Joanna Arras

Partner - Baird Capital - U.S. Venture

📍 DuPage County, Illinois, United States🔄 Updated September 2026💼 16 investments📅 12 years investing🗓 Last invested Feb 2026
VC🌍 United StatesInvested this year
16
Total investments
1
Early stage
3
Mid stage
4
Late stage
12y
Years active

Portfolio

9 investments · sorted by recency
All investments
Early stage
Mid stage
Late stage
Board Member
Feb 2026
autoLOTO INC. is an enterprise mobile electrical safety application that instantly determines Lockout/Tagout Isolation Points in order to minimize human error, protect users from hazardous energy sources, and make them more efficient.
Board Member
Jan 2026
Zylo is the leader in enterprise SaaS Management, bringing order to SaaS sprawl and redefining how organizations manage software. Its platform empowers organizations to manage SaaS at scale by providing the visibility, prescriptive insights, and expertise necessary to optimize their software investments. Powered by the industry’s largest dataset of 40 million SaaS licenses and $40 billion in SaaS spend, Zylo unlocks significant cost savings, mitigates business risk, and maximizes software value. Named as a Leader in the Gartner® Magic Quadrant for SaaS Management Platforms, Zylo is trusted by innovative companies such as AbbVie, Adobe, Atlassian, Intuit, Salesforce, and Yahoo to confidently manage their SaaS portfolios. Zylo has raised more than $72.5M to date and is backed by leading SaaS investors, including Bessemer Venture Partners, Menlo Ventures, Baird Capital’s Venture Team, Spring Lake Equity Partners, High Alpha, GGV, Slack Fund, Salesforce Ventures, MassMutual Ventures, and Coupa Ventures. For more information, visit Zylo.com.
Board Member
Jul 2025
Crayon is the competitive enablement platform that monitors your competitive landscape across the web as well as from buyers, sellers, and deals — then alerts you to relevant intel, and enables your sales team to win more head-to-head competitive deals. Market-leading B2B companies—including Dropbox, and ZoomInfo rely on Crayon to increase competitive win rates.
Board Member
Jan 2024
Fideo powers industry-leading fraud prevention and investigative platforms with real-time identity intelligence and advanced AI, stopping over 95 billion fraud attempts per year. Supported by Baird Capital, Blue Note Ventures, and Foundry Group, Fideo combines diverse, dynamic data sources to deliver a complete view of identity, helping organizations reduce risk, protect revenue, inform investigations, and stay ahead of evolving threats.
Board Member
Mar 2020
Our supply chain software allows buyers and suppliers to collaborate in real time about price, quantity and delivery date direct material PO changes. SourceDays mission: Unified Supplier Collaboration - 100% PO Delivery and Supplier Flexibility. 100% PO Delivery: All direct material PO communication flows through SourceDay regardless of the suppliers interaction method. Supplier Flexibility: SourceDay offers buyers and suppliers options to interact in whatever way they want to engage: use the platform, communicate via email or EDI. How can Unified Supplier Collaboration impact a manufacturer immediately? Accurate ERP data, a decrease in buffer stock, more on-time deliveries, and more cash in hand. In 2022 alone, SourceDay connected over 18 thousand companies, processed 10M PO lines, managed 11.6M PO changes, orchestrated receipt of 16.6B parts on-time and protected $755M in revenue on average for 250+ customers.
Board Member
Jul 2019
Autobooks is simple banking that works for small businesses. Autobooks works with financial institutions to deliver what small businesses need: cash flow management, payment services, and financial reporting integrated directly into current banking channels. Autobooks provides a simple, yet automated approach to small business banking. Our solution makes accounting and payments easy to understand, which helps small business in their day-to-day, giving them more time to do what they do best. Autobooks creates opportunities for established business owners, as well as emerging micro, lifestyle and gig economy entrepreneurs.
Board Member
Mar 2019
ChurnZero is your platform and partner for Customer Success. We help your subscription business succeed at scale by giving you everything you need to improve efficiency, increase revenue, and deliver the best possible customer experiences. ChurnZero helps your Customer Success team spot potential churn risks early and see renewal and expansion opportunities faster. Best-in-class automation and personalization, in-app communications, and Customer Success AI™ make it easy to engage with customers and lead them to value. Our platform offers journeys, health scores, survey tools, segmentation, plays, reporting, real-time alerts, walkthroughs, collaboration centers and more, and integrates easily with your CRM and tech stack. Beyond the software, we pride ourselves on being your team’s trusted partner, consultant, and coach, dedicated to helping you and your team focus on the work that matters most. Visit us at www.churnzero.com and discover the Customer Success platform and partner who'll help your business grow.
Board Observer
Jun 2016
About Our Company: Founded in 2010, Hireology is a hiring and HR platform that empowers decentralized businesses to attract and retain talent. As a company, we believe in our product, but our people are what make our business truly powerful. We’re a tight-knit company, bonded through our commitment to helping organizations build teams they’re proud of. Ranked on multiple best places to work in Chicago lists including the 2023 BuiltInChicago rankings, Hireology has grown from a startup to a market-leading organization. We’ve created an award-winning culture that makes this company an amazing place to work. Plus, our benefits empower you to love your work and enjoy your life. We offer perks like unlimited PTO, a remote-friendly work policy, competitive pay and healthcare benefits, and career growth opportunities across all departments. Company Description: Hireology is an all-in-one recruiting, hiring, and employee management platform that empowers decentralized businesses to build their best teams. The company equips HR and business leaders with the support and tools needed to manage the full employee lifecycle — from pre- to post-hire — in one seamless platform With focused expertise across several industries – including automotive, hospitality, healthcare, and professional services – more than 10,000 businesses today trust Hireology to build their best teams and put people first. Our growth and success in the HR tech space has been substantial. Hireology’s employee referral platform helps our customers get more ROI out of their employee referral programs, and our Text-to-Apply feature allows applicants to apply to jobs seamlessly from their phone. We were also named #8 out of the top 50 HR Products from G2’s Best of Software 2023 Awards. As the only People-First Recruiting and HR platform, we turn hiring, HR and payroll into a process teams—and candidates— love. Company Mission: Hireology’s technology empowers businesses to build great teams.
Board Observer
Nov 2014
Join Our Mission: To Save the World from Unsafe Mobile Apps! As the recognized experts in mobile security and privacy, NowSecure protects the global mobile app economy and safeguards the data of millions of mobile app users. Built on a foundation of standards, NowSecure empowers the world’s most demanding organizations with security automation to release and monetize 30% faster, reduce testing and deliver costs by 30% and reduce appsec risk by 40%. Only NowSecure offers a full solution suite of continuous security testing for DevSecOps, mobile app supply-chain monitoring, expert mobile pen testing as a service (PTaaS) and training courseware. NowSecure actively contributes and supports the mobile security open-source community, standards and certification including OWASP MASVS, ADA MASA, NIAP and is recognized by IDC, Gartner, Deloitte Fast 500, and TAG Cyber. The world’s most demanding organizations and most advanced security teams trust NowSecure for mobile app security. For more information about NowSecure, visit https://www.nowsecure.com.
Experience · 19 entries
All (19)
Investments (16)
Board (16)
2026
Board Member
Feb 2026
autoLOTO INC. is an enterprise mobile electrical safety application that instantly determines Lockout/Tagout Isolation Points in order to minimize human error, protect users from hazardous energy sources, and make them more efficient.
Board Member
Jan 2026
Zylo is the leader in enterprise SaaS Management, bringing order to SaaS sprawl and redefining how organizations manage software. Its platform empowers organizations to manage SaaS at scale by providing the visibility, prescriptive insights, and expertise necessary to optimize their software investments. Powered by the industry’s largest dataset of 40 million SaaS licenses and $40 billion in SaaS spend, Zylo unlocks significant cost savings, mitigates business risk, and maximizes software value. Named as a Leader in the Gartner® Magic Quadrant for SaaS Management Platforms, Zylo is trusted by innovative companies such as AbbVie, Adobe, Atlassian, Intuit, Salesforce, and Yahoo to confidently manage their SaaS portfolios. Zylo has raised more than $72.5M to date and is backed by leading SaaS investors, including Bessemer Venture Partners, Menlo Ventures, Baird Capital’s Venture Team, Spring Lake Equity Partners, High Alpha, GGV, Slack Fund, Salesforce Ventures, MassMutual Ventures, and Coupa Ventures. For more information, visit Zylo.com.
2025
Board Member
Jul 2025
Crayon is the competitive enablement platform that monitors your competitive landscape across the web as well as from buyers, sellers, and deals — then alerts you to relevant intel, and enables your sales team to win more head-to-head competitive deals. Market-leading B2B companies—including Dropbox, and ZoomInfo rely on Crayon to increase competitive win rates.
2024
Board Member
Feb 2024
Apica provides agentic-ready infrastructure purpose-built for the AI era. Apica helps enterprises take control of exploding telemetry volumes by providing the pipeline control, metrics foundation, and data readiness that AI agents demand, at up to 40% lower total cost of ownership than legacy observability platforms. Unlike platform-centric solutions that ingest everything indiscriminately and charge at every step, Apicas pipeline-first architecture processes, enriches, and governs telemetry before costly platform ingestion, giving enterprises clean, governed, real-time data without vendor lock-in. Apica Ascent, the only complete telemetry data management product suite purpose-built for agentic AI environments, serves global enterprises across financial services, healthcare, retail, telecommunications, and technology sectors. Recognized as a Visionary in the 2025 Gartner Magic Quadrant for Observability Platforms. Learn more at www.apica.io or visit docs.apica.io
Board Member
Jan 2024
Fideo powers industry-leading fraud prevention and investigative platforms with real-time identity intelligence and advanced AI, stopping over 95 billion fraud attempts per year. Supported by Baird Capital, Blue Note Ventures, and Foundry Group, Fideo combines diverse, dynamic data sources to deliver a complete view of identity, helping organizations reduce risk, protect revenue, inform investigations, and stay ahead of evolving threats.
Show all 19 entries ↓
Investment activity
2014–2026 · 16 investments
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