Luiz Felipe Barros

Marketing Transformation, Growth, Data, Media, Analytics and AI at MediaLink/UTA • Entrepreneur with 2 Startup Exits • Alumni at AB InBev and Mercado Libre • Board Member at Public-Listed and Private Companies • Investor

📍 United States🔄 Updated September 2026💼 6 investments📅 5 years investing🗓 Last invested Jan 2024
VC🌍 United States
6
Total investments
1
Early stage
2
Mid stage
1
Late stage
5y
Years active

Portfolio

5 investments · sorted by recency
All investments
Early stage
Mid stage
Late stage
Investor & Board Member
2024
Uncover is a solution crafted to unleash the full power of marketing data in a single easy-to-use platform. We integrate data-sources and deploy AI models that enable ROI analysis, media optimization and forecasting in high frequency. Our team is made of engineers, creatives, data scientists and designers who are building state of the art technology to change the status quo of marketing.
Investor
2022
Religion of Sports is an award winning media company founded by Tom Brady, Michael Strahan and Gotham Chopra. Our work is defined by thoughtful, elevated stories that uncover why sports matter, and distill the spirituality, science and humanity that unite elite performers and people of all kinds. We tell modern day myths. More at religionofsports.com.
Board Member (Independent)
2022
Founded in 2015 but years in the making, VSBLTY is a ground breaking retail and security software technology company with a variety of applications to drive brand engagement, insights and sales. VisionCaptor™ marries brilliant animated / interactive brand messaging on refrigeration glass panel doors at point of sale in retail environments such as supermarkets and C-Stores, with “first of its kind” facial recognition and data capture technology that delivers real time behavioral analytics and sales metrics. DataCaptor™ is a stealthier end cap application that tracks consumers every move at POS. VSBLTY is "Insights in Motion"​ and the future of retail analytics.
Investor
2021
We are a global platform for gamers to list and get access to assets (NFTs) needed to play crypto games. We believe crypto gaming should be friendly, affordable, and enjoyable to all. We do this by removing the financial and technical barriers of crypto gaming. Our NFT platform provides gamers access to in-game NFTs and provides NFT owners a convenient way to list their assets. We are a diverse global team of experienced founders, engineers, and business professionals. We have customers all over the world and are supported by some of the most prominent investors in the technology and gaming space, including, Andreessen Horowitz (a16z), Y Combinator, and Paradigm.
early stageComputer Games
Board Member (Independent)
2021
O tempo fez a gente evoluir, inovar e ganhar experiência pra tirar milhões de pessoas do piloto automático. Foi assim que a Eletromidia e Elemidia se juntaram e criaram a nova Eletromidia, que acredita que todo dia pode ser diferente. Seja na rua, nos meios de transporte, elevadores, shoppings e aeroportos, sempre pode ter algo novo pra fazer seus olhos e marcas brilharem. Conteúdos e serviços que com inteligência, análise de dados, conectividade e interação transformam a vida da cidade e o seu caminho.
Experience · 12 entries
All (12)
Investments (6)
Founder (2)
Board (4)
2026
Principal • Data, Media, Analytics and AI
2026
MediaLink is the leading consulting firm serving the media and marketing industry’s C-suite. Executive leaders from brands, media companies, technology companies and platforms, private equity investors, and retailers trust MediaLink to develop and activate upon the strategies and capabilities that strengthen their businesses and drive demonstrable market impact. MediaLink employs 150 professionals in New York, Los Angeles, Chicago, Atlanta, Nashville and London. MediaLink is a UTA company. www.medialink.com
2024
Investor & Board Member
2024
Uncover is a solution crafted to unleash the full power of marketing data in a single easy-to-use platform. We integrate data-sources and deploy AI models that enable ROI analysis, media optimization and forecasting in high frequency. Our team is made of engineers, creatives, data scientists and designers who are building state of the art technology to change the status quo of marketing.
2022
Investor
2022
Religion of Sports is an award winning media company founded by Tom Brady, Michael Strahan and Gotham Chopra. Our work is defined by thoughtful, elevated stories that uncover why sports matter, and distill the spirituality, science and humanity that unite elite performers and people of all kinds. We tell modern day myths. More at religionofsports.com.
Partner
2022
A LyfeOS existe para ajudar todos a atingirem seu máximo potencial humano. Nossas soluções combinam décadas de estudo científicos sobre felicidade, neurociência e comportamento humano em ferramentas e metodologias que ajudam as pessoas a encontrarem seu propósito, criar hábitos e rotinas que transformarão sua vida. Faça o nosso teste do Índice de Potencial Humano (IPH) no aplicativo LyfeOS para descobrir como você está em cada uma das 5 dimensões da vida e desenvolva seu plano customizado para atingir seu máximo potencial e se tornar uma pessoa mais feliz e realizada.
Board Member (Independent)
2022
Founded in 2015 but years in the making, VSBLTY is a ground breaking retail and security software technology company with a variety of applications to drive brand engagement, insights and sales. VisionCaptor™ marries brilliant animated / interactive brand messaging on refrigeration glass panel doors at point of sale in retail environments such as supermarkets and C-Stores, with “first of its kind” facial recognition and data capture technology that delivers real time behavioral analytics and sales metrics. DataCaptor™ is a stealthier end cap application that tracks consumers every move at POS. VSBLTY is "Insights in Motion"​ and the future of retail analytics.
Show all 12 entries ↓
Investment activity
2021–2024 · 6 investments
202132022220241
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