Frederic Biousse

SMCP is worldwide and cosmopolitan. With four Brands, 6 500 passionate and responsible entrpreneurs, and over 1 683 points of sale in 47 countries, our ambition is to become the global leader in accessible luxury. Made of passion and high standards, we dedicate our creations to free spirits, agents of a world in motion. Our four Brands, Sandro, Maje, Claudie Pierlot & Fursac offer their own vision of elegance to their collections and invite each of us to reveal our uniqueness. SMCP has a singular history. In 1984 and 1998 respectively, Evelyne Chetrite and Judith Milgrom wanted to empower women in all facets of their everyday lives. Sandro, then Maje were created in Paris and continue to be directed by their founders. In 2008, Sandro also dresses men with the creative touch of Ilan Chetrite. In 2019, the Group acquired Fursac. The eponymous brand Claudie Pierlot was founded in 1984 and acquired by SMCP in 2009. The Group embodies the stories of bold and passionate women, driven by the same ambition: to create luxury products, no-frills fashion, for everybody.

Experienced Capital (ECP) is an operational investment fund dedicated to premium DTC (Direct-to-consumer) brands. ECP makes growth capital investment (minority or majority) in DTC brands with global potential across all consumer sectors (beauty & wellness, leisure, sports, food & beverage, travel, fashion & accessories, mobility, petcare, child/baby, home/homecare and consumer healthcare) In addition to its 3 founders with successful entrepreneurial track record in DTC brands, ECP combines both (i) an Investment and Trend Spotting team of 4 professionals with deep experience in M&A, Private Equity & Operational Finance, and (ii) an Innovation and Operations team made up of 7 operational experts 100% dedicated to supporting the portfolio companies in their strong growth. It is the single model of its kind. Since 2016, ECP has built a unique portfolio of brands including Balibaris, Soeur, Le Slip Français, Figaret, Jimmy Fairly (exited), Sessùn, BAM Karaoke Box, NV Gallery, L:a Bruket, Oh My Cream!, dynamo, Nouvelle Garde and Reform Kitchen

Découvrez une collection d’hôtels alliant art de vivre à la française, découvertes culturelles, gastronomie, bien-être, simplicité et élégance. Donner du sens, connaître et valoriser le terroir, préserver le patrimoine... Les Domaines de Fontenille proposent un voyage particulier, aussi bien physique qu’intellectuel, sensoriel et initiatique. C’est un déplacement géographique et historique. Les siècles se télescopent, les distances s’amenuisent, les paysages s’enchaînent, des falaises de Minorque aux monts Luberon, des Calanques de Marseille aux collines de Toscane. L’esprit Fontenille ce sont des attentions simples que nous mettons à votre disposition pour faire de votre séjour une expérience pleine de sens et d’émotions.

The Ivory Foundation is an endowment fund, created in 2012 by Frédéric Biousse and Guillaume Foucher, to support social, educational and environmental initiatives of general interest. Projects are located mainly in France and on the African continent. The social and educational component includes support for schools, social, medico-social and health institutions, entrepreneurship support and social entrepreneurship, and programs to promote access to education and training. The environmental component includes research in the field of ecology and biodiversity, environmental protection actions, defense of the natural environment and the preservation of species, as well as the improvement of the living environment in rural and urban areas.

SMCP is worldwide and cosmopolitan. With four Brands, 6 500 passionate and responsible entrpreneurs, and over 1 683 points of sale in 47 countries, our ambition is to become the global leader in accessible luxury. Made of passion and high standards, we dedicate our creations to free spirits, agents of a world in motion. Our four Brands, Sandro, Maje, Claudie Pierlot & Fursac offer their own vision of elegance to their collections and invite each of us to reveal our uniqueness. SMCP has a singular history. In 1984 and 1998 respectively, Evelyne Chetrite and Judith Milgrom wanted to empower women in all facets of their everyday lives. Sandro, then Maje were created in Paris and continue to be directed by their founders. In 2008, Sandro also dresses men with the creative touch of Ilan Chetrite. In 2019, the Group acquired Fursac. The eponymous brand Claudie Pierlot was founded in 1984 and acquired by SMCP in 2009. The Group embodies the stories of bold and passionate women, driven by the same ambition: to create luxury products, no-frills fashion, for everybody.