James C.

STAXY’s mission is to create a sustainable future for fan travel by working with sports clubs to track and reduce carbon emissions. Our technology enables us to accurately collect data on how all fans travel to fixtures, without requiring any input from fans themselves. We accurately track carbon emissions, fan travel patterns (in terms of cost, time, mode, and locations) and other key metrics to understand fan behaviour, preferences and sensitivities. Our data collection and analysis then serve as a foundation for crafting informed sustainability strategies, complying with regulations, and bolstering marketing efforts to enhance fan engagement. Furthermore, we support clubs and organisations to tangibly reduce emissions via our mobile platform (that can be integrated into existing apps). It enables fans to access low-cost and sustainable travel solutions such as carpooling, trains, E-mobility solutions and coach services.

STAXY’s mission is to create a sustainable future for fan travel by working with sports clubs to track and reduce carbon emissions. Our technology enables us to accurately collect data on how all fans travel to fixtures, without requiring any input from fans themselves. We accurately track carbon emissions, fan travel patterns (in terms of cost, time, mode, and locations) and other key metrics to understand fan behaviour, preferences and sensitivities. Our data collection and analysis then serve as a foundation for crafting informed sustainability strategies, complying with regulations, and bolstering marketing efforts to enhance fan engagement. Furthermore, we support clubs and organisations to tangibly reduce emissions via our mobile platform (that can be integrated into existing apps). It enables fans to access low-cost and sustainable travel solutions such as carpooling, trains, E-mobility solutions and coach services.

Deloitte drives progress. Our firms around the world help clients become leaders wherever they choose to compete. Deloitte invests in outstanding people of diverse talents and backgrounds and empowers them to achieve more than they could elsewhere. Our work combines advice with action and integrity. We believe that when our clients and society are stronger, so are we. Deloitte refers to one or more of Deloitte Touche Tohmatsu Limited (“DTTL”), its global network of member firms, and their related entities. DTTL (also referred to as “Deloitte Global”) and each of its member firms are legally separate and independent entities. DTTL does not provide services to clients. Please see www.deloitte.com/about to learn more. The content on this page contains general information only, and none of Deloitte Touche Tohmatsu Limited, its member firms, or their related entities (collectively the “Deloitte Network”) is, by means of this publication, rendering professional advice or services. Before making any decision or taking any action that may affect your finances or your business, you should consult a qualified professional adviser. No entity in the Deloitte Network shall be responsible for any loss whatsoever sustained by any person who relies on content from this page.

We are an independent partnership with a highly stable and experienced team. Since the early 1990s, we have backed management teams in more than 100 companies across a wide range of sectors, making us one of the most experienced investors in mid-sized businesses in the UK. In 2018 we raised over £500 million for Graphite Capital Partners IX, remaining committed to the mid-market and focusing on companies valued at between £30 million and £150 million. We believe companies of this size offer the highest potential returns to investors, as they are small enough to grow fast but have sufficient scale to employ high-quality management teams and generate diversified revenues. The relative attractiveness of different sectors will ebb and flow with economic cycles and changes in technology, consumer preferences, distribution methods and government policy. We a have a very strong track record in; Business Services, Health & Care, Education, Technology, the Consumer Sector, Industrials and Financial Services. Our senior management team has worked together for over 15 years and most have been at Graphite for over 20 years. We operate as a genuine partnership, with ownership and incentives broadly spread across the team, promoting stability and a strong, cohesive ethos. We enjoy what we do and like working together in an informal environment, taking collective responsibility for our decisions. We believe this comes across in our dealings with portfolio companies and plays a very important role in building strong partnerships with their management teams. As we typically only make two or three investments a year, backing the right management teams has been key to our success. We review large numbers of opportunities and prioritise those where we can build a strong relationship with management and where we see angles to add value. If you would like to discuss an opportunity, please get in contact https://www.graphitecapital.com/contact

For more than forty years, AlixPartners has helped businesses around the world respond quickly and decisively to their most critical challenges – circumstances as diverse as urgent performance improvement, accelerated transformation, complex restructuring and risk mitigation. These are the moments when everything is on the line – a sudden shift in the market, an unexpected performance decline, a time-sensitive deal, a fork-in-the-road decision. But it’s not what we do that makes a difference, it’s how we do it. Tackling situations when time is of the essence is part of our DNA – so we adopt an action-oriented approach at all times. We work in small, highly qualified teams with specific industry and functional expertise, and we operate at pace, moving quickly from analysis to implementation. We stand shoulder to shoulder with our clients until the job is done, and only measure our success in terms of the results we deliver. Our approach enables us to help our clients confront and overcome truly future-defining challenges. We partner with you to make the right decisions and take the right actions. And we are right by your side. When it really matters. Recent Awards & Recognition: - Best Firm to Work For – Consulting Magazine, 2023 - Best Places to Work For LGBTQ+ Equality – Human Rights Campaign, 2022 - Best Management Consulting Firms – Forbes, 2021 - Ranked in the Top 10 in UHLALA Group’s Pride Index