Jorge D. Folch

Kantar is the world’s leading marketing data and analytics business. We deliver the intelligence needed to power brand growth. We provide the signals that help organisations act quickly and confidently. We empower brands to make effective marketing decisions based on predictive evidence. And we help them craft powerful growth strategies rooted in the connection between consumers, brands and enterprise value. All this is powered by our uniquely robust human and synthetic data, our unrivalled IP, our AI-native platform and the team of global brand experts that bring this all together.

Worldpanel by Kantar Experts in understanding global shopper and consumer behaviour, to inspire brand growth. We provide continuous shopper monitoring and advanced analytics to inform your retail and marketing strategies, enabling you to make smarter decisions, to shape a better world for consumers. About us As part of Kantar, the world’s leading marketing data and analytics company, Worldpanel provides brands and retailers with a unique, 360-degree understanding of consumer behaviour across the globe. We are shopper-centric, continuously monitoring the purchase and usage behaviour through the largest omnipanel in the world. With unparalleled datasets, pioneering technology and expert analysts, we partner with brands and retailers of all sizes, empowering them to reimagine what’s possible, and change the landscape to create a better, healthier, more sustainable and inclusive world. This extensive breadth and depth of data is delivered by MyWorldpanel, a cloud-based platform, currently deploying worldwide, to provide the most intuitive and efficient way to analyse the data and simulate scenarios, uncovering behavioural truths at the speed of life. Our vertical expertise includes consumer goods, retail, ecommerce, foodservice, beauty, home, fashion, footwear, media and entertainment, mobile, home appliances, books, home improvement, toys and gift cards. We deliver a holistic market measurement, giving brands and retailers the power to spot emerging trends and respond quickly to changing behaviour. Kantar Worldpanel – Understand people, inspire growth. About Kantar Kantar is the world’s leading marketing data and analytics company. We have a complete, unique and rounded understanding of how people think, feel and act; globally and locally in over 90 markets. By combining the deep expertise of our people, our data resources and benchmarks, and our innovative analytics and technology, we help our clients understand people and inspire growth.

Worldpanel by Kantar Experts in understanding global shopper and consumer behaviour, to inspire brand growth. We provide continuous shopper monitoring and advanced analytics to inform your retail and marketing strategies, enabling you to make smarter decisions, to shape a better world for consumers. About us As part of Kantar, the world’s leading marketing data and analytics company, Worldpanel provides brands and retailers with a unique, 360-degree understanding of consumer behaviour across the globe. We are shopper-centric, continuously monitoring the purchase and usage behaviour through the largest omnipanel in the world. With unparalleled datasets, pioneering technology and expert analysts, we partner with brands and retailers of all sizes, empowering them to reimagine what’s possible, and change the landscape to create a better, healthier, more sustainable and inclusive world. This extensive breadth and depth of data is delivered by MyWorldpanel, a cloud-based platform, currently deploying worldwide, to provide the most intuitive and efficient way to analyse the data and simulate scenarios, uncovering behavioural truths at the speed of life. Our vertical expertise includes consumer goods, retail, ecommerce, foodservice, beauty, home, fashion, footwear, media and entertainment, mobile, home appliances, books, home improvement, toys and gift cards. We deliver a holistic market measurement, giving brands and retailers the power to spot emerging trends and respond quickly to changing behaviour. Kantar Worldpanel – Understand people, inspire growth. About Kantar Kantar is the world’s leading marketing data and analytics company. We have a complete, unique and rounded understanding of how people think, feel and act; globally and locally in over 90 markets. By combining the deep expertise of our people, our data resources and benchmarks, and our innovative analytics and technology, we help our clients understand people and inspire growth.

Equity Consulting is a marketing consulting boutique, with strong FMCG experience. We mainly focus on helping organizations to: > create and capture value > ensure the consistency of marketing plans > review focus & resources allocation > identify growth & innovation levers > push integrated activities & switch to digital > improve implementation > align marketing and sales goals/ metrics > generating budget efficiencies We work both with local organisations and multinational companies that need a senior visión to complement their local talent.