Jean-Francois Marcoux

Co-Founder and Managing Partner at White Star Capital

📍 Montreal, Quebec, Canada🔄 Updated September 2026💼 12 investments📅 19 years investing🗓 Last invested Mar 2020
VC🌍 Canada
12
Total investments
4
Early stage
6
Mid stage
1
Late stage
19y
Years active

Portfolio

12 investments · sorted by recency
All investments
Early stage
Mid stage
Late stage
Board Member
Mar 2020
Novisto is end-to-end enterprise software for smarter sustainability management, empowering companies to create value from their ESG data and reporting.
Board Observer
May 2019
Spatial is a 3D interactive experience and gaming hub where creators & brands build and share Spatial Computing experiences. Think YouTube but for Interactive Media. Contact us: X/Twitter @spatial_io, Facebook @spatial_io, Instagram @spatial_io, YouTube @spatial.
Board Member
Jan 2019
KeyMe Locksmiths is the nation's most trusted 24-hour emergency locksmith providing guaranteed service quality. KeyMe locksmiths specialize in residential and commercial lockouts, lock repair and installation, vehicle key fob replacement, door re-keying, and key copying. Our network of self-service kiosks are located in thousands of retail locations across the country supporting duplication of brass keys as well as sophisticated electronic keys such as RFID and vehicle transponder keys. KeyMe is growing rapidly and has raised over $150M from top-tier investors including Battery Ventures, BlackRock, Brentwood, Comcast Ventures, Questmark Partners, Ravin Gandhi, RiverPark, and White Star Capital. For more information, please visit www.key.me/kiosks to find a KeyMe location near you or contact us at support@key.me or (855) 343-5776.
Board Member
Jan 2018
Dialogue is a leading virtual care provider that empowers organizations to build healthier, happier, and more productive teams. Our high-touch health and well-being programs provide organizations and their members with tailored, measurable, and quality clinical care. Dialogues team of health professionals delivers exceptional experiences across the continuum of care, positively impacting millions worldwide. We foster thriving teams focused on health and well-being to improve culture, engagement, and productivity. Canada: • www.dialogue.co Programs: • Primary Care • Employee Assistance Program (EAP) • Mental Health+ • Wellness -- International: • www.dialogue.co/en-gb/ Programs: • Wellness • iCBT
Board Member
Dec 2017
Vention empowers small to large manufacturers to design, program, order, and deploy automated equipment in a one-stop-shop Manufacturing Automation Platform. Vention is headquartered in Montreal, Canada, with an additional office in Berlin, Germany. Our technology powers over 18,000 machines across 4,000 factories in 25 industries.
Board Member
Jun 2017
At Borrowell, we’re on a mission to help Canadians feel confident about their money. We empower individuals to take control of their financial futures by providing the tools and insights needed to understand, build, and use their credit effectively. Trusted by 1 in 10 Canadians, Borrowell provides over 3 million members with comprehensive credit monitoring and personalized insights. Our innovative services, including Credit Builder and rent reporting, help consumers build credit so they can unlock access to a wider range of financial products at more competitive rates. Additionally, we offer personalized financial product recommendations from Canada’s most trusted providers based on each member’s credit profile and financial goals. Our team is diverse, inclusive, and driven by a shared passion for making a meaningful difference in the lives of Canadians. We pride ourselves on fostering a culture of collaboration, humility, and innovation. If you’re looking to join a company that’s transforming the financial landscape and empowering Canadians to achieve their financial aspirations, we invite you to explore career opportunities at Borrowell. Together, we can help Canadians feel confident about money.
Board Member
Jul 2016
Salesfloor is a customer engagement platform designed to drive more conversations & recommendations, and more sales and loyalty. It is the only platform on the market that unifies virtual shopping, clienteling, and AI assisted selling — driving sales and Total Experience with proven ROI. Salesfloor’s mission is to revolutionize the retail sales and service experience by fusing the human connection with the power of AI. With over 50,000 associates from leading retailers in apparel, beauty, jewelry, and home furnishings, Salesfloor is modernizing the role of store associates by bringing personalized, in-store service to online customers. Retailers such as Saks Fifth Avenue, Best Buy, Macy’s, Fabletics, Ben Bridge and more choose Salesfloor to drive results––such as higher online conversion rates, increased AOV and decreased return rates. For more information visit www.salesfloor.net and follow Salesfloor on LinkedIn and Facebook.
Board Member
Mar 2016
IMMUNIO secures your web applications against all attackers. It is the easiest, most effective method to ensure that you are alerted when important security events are triggered, and that threats are dealt proactively. Security in 2 minutes.
Board Member
Apr 2015
Mnubo’s SmartObjects solution provides AI & IoT Data Analytics to help product manufacturers build better connected products and services. Mnubo’s solution equips manufacturers with insights that allow them to improve product usage, increase customer engagement, reduce customer churn and lower the cost of operations. SmartObjects facilitates the exploration and analysis of sensor time series and events in order to obtain insightful and actionable information about connected products, enabling ‘connected things’ to become ‘smart things’. Mnubo was founded in 2012 by a team of industry experts in the areas of next-generation mobile networks, highly scalable and flexible databases, and subscriber data management.
mid stageInternet
Board Member
Apr 2015
AspenTech is a global software leader helping industries at the forefront of the world’s dual challenge meet the increasing demand for resources from a rapidly growing population in a profitable and sustainable manner. AspenTech solutions address complex environments where it is critical to optimize the asset design, operation and maintenance lifecycle. Through our unique combination of deep domain expertise and innovation, customers in asset-intensive industries can run their assets safer, greener, longer and faster to improve their operational excellence. To learn more, visit AspenTech.com.
Board Member
Mar 2015
Tuango is a website that delivers unbelievable local offers to its members. Every day, we feature brand new and unbeatable deals on a wide variety of products, restaurants, hotels, events, and services in Montreal, Quebec City, Ottawa-Gatineau, Sherbrooke, Trois-Rivières, and Drummondville. Tuango harnesses its group buying power from its large number of members to negotiate local and national exclusive offers with merchants. By working with businesses and bringing them a minimum number of customers, we are able to provide the best discounts around. Therefore, you get to save money and businesses get to garner a new clientele. It's a win-win situation for all!
Board Member
Mar 2007
Founded in Montréal in 2007, Ludia is one of Canada's leading mobile video game companies. Our ambition is to become a part of everyone’s life, to spark the flame of their imagination and make a positive impact on their daily lives. The studio is proud to develop a high-quality games’ portfolio based on iconic brands such as Jurassic World Alive, DreamWorks Dragons: Titan Uprising, Warriors of Waterdeep, Lovelink, Jurassic World: The Game, Teenage Mutant Ninja Turtles: Legends, DreamWorks Dragons: Rise of Berk, and much more. The studio, now a Jam City company, welcomes 400 dynamic and bright crew members. Awarded “Canada’s Best Game Maker” by Apple, Ludia was also recognized “Montreal’s Top Employers 2021” - Fondé à Montréal en 2007, Ludia est l’un des leaders de l’industrie des jeux vidéo mobiles au Canada. Notre ambition est de faire partie de la vie des gens, de susciter des émotions et d'avoir un impact positif sur leur quotidien. Le studio est fier de développer un portefeuille de jeux de haute qualité basés sur des licences iconiques tels que Jurassic World Alive, DreamWorks Dragons : Titan Uprising, Warriors of Waterdeep, Lovelink, Jurassic World : The Game, Teenage Mutant Ninja Turtles : Legends, DreamWorks Dragons : Rise of Berk, et bien plus encore. Le studio de développement, aujourd’hui une entreprise Jam City, accueille une équipe enthousiaste et audacieuse de près de 400 personnes. Élu « Canada’s Best Game Maker » par Apple, Ludia a également été nommé « Montreal’s Top Employers 2021 ».
early stageEntertainment
Experience · 17 entries
All (17)
Investments (12)
Founder (1)
Board (12)
2020
Board Member
Mar 2020
Novisto is end-to-end enterprise software for smarter sustainability management, empowering companies to create value from their ESG data and reporting.
2019
Board Observer
May 2019
Spatial is a 3D interactive experience and gaming hub where creators & brands build and share Spatial Computing experiences. Think YouTube but for Interactive Media. Contact us: X/Twitter @spatial_io, Facebook @spatial_io, Instagram @spatial_io, YouTube @spatial.
Board Member
Jan 2019
KeyMe Locksmiths is the nation's most trusted 24-hour emergency locksmith providing guaranteed service quality. KeyMe locksmiths specialize in residential and commercial lockouts, lock repair and installation, vehicle key fob replacement, door re-keying, and key copying. Our network of self-service kiosks are located in thousands of retail locations across the country supporting duplication of brass keys as well as sophisticated electronic keys such as RFID and vehicle transponder keys. KeyMe is growing rapidly and has raised over $150M from top-tier investors including Battery Ventures, BlackRock, Brentwood, Comcast Ventures, Questmark Partners, Ravin Gandhi, RiverPark, and White Star Capital. For more information, please visit www.key.me/kiosks to find a KeyMe location near you or contact us at support@key.me or (855) 343-5776.
2018
Board Member
Jan 2018
Dialogue is a leading virtual care provider that empowers organizations to build healthier, happier, and more productive teams. Our high-touch health and well-being programs provide organizations and their members with tailored, measurable, and quality clinical care. Dialogues team of health professionals delivers exceptional experiences across the continuum of care, positively impacting millions worldwide. We foster thriving teams focused on health and well-being to improve culture, engagement, and productivity. Canada: • www.dialogue.co Programs: • Primary Care • Employee Assistance Program (EAP) • Mental Health+ • Wellness -- International: • www.dialogue.co/en-gb/ Programs: • Wellness • iCBT
2017
Board Member
Dec 2017
Vention empowers small to large manufacturers to design, program, order, and deploy automated equipment in a one-stop-shop Manufacturing Automation Platform. Vention is headquartered in Montreal, Canada, with an additional office in Berlin, Germany. Our technology powers over 18,000 machines across 4,000 factories in 25 industries.
Show all 17 entries ↓
Investment activity
2007–2020 · 12 investments
20071201532016220172201812019220201
Recent (last 2 years)Earlier