Krupa Koestline

We have one mission, redefine how you think of your skincare routine. Created by and for those who care, for their skin, others and the Planet.

We have one mission, redefine how you think of your skincare routine. Created by and for those who care, for their skin, others and the Planet.

We are the leaders in clean product development. We leverage years of formulation and manufacturing expertise to accelerate product development. While we are constantly focused on innovation, our creations are grounded in efficacy, safety, and transparency.

We develop, produce, distribute and market the largest portfolio of luxury Aloe Vera based personal care products in the world. Founded in 1971, Key West Aloe began with small batches produced right in Key West. More than 40 years later, Key West Aloe has more than 160 of its own luxurious blends for face, body, sun, men, and even pets. Each of these formulas is built on a foundation of our Lab Certified, 100% Pure Aloe Vera with the maximum potency of polysaccharides, amino acids, salicylic acid, minerals and vitamins available. Although no longer feasible to produce all of our products in Key West, we still make our products in Florida using the best ingredients available. Our three lines of business include Company-owned retail locations in Key West, our direct to consumer sales online, and our rapidly expanding wholesale channel (including hotels, boutiques, surf shops, marinas, spas, and more).