Erik Huddleston

AI-Powered Role Play that Drives Sales Results Every sales leader knows that role play works to help reps ramp faster and sell more - but its awkward, time-intensive, and impossible to scale. Until now. Quantifieds Sales Simulator is like a flight simulator for sellers. It feels as real as your last video call, scales across teams, programs, and companies, and ramps reps 42% faster. So, finally, you can know whos ready to sell, and know what coaching you need to turn your B-players into A-players. Its practice, made perfect. Our mission is to unlock and elevate human potential at scale using AI, behavioral science, and data. Since 2012, weve been applying the latest in computational social science to turn potential into performance. Learn more at: https://www.quantified.ai

Adthena is the market-leading, AI-driven search intelligence platform that helps enterprise brands and agencies lower paid search costs, protect brand equity and stay ahead of competitor movements. Built by data scientists for search specialists struggling to gain transparency and wasting budget in a largely blind auction in Google Ads, Adthena provides paid search intelligence to uncover the blindspots. For 12+ years, our unique AI learning models have helped more than 300 customers across the globe see beyond Google, so they can proactively adapt paid search strategies with actionable insights.

Founded in 2014 and headquartered in Charlotte, N.C., Ekos is the leading business management technology platform powering — and empowering — craft beverage businesses. With more than 15,000 users on six continents, Ekos helps beer, wine and cider makers drive efficiencies, power growth, streamline communication and improve visibility across their businesses. As a digital hub for all critical business information, Ekos makes it easy to manage day-to-day operations in inventory, production, sales and accounting. Ekos was named to the Inc. 5000 list in 2021 and is backed by Noro-Moseley Partners. To learn more, visit goekos.com.

Otto is how modern veterinary clinics deliver big wins. We partner with you to put tedious tasks on Otto-pilot so you can focus on the best parts of your job.

AI-Powered Role Play that Drives Sales Results Every sales leader knows that role play works to help reps ramp faster and sell more - but its awkward, time-intensive, and impossible to scale. Until now. Quantifieds Sales Simulator is like a flight simulator for sellers. It feels as real as your last video call, scales across teams, programs, and companies, and ramps reps 42% faster. So, finally, you can know whos ready to sell, and know what coaching you need to turn your B-players into A-players. Its practice, made perfect. Our mission is to unlock and elevate human potential at scale using AI, behavioral science, and data. Since 2012, weve been applying the latest in computational social science to turn potential into performance. Learn more at: https://www.quantified.ai

Adthena is the market-leading, AI-driven search intelligence platform that helps enterprise brands and agencies lower paid search costs, protect brand equity and stay ahead of competitor movements. Built by data scientists for search specialists struggling to gain transparency and wasting budget in a largely blind auction in Google Ads, Adthena provides paid search intelligence to uncover the blindspots. For 12+ years, our unique AI learning models have helped more than 300 customers across the globe see beyond Google, so they can proactively adapt paid search strategies with actionable insights.

Founded in 2014 and headquartered in Charlotte, N.C., Ekos is the leading business management technology platform powering — and empowering — craft beverage businesses. With more than 15,000 users on six continents, Ekos helps beer, wine and cider makers drive efficiencies, power growth, streamline communication and improve visibility across their businesses. As a digital hub for all critical business information, Ekos makes it easy to manage day-to-day operations in inventory, production, sales and accounting. Ekos was named to the Inc. 5000 list in 2021 and is backed by Noro-Moseley Partners. To learn more, visit goekos.com.

Otto is how modern veterinary clinics deliver big wins. We partner with you to put tedious tasks on Otto-pilot so you can focus on the best parts of your job.

Mercury is an early-stage venture capital firm partnering with entrepreneurs to drive innovation across Middle America. Mercury’s investment themes target B2B SaaS and B2B2C marketplace platforms enabling the digital transformation of markets, industries, and customer relationships. With $750M under management, Mercury has created over $9 billion of value with an operationally focused investment strategy helping startups achieve rapid, sustainable growth. Mercury is headquartered in Houston with offices in Austin, Texas and Ann Arbor, Michigan. To learn more visit mercuryfund.com.