Darcy Bentley Frisch

tvScientific is the first and only CTV advertising platform purpose-built for performance marketers. The tvScientific platform makes TV advertising accessible and measurable for brands and apps of all sizes. tvScientific offers a self-managed solution that simplifies and automates TV buying and optimization, leveraging massive data to prove the actual value of TV advertising. The platform reaches 95% of AVOD inventory using proprietary, deterministic ID technology to measure ad exposure to outcomes in an approachable, radically transparent, and scalable way. An Idealab company, tvScientific was co-founded by senior executives with deep roots in programmatic advertising, digital media, and ad verification. The company is headquartered in El Segundo, California. For more information, visit https://www.tvscientific.com.

Optable is a data collaboration and identity platform built for the advertising ecosystem. By combining privacy-first identity infrastructure with autonomous, AI-driven agents, Optable enables publishers, media owners, advertisers, and partners to seamlessly collaborate on audience insights, campaign planning, activation, and measurement. With its Agentic Collaboration framework, Optable transforms manual, human-mediated workflows into intelligent agent-to-agent collaboration that accelerates execution, reduces complexity, and drives better outcomes. Trusted by leading publishers, platforms, and brands, Optable provides an open and interoperable foundation for secure, policy-governed data collaboration in the age of AI. Identity First With shared identifiers and mobile IDs disappearing and audience data becoming more fragmented, we help media owners, publishers, and platforms unlock the full value of their first-party data. Our platform makes it easy to build an identity graph across all sources, enrich it with partner datasets, and activate it across channels. Give Programmatic Revenue A Boost Ad sellers need flexible tools to support the many ways they monetize audience data. Optable makes it easy to connect to leading ID frameworks and enrich signals. Publishers with strong first-party data can also push enriched audiences into top marketplaces to test new monetization paths. With AI-driven agents assisting analysis and execution, teams can find yield gains sooner and act on them faster. Future Proof Your Direct Ad Sales Data-driven sales teams win more share of ad spend. Optable makes it simple to collect, analyze, and activate audiences across any network or distribution setup. Our tools for audience building, enrichment, and collaboration let sales teams respond faster to RFPs and deliver more relevant insights. With agentic collaboration, teams move even quicker, turning complex requests into clear outputs that strengthen advertiser relationships.

Mobility and transportation are constantly evolving. Almost 1.3 million people die and 2.3 people get injured in road crashes every year. Traffic crashes have been an ongoing epidemic and despite advancements in technology, supportive regulatory changes, and improvements in road infrastructures, the number of traffic fatalities is still increasing. Founded 9 years ago, Zendrive is a mobility risk intelligence provider with a mission to make roads safer using data and analytics. Our patent-protected AI and machine learning algorithms turn raw smartphone sensor data into meaningful insights such as speeding, hard barking, phone usage, and even collision events. Over the past nine years, we have amassed one of the largest smartphone-centric databases of over 200 billion miles of data from over 100 million users across the globe. Our research shows that the most effective way to make roads safer and to save precious lives is to ensure improvements in driving behavior through behavioral coaching and incentives and provide timely support in the moments of truth. Right now, the most obvious and direct mechanism for behavioral improvements through incentives is by giving drivers the opportunity to earn discounts on their auto insurance based on their driving behavior. At Zendrive, we believe that your risk as a driver is better demonstrated by how you drive than by where you live and other demographic factors such as age or gender. Saving money is a powerful motivator and if Zendrive can, through engaging behavior-based driver coaching experiences, help drivers save money on car insurance then we can also take measured steps toward our mission of making roads safer using data and analytics.

Zinc was founded in 2013 and acquired by ServiceMax in 2019. In 2023, ServiceMax was acquired by PTC. Zinc technology connects technicians in real time with the people and information needed to confidently get the job done quickly and correctly, allowing organizations to reduce mean time to repair, boost customer satisfaction and improve employee engagement. Zinc’s Remote Service capabilities provide the intelligence needed for headquarters to effectively support field technicians. Zinc makes it easy to communicate information to the entire company, facilitate connections and sharing among field engineers and maintenance workers, and delivers immediate visibility for management into what’s happening on the front lines.

Via is on a mission to create public transportation systems that provide far greater access to jobs, healthcare, and education. Our platform serves as the technology backbone for modern transit networks, transforming antiquated and siloed public transportation systems into smart, data-driven, and efficient digital networks. With hundreds of agency partners in 30+ countries, Via is recognized as the leading transportation technology and service provider for governments. Via’s platform has pioneered microtransit — a new mode of mass transit — and today offers a comprehensive, end-to-end public transit solution that helps our customers design, operate, and optimize their transit systems using software, services, and billions of proprietary real-world trip data points. The result: lower costs, equitable access, and better passenger experiences.

As the use of video for business communications and learning and development continues to grow, the ability to stream high-quality video to audiences inside the corporate firewall becomes more and more difficult. Ramp is focused on helping every organization tap into the power of live and on-demand streaming video. Our enterprise content delivery network (eCDN) solutions drastically reduce the bandwidth needed to stream uninterrupted, high-quality video on corporate networks. Using multicasting, video caching, peer-to-peer networking, or any combination, Ramp is the eCDN for all—all enterprises, all networks, all use cases, and all streaming platforms. Ramp works with virtually any modern platform and is tightly integrated with leading streaming video solutions. Our software deploys entirely behind your firewall for maximum security and scales easily as demand for video grows. With centralized management, monitoring and insightful analytics, you get unprecedented visibility into and control over network performance to deliver the highest-quality viewer experience. Learn more at rampecdn.com.

Sphere provides online publishers with the tools and ingredients to engage their readers and maximize the interactivity and earning potential of their properties. Our industry leading related content technology appears on A-list sites such as Time.com, WSJ.com, CNet, Barron's, AOL News and Engadget among others.

tvScientific is the first and only CTV advertising platform purpose-built for performance marketers. The tvScientific platform makes TV advertising accessible and measurable for brands and apps of all sizes. tvScientific offers a self-managed solution that simplifies and automates TV buying and optimization, leveraging massive data to prove the actual value of TV advertising. The platform reaches 95% of AVOD inventory using proprietary, deterministic ID technology to measure ad exposure to outcomes in an approachable, radically transparent, and scalable way. An Idealab company, tvScientific was co-founded by senior executives with deep roots in programmatic advertising, digital media, and ad verification. The company is headquartered in El Segundo, California. For more information, visit https://www.tvscientific.com.

Optable is a data collaboration and identity platform built for the advertising ecosystem. By combining privacy-first identity infrastructure with autonomous, AI-driven agents, Optable enables publishers, media owners, advertisers, and partners to seamlessly collaborate on audience insights, campaign planning, activation, and measurement. With its Agentic Collaboration framework, Optable transforms manual, human-mediated workflows into intelligent agent-to-agent collaboration that accelerates execution, reduces complexity, and drives better outcomes. Trusted by leading publishers, platforms, and brands, Optable provides an open and interoperable foundation for secure, policy-governed data collaboration in the age of AI. Identity First With shared identifiers and mobile IDs disappearing and audience data becoming more fragmented, we help media owners, publishers, and platforms unlock the full value of their first-party data. Our platform makes it easy to build an identity graph across all sources, enrich it with partner datasets, and activate it across channels. Give Programmatic Revenue A Boost Ad sellers need flexible tools to support the many ways they monetize audience data. Optable makes it easy to connect to leading ID frameworks and enrich signals. Publishers with strong first-party data can also push enriched audiences into top marketplaces to test new monetization paths. With AI-driven agents assisting analysis and execution, teams can find yield gains sooner and act on them faster. Future Proof Your Direct Ad Sales Data-driven sales teams win more share of ad spend. Optable makes it simple to collect, analyze, and activate audiences across any network or distribution setup. Our tools for audience building, enrichment, and collaboration let sales teams respond faster to RFPs and deliver more relevant insights. With agentic collaboration, teams move even quicker, turning complex requests into clear outputs that strengthen advertiser relationships.

Moving the world better – that’s the backbone of everything we do. At Ridecell, we pride ourselves on helping the largest fleets in the world digitally transform their business operations to achieve their goals, no matter how big or adventurous. Our fleet automation and mobility platform modernizes and monetizes fleets by combining real-time data insights with digital vehicle control that turns manual processes into automated workflows. Imagining a world where fleets fix and run themselves is no longer a concept – it’s a reality. The results? Unmatched efficiency, unparalleled control, and complete transparency for shared services, motorpool, rental and logistic fleets who rely on vehicles and drivers to move their business forward. Today, Ridecell powers some of the most successful fleets across Europe and North America including Gig Car Share from AAA, Arval and KINTO Share by Toyota Sweden. Headquartered in San Francisco, California, with offices in Madrid, Paris, Berlin and Pune, India, Ridecell builds the technologies and solutions that unlock the full power of fleets. To learn more about our suite of solutions, visit https://ridecell.com/.

Mobility and transportation are constantly evolving. Almost 1.3 million people die and 2.3 people get injured in road crashes every year. Traffic crashes have been an ongoing epidemic and despite advancements in technology, supportive regulatory changes, and improvements in road infrastructures, the number of traffic fatalities is still increasing. Founded 9 years ago, Zendrive is a mobility risk intelligence provider with a mission to make roads safer using data and analytics. Our patent-protected AI and machine learning algorithms turn raw smartphone sensor data into meaningful insights such as speeding, hard barking, phone usage, and even collision events. Over the past nine years, we have amassed one of the largest smartphone-centric databases of over 200 billion miles of data from over 100 million users across the globe. Our research shows that the most effective way to make roads safer and to save precious lives is to ensure improvements in driving behavior through behavioral coaching and incentives and provide timely support in the moments of truth. Right now, the most obvious and direct mechanism for behavioral improvements through incentives is by giving drivers the opportunity to earn discounts on their auto insurance based on their driving behavior. At Zendrive, we believe that your risk as a driver is better demonstrated by how you drive than by where you live and other demographic factors such as age or gender. Saving money is a powerful motivator and if Zendrive can, through engaging behavior-based driver coaching experiences, help drivers save money on car insurance then we can also take measured steps toward our mission of making roads safer using data and analytics.

Cogito combines Emotion and Conversation AI into an innovative platform that provides real-time coaching and guidance to contact center agents, gives supervisors visibility into live conversations from their teams working from anywhere, and continuously monitors customer and employee experiences. The technology is augmenting the emotional intelligence of thousands of agents in the world’s most successful enterprises – improving sales results, delivering world-class service and enhancing quality of care. Backed by OpenView Ventures, Romulus Capital and Salesforce Ventures, Cogito is headquartered in Boston, MA. At Cogito, we are united through the common goals of producing innovative technology, driving customer success, and helping people live more productive lives.