Jim Babb

Tone helps over 1,000 online businesses text customers like a human.

We grow brands commerce-first, globally. Spanning 100 countries and 7000 Media & Retailer Partners Worldwide. Our brand, retailer, and consumer insights will guide and impact decision-making across your entire organization to drive real business results.

Tone helps over 1,000 online businesses text customers like a human.

Our interdisciplinary teams deliver business results through applying strong expert perspectives. We bolt-on to your brand, product, and marketing teams to inform their work with data, insights, targeted distribution, and measured impact. We exist so your every brand and marketing investment drives performance and increases long-term brand value. Turning cost centers into growth drivers. INSIGHTS + VALIDATION Uncover opportunities by seeing how your brand is experienced by your customer. INNOVATION + GTM Identify and bring to market growth pathways and explore new sources of revenue. BRANDING + COMMUNICATIONS Uncover and define transformative ways to communicate your value to customers. DESIGN, UX + IA Remove friction and simplify your journey. MEDIA Create and capture demand through modern, data-driven marketing and sales approaches. LIFECYCLE + LOYALTY Extend and deepen the relationship with your customer. DATA + ANALYTICS +AI Create the infrastructure and ability to learn more about and activate for your customer.

We grow brands commerce-first, globally. Spanning 100 countries and 7000 Media & Retailer Partners Worldwide. Our brand, retailer, and consumer insights will guide and impact decision-making across your entire organization to drive real business results.

Awkward Hug is an award-winning independent game studio that specializes in bridging the real and digital worlds through playful apps, products and services. For more information, visit www.awkwardhug.com, and follow Awkward Hug on Twitter @Awkward_Hug.