Ilona Ludewig

Exited Founder (Octopus Energy) | Chair & Board Member | Governance + AI-Led Growth for PE/VC Scale-Ups | MBA · MSc (LSE) | Systems Thinker

📍 United Kingdom🔄 Updated September 2026💼 3 investments📅 6 years investing🗓 Last invested Nov 2021
Operator-angel🌍 United Kingdom
3
Total investments
1
Early stage
1
Mid stage
0
Late stage
6y
Years active

Portfolio

2 investments · sorted by recency
All investments
Early stage
Mid stage
Late stage
Investor
Nov 2021
At Pumpkin Organics, we pioneer sustainable nutrition for healthy kids on a healthy planet: Inspired by nature, based on science, driven by passion. We strongly believe that habits we form at childhood, make no small difference but rather they make all the difference. We support parents to set the foundation for lifelong healthy eating habits on two levels: First, by offering our organic, plant-centric, sustainable products for babies and kids and second, by sharing nutrition education, know-how and parenting tips in our growing Pumpkin Organics communities. Pumpkin Organics was founded in Munich in 2016 as a single-product, Direct-To-Consumer (DTC) e-commerce company. Fueled by deep customer insights from our own web shop, Pumpkin Organics expanded rapidly to 30+ products that are meanwhile available in more than 3,000 stores in Germany and Austria as well as in all relevant online and social selling channels. We were the first baby food company world-wide to be certified climate neutral (by Climate Partners) and we wear our organic certification (DE-ÖKO-001) badge with pride. Our dedicated and diverse team shares the same passion: Making our children’s future healthier day by day. For more in-depth information and to find out how you can join us and become a Sustainable Nutrition Pioneer on our team visit https://pumpkin-organics.de/pages/karriere
Investor
Nov 2020
Broadband is broken. Complex deals. High Prices. Bad Service. The broadband ‘loyalty tax’ now stands at £1.8bn every year. But it does not have to be this way! Simple deals can work. Cheaper offers are possible. And smoother service is needed.
Experience · 5 entries
All (5)
Investments (3)
Founder (2)
2021
Investor
Nov 2021
At Pumpkin Organics, we pioneer sustainable nutrition for healthy kids on a healthy planet: Inspired by nature, based on science, driven by passion. We strongly believe that habits we form at childhood, make no small difference but rather they make all the difference. We support parents to set the foundation for lifelong healthy eating habits on two levels: First, by offering our organic, plant-centric, sustainable products for babies and kids and second, by sharing nutrition education, know-how and parenting tips in our growing Pumpkin Organics communities. Pumpkin Organics was founded in Munich in 2016 as a single-product, Direct-To-Consumer (DTC) e-commerce company. Fueled by deep customer insights from our own web shop, Pumpkin Organics expanded rapidly to 30+ products that are meanwhile available in more than 3,000 stores in Germany and Austria as well as in all relevant online and social selling channels. We were the first baby food company world-wide to be certified climate neutral (by Climate Partners) and we wear our organic certification (DE-ÖKO-001) badge with pride. Our dedicated and diverse team shares the same passion: Making our children’s future healthier day by day. For more in-depth information and to find out how you can join us and become a Sustainable Nutrition Pioneer on our team visit https://pumpkin-organics.de/pages/karriere
2020
Investor
Nov 2020
Broadband is broken. Complex deals. High Prices. Bad Service. The broadband ‘loyalty tax’ now stands at £1.8bn every year. But it does not have to be this way! Simple deals can work. Cheaper offers are possible. And smoother service is needed.
Giants Technology
Investor
Jan 2020
2017
Co-Founder, exited, Octopus Energy Germany
Jan 2017
Were on a mission to make a big green dent in the universe by building a truly sustainable energy system globally. That means making power greener, smarter, and more affordable for everyone. We put customers at the heart of everything we do: with always-fair prices, transparency and outrageous customer service. We drive system change: with transformative tech to make renewable energy the norm and end global reliance on fossil fuels. Octopus Energy Group is made up of 10 businesses spanning 6 countries across 3 continents, including: Octopus Energy Retail, Kraken Technologies, Octopus Energy Generation, Kraken Flex, Octopus Electric Vehicles, and the Octopus Centre for Net Zero. More on OEG @ octopusenergy.group
2016
4hundred
Founder and Chief Product Officer
2016
Investment activity
2020–2021 · 3 investments
2020220211
Recent (last 2 years)Earlier