Holli Rogers

Empowering Founders to Flourish The way we experience healthcare, live consciously, work productively, shop experientially and grow our wealth is transforming at rapid pace. We invest in world-positive entrepreneurs re-imagining this future. We believe in backing founders from all walks of life. And we mean it. We know there is value beyond capital. And we deliver it. We feel inspired by the innovations transforming how we live and work. And we are committed to empowering that change. We invest at the earliest of stages (pre-seed and seed) and build empowering relationships with the founders we fund, providing unparalleled access to expertise, network, support, and capital. We apply a diversification lens on every investment opportunity, backing daring founders who are closing gaps and addressing underserved needs in bold, unconventional, and creative ways. And we’ve proven the outsized impact this strategy delivers.

Barrière is revolutionizing wellness with wearable vitamin and adaptogen patches that look as good as they make you feel. Clean, effective, and designed to be seen—it’s self-care that sticks.

We are a community of passionate entrepreneurs and creative visionaries with a shared commitment to build brands differently: by championing a community-led approach, fostering strong partnerships, cultivating responsible growth, and empowering creativity to thrive. Together, we envision another luxury: one that is community-centric, culture-shaping, and responsible. We empower creativity to build another luxury.

Founded by three industry executives, each with 25+ years of experience realising business transformation across high-growth luxury companies, at Yallus, we combine recognised industry know-how with retail and consumer technology solutions, focused on the next generation of Customer Experiences.

Empowering Founders to Flourish The way we experience healthcare, live consciously, work productively, shop experientially and grow our wealth is transforming at rapid pace. We invest in world-positive entrepreneurs re-imagining this future. We believe in backing founders from all walks of life. And we mean it. We know there is value beyond capital. And we deliver it. We feel inspired by the innovations transforming how we live and work. And we are committed to empowering that change. We invest at the earliest of stages (pre-seed and seed) and build empowering relationships with the founders we fund, providing unparalleled access to expertise, network, support, and capital. We apply a diversification lens on every investment opportunity, backing daring founders who are closing gaps and addressing underserved needs in bold, unconventional, and creative ways. And we’ve proven the outsized impact this strategy delivers.

Barrière is revolutionizing wellness with wearable vitamin and adaptogen patches that look as good as they make you feel. Clean, effective, and designed to be seen—it’s self-care that sticks.

We are a community of passionate entrepreneurs and creative visionaries with a shared commitment to build brands differently: by championing a community-led approach, fostering strong partnerships, cultivating responsible growth, and empowering creativity to thrive. Together, we envision another luxury: one that is community-centric, culture-shaping, and responsible. We empower creativity to build another luxury.