2
Total investments
0
Early stage
1
Mid stage
1
Late stage
1y
Years active
Portfolio
2 investments · sorted by recency
All investments
Early stage
Mid stage
Late stage
Angel Investor
Sep 2025
Did you know that women queue up to 34 times longer than men just to use the toilet? And for every 1 womens public toilet there are 10 male urinals?
Our solution is PEEQUAL, the UKs first squat-and-go womens urinal.
https://linktr.ee/peequaluk
Angel Investor
Apr 2025
We are on a mission to bring a dash of sunshine and a dollop of sustainability to life’s moments. Started by two besties in a bathroom, Here We Flo makes bloody brilliant, vegan friendly, plant-powered period, sensitive bladder and sexual wellness products that you can trust to work. No drama. No bad vibes.
Our fempire started in London but has now gone global! Here We Flo brands (FLO, glo and XO!) are sold in brilliant retailers such as Boots, Superdrug, Whole Foods and Holland & Barrett in the UK, Monoprix in France, and Kroger, Costco and Target in the USA.
Our products and operations are certified Carbon Neutral, plus 5% of our profits go to marginalised and vulnerable communities where Here We Flo products are sold...and we’re never afraid to make an excellent period, pee or sex pun to make you smile!
Experience · 4 entries
All (4)
Investments (2)
Founder (1)
2025
Angel Investor
Sep 2025
Did you know that women queue up to 34 times longer than men just to use the toilet? And for every 1 womens public toilet there are 10 male urinals?
Our solution is PEEQUAL, the UKs first squat-and-go womens urinal.
https://linktr.ee/peequaluk
Angel Investor
Apr 2025
We are on a mission to bring a dash of sunshine and a dollop of sustainability to life’s moments. Started by two besties in a bathroom, Here We Flo makes bloody brilliant, vegan friendly, plant-powered period, sensitive bladder and sexual wellness products that you can trust to work. No drama. No bad vibes.
Our fempire started in London but has now gone global! Here We Flo brands (FLO, glo and XO!) are sold in brilliant retailers such as Boots, Superdrug, Whole Foods and Holland & Barrett in the UK, Monoprix in France, and Kroger, Costco and Target in the USA.
Our products and operations are certified Carbon Neutral, plus 5% of our profits go to marginalised and vulnerable communities where Here We Flo products are sold...and we’re never afraid to make an excellent period, pee or sex pun to make you smile!
2024
Global Product Owner
Sep 2024
Mastercard powers economies and empowers people in 200+ countries and territories worldwide. Together with our customers, we’re building a sustainable economy where everyone can prosper. We support a wide range of digital payments choices, making transactions secure, simple, smart and accessible. Our technology and innovation, partnerships and networks combine to deliver a unique set of products and services that help people, businesses and governments realize their greatest potential.
2018
Ventures Associate
Apr 2018
INVESTING IN HIGH-PERFORMING, WOMEN-LED COMPANIES
Currently investing from Astia Fund I - a $32M Series A/B fund that is sector and geography agnostic.
For twenty years, Astia has carved a unique path to source, screen and invest in the top performing companies. Astia’s proprietary Expert Sift™ deal sourcing and screening process is a robust, data-driven methodology that uses best-in-class tools and wisdom-of-the-crowd techniques to eliminate bias. To successfully address the intersectionality of race and gender, Astia established a clear focus on investing in women of color.
Grounded in deep domain expertise, exceptional investment performance, a belief in the value of women as leaders and a proprietary investment process, Astia invests via a family of funds.
Throughout its twenty years, Astia has paved the way for investors to align human values with investment rigor.
Understanding the fundamentals of change, Astia has built an institution to last. Through a variety of investment vehicles, Astia enables investment at all stages of private company growth.
With an acute understanding of the unique challenges of high-growth, Astia ensures portfolio success. We are entrepreneur-centric and hands-on.
By investing with Astia, Limited Partners expand their legacy of impact.
Founded by tech pioneer Catherine Muther in 1998, Astia has never wavered from its fundamental commitment to level the investment playing field. Still today, less than 10 percent of VC investments are made into companies that include even one woman leader.
We believe in investment as a force for change.
