovative spirit and focus on delivering awesome customer experiences and solutions. We are passionate about growing brands, product development, innovation, technology and transformation. Do you have a project or a venture looking for investment or partnership? Reach out to us to explore.