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Member of the Board
Apr 2013
Embee Mobile builds and manages unique mobile-based insight communities, enabling our clients—some of the biggest consumer research companies and brands in the world—to gain rapid, accurate insights into the behaviors and experiences of mobile device users worldwide.
We provide end-to-end research panel recruitment, rewards, and retention all within a single application. Our ground-breaking technology passively tracks and measures mobile users, collecting demographic, behavioral and network performance data. Our scalable, seamless technologies and processes drive unprecedented panelist retention to provide deep, longitudinal insights unavailable through traditional panel methods.
Experience · 4 entries
All (4)
Investments (1)
Founder (2)
Board (1)
2014
N
Neurogami
Principal and Chief Neuro
Jan 2014
2013
Member of the Board
Apr 2013
Embee Mobile builds and manages unique mobile-based insight communities, enabling our clients—some of the biggest consumer research companies and brands in the world—to gain rapid, accurate insights into the behaviors and experiences of mobile device users worldwide.
We provide end-to-end research panel recruitment, rewards, and retention all within a single application. Our ground-breaking technology passively tracks and measures mobile users, collecting demographic, behavioral and network performance data. Our scalable, seamless technologies and processes drive unprecedented panelist retention to provide deep, longitudinal insights unavailable through traditional panel methods.
Founder and CEO
Mar 2013
Neuromarketing is a relatively young field with a complex set of neuroscience-based methodologies. BrandNeuro can help sort out the options for your business so you can quickly and efficiently benefit from this powerful field of consumer research.
BrandNeuro was founded by Caroline Winnett, a marketing executive and entrepreneur specializing in neuromarketing, branding, and startup launch and strategy. Caroline co-founded the pioneer company in the neuromarketing industry, NeuroFocus. Caroline founded BrandNeuro based on her extensive experience in using neuroscience to understand the mind of the consumer.
2005
Chief Marketing Officer/Co-Founder
Jan 2005
Nielsen NeuroFocus, a wholly-owned subsidiary of Nielsen, is the global leader in neurological testing for consumer research. With over 40 patents and a blue-chip client list representing Fortune 100 companies in dozens of categories, NeuroFocus® provides deep consumer insights into brands, products, packaging, in-store and retail marketing, and advertising.