Jivan Manhas

Blockthrough helps the world’s leading publishers generate incremental revenue by delivering lighter, non-disruptive ads to 350 million ad-filtering users. Blockthrough’s award-winning technology is the most popular ad-filtering monetization solution among the US Comscore-100 and easily integrates into a publishers existing ad stack, which scans ad creatives for compliance with the Acceptable Ads Standard to unlock this "hidden" audience and generate additional revenue while respecting user choice. Our customers include brands like 9gag, AccuWeather, Freestar, Raptive, Healthline, and Future plc. Today, our technology powers more than 13,000 sites across the globe, monetizing over 4.5 billion pageviews each month.

The global digital media and marketing landscape grows more complex each day, with numerous channels, data, and strategies to build your brand, drive traffic and transactions. We help you understand the tools, strategies, techniques and relevant building blocks for your brand objectives to create a cohesive audience marketing strategy that brings together content, community, and commerce. Enabling build and harness the power of your biggest digital asset. Your audience.

Most companies we talk to dont lack access to AI. What theyre missing is a clear place to start. AI is already being tested in a lot of these businesses, but its disconnected from how the company actually runs. So the same issues stick around: Manual work doesnt go away Follow-up is inconsistent Opportunities slip through The problem isnt tools. Its not knowing where they actually make a difference. We start by looking at how the business operates today — how work moves, where time gets spent, and where things slow down. From there, we identify a few high-impact areas and fix those first. Everything we build includes a human-in-the-loop layer. The AI handles the heavy lifting — pulling data, drafting responses, flagging what needs attention. Your team reviews before anything goes out. Over time, as the system proves itself, you loosen the reins. The AI earns its autonomy. It doesnt start with it. The goal is simple: make the business run faster, with less wasted effort, and fewer missed opportunities. No templates. No predefined playbooks. Everything is built around how the business actually works. If youre exploring AI but it still feels unclear or scattered, we can help you get a handle on it. We start with a free audit.

Blockthrough helps the world’s leading publishers generate incremental revenue by delivering lighter, non-disruptive ads to 350 million ad-filtering users. Blockthrough’s award-winning technology is the most popular ad-filtering monetization solution among the US Comscore-100 and easily integrates into a publishers existing ad stack, which scans ad creatives for compliance with the Acceptable Ads Standard to unlock this "hidden" audience and generate additional revenue while respecting user choice. Our customers include brands like 9gag, AccuWeather, Freestar, Raptive, Healthline, and Future plc. Today, our technology powers more than 13,000 sites across the globe, monetizing over 4.5 billion pageviews each month.