Jonas Persson

Teamwork. Sourcing. Network. That’s how we deliver consistent results for our companies and investors alike. By systematically sourcing proprietary deals, we build genuine relationships with entrepreneurs. And through our hand-picked network of international advisors and industry experts, we accelerate growth and maximise value. All while focusing on our passion: investing in SaaS, digital retail and tech-enabled services companies with revenues of 50-300mSEK. Portfolio: Qvalia Schain Research Ciencia Technology Soft Goat Malina One Agency, Polar Cape, Nordicstation Rentals United Midaxo Norce Nordic Nest (Exit 2020) Stella Capital is supported by private capital from well-known Nordic entrepreneurs, HNWIs and Family Offices. With a flexible mandate and evergreen structure, our team have the freedom to maximise value for our companies and investors. We have extensive experience as entrepreneurs, CEOs and investors with a solid market understanding. By systematic sourcing within our known verticals we can get to know the entrepreneurs, enter at lower multiples and secure a stable flow of opportunities, in order to secure successful outcomes for our investments. We see a constant flow of opportunities and have unique and proprietary access to Nordic tech companies. We are open to both primary and secondary shares, which opens up for interesting positions. We seek cases that can accelerate growth and that can use the experience we bring to the table. We partner with entrepreneurs to create long term value together - we work hard and put our operational experience in to play.

Sportway is an AI-automated sports video and data production company which provides end-to-end, fully automated video production of live sporting events, specialising in lower tier and youth leagues. Our goal is to bring the power of live and on-demand video streaming to organisations everywhere to ensure that all sports, on all levels are available for everyone. Sportway allows your biggest asset, the fans, to never miss a moment - from the first shot to the last goal. We work with federations, leagues, clubs and promoters to maximise the potential of their media product. Sportway support and advice content owners on how to produce, market and monetise its sport, athletes and associated brands.

DMC is a media production company specializing in providing a variety of broadcast and digital services to broadcasters, federations and media rights agencies worldwide. Using the latest technology for remote production, we offer high-end, live, multi-camera production. By centralizing key staff and using exclusive hardware we optimize workflows that save costs and decrease traveling and transport to minimize the climate footprint. We currently have offices in Stockholm (HQ), Copenhagen, Oslo, Hilversum and London.

THE SPORTS INDUSTRY has become increasingly complex and Commercial Sports Media is in the market to help extract values for rights holders from different market segments, including sport organizations or media companies. Twenty years ago there were a dozen sports channels worldwide, whereas today you can scroll through your TV guide with many channels popping up on the screen. If you then add the sports content the consumer can find on smart phones, tablets or computers, it is clear that the demand for new business models, to protect and potentially increase media rights values, has never been stronger. Sport and the demand to watch it LIVE has never been more important to the media industry. The partners at Commercial Sports Media have been through this huge development in sport broadcast and rights exploitation and offer a combination of investment banking skills together with more than 50 years collective experience in the sport rights industry. We believe this structure can add further value for rights holders and media companies.

Teamwork. Sourcing. Network. That’s how we deliver consistent results for our companies and investors alike. By systematically sourcing proprietary deals, we build genuine relationships with entrepreneurs. And through our hand-picked network of international advisors and industry experts, we accelerate growth and maximise value. All while focusing on our passion: investing in SaaS, digital retail and tech-enabled services companies with revenues of 50-300mSEK. Portfolio: Qvalia Schain Research Ciencia Technology Soft Goat Malina One Agency, Polar Cape, Nordicstation Rentals United Midaxo Norce Nordic Nest (Exit 2020) Stella Capital is supported by private capital from well-known Nordic entrepreneurs, HNWIs and Family Offices. With a flexible mandate and evergreen structure, our team have the freedom to maximise value for our companies and investors. We have extensive experience as entrepreneurs, CEOs and investors with a solid market understanding. By systematic sourcing within our known verticals we can get to know the entrepreneurs, enter at lower multiples and secure a stable flow of opportunities, in order to secure successful outcomes for our investments. We see a constant flow of opportunities and have unique and proprietary access to Nordic tech companies. We are open to both primary and secondary shares, which opens up for interesting positions. We seek cases that can accelerate growth and that can use the experience we bring to the table. We partner with entrepreneurs to create long term value together - we work hard and put our operational experience in to play.