Bryce Johnson

Co-founder/CEO @ LooLoo, Former Chairman & CEO @ Zarbee’s Naturals. Former advisor at Thuma & Owlet. Managing partner at Ridge Runner Investments & BAI Capital Partners.

📍 Sandy, Utah, United States🔄 Updated September 2026💼 2 investments📅 19 years investing🗓 Last invested Jan 2008𝕏 @upgrade_to_unlock
VC🌍 United States
2
Total investments
0
Early stage
1
Mid stage
0
Late stage
19y
Years active

Portfolio

2 investments · sorted by recency
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Late stage
Board member
2007
Birch Creek Service Ranch is a certified 501(c)3 public nonprofit organization operating programs on an 80-acre ranch near Spring City, UT. The purpose of the ranch is to provide rural, character-building experiences to participants through ranch work, community service, creative projects, and challenging outdoor activities. This is not a reform camp or treatment program. It is a camp for good kids who have not had serious behavioral problems in the past. Each session of our summer service ranch, provides opportunities for 30 participants (ages 12-15), 15 seasonal staff, as well as volunteers, to engage with each other in daily community service projects, and challenging, creative, and educational activities. As we help an elderly couple with yard work or stack hay into a farmer's shed, we learn to value community, relationships and hard work. The community we serve, in return, benefits from our help and the interaction with the young participants. WE WORK HARD and WE PLAY HARD in the outdoors, and we discuss the process with all involved throughout the experience. We focus on principled living, demonstrating integrity, respecting nature, being mindful of the needs of the community—how our actions and decisions can have positive or negative consequences for others, and how facing and overcoming challenges, especially when we are helping others, can help us to feel better about ourselves and our own capabilities and goals. Since 2002 we have nurtured traditions and focused our program to maximize positive outcomes for participants. We have tried to build on the tradition of the Bennion Teton Boys Ranch, started by Lowell Bennion in 1963, in Teton Valley, Idaho. The Bennion Ranch operated for over 40 years before the nonprofit dissolved in 2005. We rely on generations of participants in the Bennion Ranch tradition to take ownership in our program and support BCSR, so we can continue to provide a similar, rural, character-building experience to young people.
Experience · 6 entries
All (6)
Investments (2)
Founder (2)
Board (1)
2022
Co-Founder
Jul 2022
LooLoo is a consumer goods manufacturer focused on creating the worlds first touch-free, automatic toilet freshener. We believe in making lives just a little simpler by eliminating the small unpleasantries and the work it takes to do so. Our mission is to leave the bathroom, and the world, better than we found it. We believe in kindness and making manners automatic. Were doing so by creating the LooLoo to keep your bathroom automatically fresh for you and the people after you. We also give back to our community and the world through various volunteer opportunities and charities. For more information on our products as well as how we give back, please visit our About Page at https://getlooloo.com/pages/about.
2014
Founder & CEO
Aug 2014
Meet gameit trivia, where users play fun trivia games and win real products every day. Play hard, and if you’re the leader at the end of the game, you win the product prize. This is not your grandma’s trivia pursuit game. With gameit, you are playing for real live products, not virtual candy. Featured on NBC’s Today Show. It is simple to play - Pick a product you would like to win - Select your favorite trivia topic - Play as many times as you like to increase your score before the game time ends - Come out on top with the highest score and you win the product!
2008
Ridge Runner Investments
Managing Partner
Oct 2008
2007
Board member
2007
Birch Creek Service Ranch is a certified 501(c)3 public nonprofit organization operating programs on an 80-acre ranch near Spring City, UT. The purpose of the ranch is to provide rural, character-building experiences to participants through ranch work, community service, creative projects, and challenging outdoor activities. This is not a reform camp or treatment program. It is a camp for good kids who have not had serious behavioral problems in the past. Each session of our summer service ranch, provides opportunities for 30 participants (ages 12-15), 15 seasonal staff, as well as volunteers, to engage with each other in daily community service projects, and challenging, creative, and educational activities. As we help an elderly couple with yard work or stack hay into a farmer's shed, we learn to value community, relationships and hard work. The community we serve, in return, benefits from our help and the interaction with the young participants. WE WORK HARD and WE PLAY HARD in the outdoors, and we discuss the process with all involved throughout the experience. We focus on principled living, demonstrating integrity, respecting nature, being mindful of the needs of the community—how our actions and decisions can have positive or negative consequences for others, and how facing and overcoming challenges, especially when we are helping others, can help us to feel better about ourselves and our own capabilities and goals. Since 2002 we have nurtured traditions and focused our program to maximize positive outcomes for participants. We have tried to build on the tradition of the Bennion Teton Boys Ranch, started by Lowell Bennion in 1963, in Teton Valley, Idaho. The Bennion Ranch operated for over 40 years before the nonprofit dissolved in 2005. We rely on generations of participants in the Bennion Ranch tradition to take ownership in our program and support BCSR, so we can continue to provide a similar, rural, character-building experience to young people.
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