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Investor & Co-Founder
Sep 2021
Decafs been around for decades, but it’s generally tasted pretty bad, and it has a PR problem: no one drinks decaf proudly.
Enough of that. Because people have never needed to chill more - to opt out of hustle culture and quit all the fake energy: the world needs good decaf.
So we’ve made coffee’s embarrassing afterthought our focus, reimagining decaf as a drink that’s delicious and good for you.
And while your caffeinated coffee-loving friends stop after theyve had a couple, you can do this all day.
Experience · 1 entries
All (1)
Founder (1)
2021
Investor & Co-Founder
Sep 2021
Decafs been around for decades, but it’s generally tasted pretty bad, and it has a PR problem: no one drinks decaf proudly.
Enough of that. Because people have never needed to chill more - to opt out of hustle culture and quit all the fake energy: the world needs good decaf.
So we’ve made coffee’s embarrassing afterthought our focus, reimagining decaf as a drink that’s delicious and good for you.
And while your caffeinated coffee-loving friends stop after theyve had a couple, you can do this all day.