Lyel Resner

Co-Founder, Swayable | Fellow, MIT Civic Data Lab | Adjunct Professor, Civic Technology, NYU

📍 Brooklyn, New York, United States🔄 Updated September 2026💼 1 investments📅 11 years investing🗓 Last invested Jan 2015𝕏 @upgrade_to_unlock
Operator-angel🌍 United States
1
Total investments
0
Early stage
1
Mid stage
0
Late stage
11y
Years active

Portfolio

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Member of Board
Jan 2015
Sourcemap is the supply chain transparency company: helping consumers and companies trace products to the source and ensure standards are met every step of the way. Founded in 2011 after the Tohoku Tsunami devastated supply chain worldwide, Sourcemap is committed to providing visibility across the worlds most complex trade networks. Our software solutions help companies visualize their supply chains, discover indirect suppliers, measure risk, manage continuous improvement, track and trace individual products, and publish their supply chains online.
Experience · 4 entries
All (4)
Investments (1)
Founder (2)
Board (1)
2017
Co-Founder
Apr 2017
Swayable | Persuasion Intelligence. Swayable is a creative pre-testing platform that measures how ads and messages will perform before they launch. Swayable helps major brands like AirBnB, Amazon, Meta, Paramount, T-Mobile, and Uber determine which concepts will be most effective, and with whom. The company applies robust data science and Randomized Controlled Trial (RCT) methodology to creative testing. This allows marketers to isolate the persuasion of each asset, and drill into custom audience segments - with data from thousands of participants in 24 hours. Save money and increase the impact of communications by understanding what works - with Swayable’s Persuasion Intelligence platform. Swayable is incorporated as a public benefit corporation dedicated to effective truth telling. https://try.swayable.com/
2015
Member of Board
Jan 2015
Sourcemap is the supply chain transparency company: helping consumers and companies trace products to the source and ensure standards are met every step of the way. Founded in 2011 after the Tohoku Tsunami devastated supply chain worldwide, Sourcemap is committed to providing visibility across the worlds most complex trade networks. Our software solutions help companies visualize their supply chains, discover indirect suppliers, measure risk, manage continuous improvement, track and trace individual products, and publish their supply chains online.
2012
Co-founder
May 2012
StartUp Box provides Quality Assurance and other outsourced services to NYC's software development community. We offer a higher level of service than typical off-shore providers which includes cultural vernacular, same time zone, client visits, no rush or set up fees, and consumer insight info. This work also serves as an alternative on-boarding process for diverse tech talent recruitment that many companies have difficulty navigating. We are here to help. Contact us via info@sbsq.org for a free 2_Week trial of our service!
2009
hTink
Partner/Educator
Jan 2009